Strategic Planning

Marketing is so basic that it cannot be considered as separate function. It is the whole business seen from the point of view of its final result, that is, from the customer's point of view. - Peter Drucker. Marketing is indeed an ancient art; it has been practiced in one form or the other, since the days of Adam and Eve. Today, it has become the most vital function in the world of business. Marketing is the business function that identifies unfulfilled needs and wants, define and measures their magnitude, determines which target market the organization can best serve, decides on ...

The only thing standing between most people and more money is knowledge. If you don’t have money, it’s because you don’t understand money. If you don’t understand money, then learn how to understand it. Simple Wealth is about not just making money but saving money and putting that money to work for you. "Money is a great servant but a bad master." Francis Bacon “If you don't find a way to make money while you sleep, you will work until you die.” Warren Buffett Business is all about creating something that people want and then selling it to them at scale. This process involves ...

We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you combat new competitors and define the best strategy for your company. With insights from leading experts including Michael E. Porter, A. G. Lafley, and Clayton M. Christensen, this book will inspire you to: choose a strategy that meets the demands of your competitive environment; identify the signals of disruption and take steps to avoid it; understand lean methodology and how it is changing business; and more.

They say you can’t teach an old dog new tricks. And if you believe people don’t change, then you would be right. In a world where instability is constant and exhausting, learning curves are endless, and transformation is the buzzword of the day, the challenge is actually this: people don’t like change. This groundbreaking book turns the dog in that demoralizing axiom on its head. When leaders step up to create an organizational culture that encourages positive shifts, and team members realize how beneficial change can be, people do change . . . and for the better.

Our lives are on the verge of being reshaped by advanced technology. Fast Forward Investing provides the knowledge and insight you need to build and maintain your portfolio accordingly. Author Jon D. Markman is a veteran tech investor, money manager, and award-winning author of the popular daily newsletter Tech Trend Trader. There's no one more qualified to help you design a portfolio that extracts huge profits from the shares of public technology companies and helps you augment your gains with conviction during stretches of high volatility.

People often assume that buying a business is easier when you know the owner—there’s a layer of trust and congeniality that doesn’t exist among strangers. But if you want to negotiate the best deal for yourself without wrecking relationships, you need to arm yourself with the right set of tools and tactics. In Buying Out the Boss, father-son team Kevin and Michael Vann reveal how you can handle common problems that arise during transactions between colleagues and family members. You’ll learn to: · Be strategic, not emotional · Avoid informal arrangements · Make sure expectations ...

"Embark on a transformative journey through the complexities of construction project management with 'Navigating Uncertainty: Effective Risk Management in Construction Projects.' Tailored exclusively for project managers, this compelling guide is a beacon in the dynamic sea of uncertainties. Uncover strategies to navigate the intricacies of risk, turning challenges into opportunities for unprecedented success. This literary compass equips project managers with invaluable insights, offering a roadmap to identify, assess, and mitigate risks effectively. Seamlessly blending theory with real-...

Taking Charge! 52½ Years of Anecdotes and Advice for Aspiring Executives This book is a practical guide for what they don’t teach you in business school or on the job. As Henry Ford once said, “you can’t teach experience,” and Osborn speaks with over a half century of experience in one of the most volatile industries of the last decades – telecommunications and broadband. From developing people skills to mastering strategic planning for forecasting, Taking Charge is easy to read and full of advice that can be put to work the next day at the office. Whether you are an up and comer...

This comprehensive and indispensable is designed to educate and empower young individuals entering the workforce on the importance of early retirement planning, providing them with a roadmap for building a solid financial future. Covering all aspects of retirement planning, "The AI Advantage" delves into key topics such as individual retirement accounts (IRAs), 401(k) plans, and deferred compensation plans. Sid takes great care in explaining the roles each of these instruments play in creating a robust retirement portfolio, ensuring readers have a thorough understanding of their options. At...

You don't have to be a 23-year-old dancer with no savings to end up with the excruciating debts young Iris is confronted with in this latest work by financial and legal advisor Tad Crawford. Every year, thousands of Americans of all ages and backgrounds overtax their bank accounts and credit cards and are left with the tricky task of pulling themselves out of their financial chaos. Rarely can they receive such high-quality financial and moral support as The Money Mentor provides.

From grassroots to game plan, this book is the intersection of meaningful work, strong culture, and you. Our template called the THRIVE Model helps level-up your culture game (at work and home): helping today’s leaders succeed in tomorrow’s world. Unlike others books about workplace culture, MB builds on a heart-rooted foundation and utilizes an actionable model in order to grow. Taking culture action will change your world – for the better. Everyone wins when culture is strong. Conscious Culture helps leaders understand the importance of their most important asset – their people. ...

It's your responsibility as a manager to ensure that your work—and the work of your team—aligns with the overarching objectives of your organization. But when you're faced with competing projects and limited time, it's difficult to keep strategy front of mind. How do you keep your eye on the long term amid a sea of short-term demands? The HBR Guide to Thinking Strategically provides practical advice and tips to help you see the big-picture perspective in every aspect of your daily work, from making decisions to setting team priorities to attacking your own to-do list.

HR 2.0: Rebooting the People & Profit Engine of Tomorrow – Redefining Talent Strategy and Performance Culture for Sustainable Growth: Unlock the Future of HR. Transform People into Performance. HR 2.0 is not just a book—it's a blueprint for reimagining Human Resources as a strategic powerhouse in the age of digital disruption, ESG mandates, and rapid workforce evolution. Packed with real-world Case Studies, Futuristic insights, and Field-tested Frameworks, this book equips CHROs, HR leaders, and CEOs with the tools to: Build high-impact competency-based hiring systems Create agile ...

Unlock the secrets of chess mastery with "The Middlegame Explained"—an essential guide that takes your chess skills to new heights by demystifying the heart of the game. Whether you're a club player seeking to sharpen your strategic edge or an intermediate enthusiast ready to delve deeper into the intricacies of chess, this comprehensive resource illuminates the most pivotal phase of the game the middlegame. Begin your journey with an exploration of the middlegame's unique role, distinguishing it from the opening and endgame. Discover how historical evolutions in middlegame theory can ...

Paradigmatic shifts in the business landscape, known as inflection points, can either create new, entrepreneurial opportunities or they can lead to devastating consequences. Rita McGrath contends that inflection points, though they may seem sudden, are not random. Every seemingly overnight shift is the final stage of a process that has been subtly building for some time. Armed with the right strategies and tools, smart businesses can see these inflection points coming and use them to gain a competitive advantage.

We have a choice. We can either be reactive and struggle to adjust to transformational events on the fly, or we can be proactive and control the narrative—reinventing work to align with the evolving environment. Futurist Rishad Tobaccowala has had a highly successful career because he has anticipated and capitalized on emerging trends. In Rethinking Work, Rishad outlines the reasons why being proactive in this era of unprecedented change is the only way organizations will survive and thrive.

Este libro consigna en sus páginas ideas innovadoras que cuestionan las ideas obsoletas de la planeación estratégica y construye una teoría desde los fundamentos acerca de ¿Qué es una estrategia?, ¿Cómo practicarla en las empresas? y ¿Cómo todos podemos ser estrategas abrazando la naturaleza emergente de la misma?

An introduction for everyone. In this rich, fascinating—surprisingly accessible—introduction, leading expert Eric Siegel reveals how predictive analytics (aka machine learning) works, and how it affects everyone every day. Rather than a "how to" for hands-on techies, the book serves lay listeners and experts alike by covering new case studies and the latest state-of-the-art techniques.

While most business thinkers focus on the endgame, Snider demonstrates that your successful exit is based on what you do now to unlock the value trapped in your business. His value acceleration methodology will give you the steps to accomplish the exit planning necessary to make you five to ten times wealthier.

Retirement Planning the EZ Way The EZ Step-by-Step Guide for Beginners: Master Financial Products, Cut Your Taxes, and Spend Wisely—So You Can Stop Working for Your Money and Let It Work for You Are you ready to stop working for your money and let it work for you? Retirement Planning the EZ Way makes financial freedom achievable, even if you're starting from scratch. This easy-to-follow guide simplifies the complexities of retirement planning, giving you proven strategies to secure your future—without a finance degree. Inside, you'll discover: How to choose the right financial products ...