Strategic Management

No pre-pandemic strategy is effective anymore. Alan Weiss has developed an original, new approach to strategy which thus far has certified over 100 people globally, delivering this approach to scores of firms of all types in four countries.

In The Attacker's Advantage, Charan reveals the upside of uncertainty for those leaders who are nimbly positioned to anticipate the catalysts of disruption and embrace change. He updates and adapts the principles of his previous best sellers to address the current turbulent business environment, cutting through the veil of complexity to concentrate on the new customer needs and expectations and providing the tools for corporate leaders to take their companies to a higher level.

International Marketing: Principles and Practice. A management-oriented approach This innovative book provides a comprehensive introduction to international marketing and strategic marketing management. The book offers a clear and easy-to-understand overview of the latest developments in international marketing - in all aspects. The most important theoretical aspects are explained in an easily accessible way to facilitate the transfer of this knowledge into real decision-making situations. In addition, the book not only integrates all relevant aspects of international strategic and ...

Resilience is not an innate character trait. Whether you’re in a leadership role or working as part of a team, you need to implement strategies that build and nurture resilience. You need a resilience plan. Award-winning mental health expert Marie-Hélène Pelletier draws on her clinical practice and extensive knowledge in therapeutics and business practices to explore how resilience is the best defense against burnout and how everyone can build it in themselves—not with a one-size-fits-all plan but with strategies to help you create a custom plan.

The mainstream forecasts fall into three camps. One considers today as the "new normal," where ordering a ride or food on a smartphone or trading in bitcoins is as good as it's going to get. Another foresees a dystopian era of widespread, digitally driven job—and business—destruction. A third believes that the only technological revolution that matters will be found with renewable energy and electric cars. But according to Mills, a convergence of technologies will instead drive an economic boom over the coming decade, one that historians will characterize as the "Roaring 2020s."

The Chaos-Free Contractor is your blueprint for transforming your business from a stressful, reactionary mess into a streamlined, profitable, and self-sustaining operation. Scott Beebe, founder of Business on Purpose, has spent years coaching contractors to escape the cycle of exhaustion and unpredictability.

The economic ground is shifting beneath our feet. The world is becoming more volatile, and people are understandably worried about their financial futures. In this urgent and accessible guide to the crises and opportunities that lie ahead, economist and former Governor of the Bank of Canada Stephen Poloz maps out the powerful tectonic forces that are shaping our future, and the ideas that will allow us to master them.

It is not a massive treatise on everything you should know as a CFO. But the book contains shortcuts a CFO can use to earn credibility and trust. This will help create change within the organization. One of the biggest challenges for a new CFO is often there’s not a job description. It’s usually something vague like “make the CEO look good and help the company succeed”. How do you do that exactly? This book is unlike any other of its kind. We’ve cut to the chase and shared with the CFO what they need to do and how to do it.

Are You a Selfless Leader … or a Selfish One? Leadership … is the word overused? Misused? Or is it misunderstood? Most books on leadership claim they have a secret … on what leadership is and how to be a great leader; how to be an influencer; a workplace-changing leader. Rarely do they—most merely echo talking the walk they’ve heard from others. Author Mike Howard talks about his walk … the Rōnin walk with what his 16 years with Microsoft as its Chief Security Officer, 22 years with the CIA, and serving as a young police officer in the Oakland Police Department generated. One ...

In today’s world, the acceleration of megatrends – increasing longevity and the explosion of technology among many others – are transforming life as we now know it. In The Perennials, bestselling author of 2030 Mauro Guillén unpacks a sweeping societal shift triggered by demographic and technological transformation. Guillén argues that outmoded terms like Boomers, Gen X, Millennials, and Gen Z have long been used to pigeonhole us into rigid categories and life stages, artificially preventing people from reaching their full potential.

For thousands of years, we've created things called games that tap the tremendous psychic power of fun. In a revised and updated edition of For the Win, authors Kevin Werbach and Dan Hunter argue that applying the lessons of gamification could change your business, the way you learn or teach, and even your life. Werbach and Hunter explain how games can be used as a valuable tool to address serious pursuits like marketing, productivity enhancement, education, innovation, customer engagement, human resources, and sustainability.

A rapid and massively disruptive shift from centralized to distributed organizations has already begun. But current leadership practices were designed for large centralized organizations, making them increasingly obsolete. Bob Johansen, who has been projecting future trends from Silicon Valley since 1968, outlines five literacies leaders need to develop to cope with this brave new world.

The only thing standing between most people and more money is knowledge. If you don’t have money, it’s because you don’t understand money. If you don’t understand money, then learn how to understand it. Simple Wealth is about not just making money but saving money and putting that money to work for you. "Money is a great servant but a bad master." Francis Bacon “If you don't find a way to make money while you sleep, you will work until you die.” Warren Buffett Business is all about creating something that people want and then selling it to them at scale. This process involves ...

Sometimes the events that seem pivotal are just blips, while the more meaningful cultural shifts are hiding in plain sight. Marian Salzman’s job is to uncover those hidden shifts. So what’s in store for the next two decades? In this acutely observed guide, Salzman, whose past predictions have been heralded for coming uncannily close to the way we live now, unpacks the course of human life from the bumpy turn of the millennium through the pandemic era.

Pivoting as a Way of Life: Stop Chasing Unicorns and Product-Market Fit by Joseph Hanna is a game-changing guide for entrepreneurs, product managers, and innovators who want to thrive in today's fast-paced business environment. This book challenges the conventional wisdom of product-market fit as a static, one-time milestone. It introduces a dynamic new framework—the Pivoting Life Operating Model (PLOM)—emphasizing continuous innovation and adaptability.

Every time we choose a route to work, decide whether to go on a second date, or set aside money for a rainy day, we are making a prediction about the future. Yet from the global financial crisis to 9/11 to the Fukushima disaster, we often fail to foresee hugely significant events. In The Signal and the Noise, the New York Times' political forecaster and statistics guru Nate Silver explores the art of prediction, revealing how we can all build a better crystal ball.

Jim Rogers, whose entertaining accounts of his travels around the world - studying the markets from Russia to Singapore from the ground up - has enthralled investors and Wall Street aficionados for two decades. In his engaging memoir Street Smarts, Rogers offers pithy commentary from a lifetime of adventure, from his early years growing up a naïve kid in Demopolis, Alabama, to his fledgling career on Wall Street, to his cofounding the wildly successful Quantum Fund [omit George Soros], Rogers always had a restless curiosity to experience and understand the world around him.

About the Book: In an era defined by the rapid digital transformation triggered by the pandemic, businesses across diverse industries have accelerated their online presence. The convergence of marketing strategies with cutting-edge technology and a human-centric approach has become the driving force in establishing a competitive edge and forging meaningful connections with consumers. This comprehensive textbook delves into the heart of this convergence, starting with the essential principles of digital marketing and progressing to equip students with the strategic knowledge necessary to ...

When we think about the future, it can be difficult to feel that we have any control. We aren't confident that we can take actions and make decisions that help determine what happens next. We want to feel prepared, hopeful and equipped and to face the future with optimism. Or, better yet, change the future. But how do we map out our lives when it feels impossible to predict what the world will be like next week, let alone next year? Jane McGonigal, a renowned future forecaster, reveals that 'unimaginable' events aren't unimaginable before they happen.

What explains the massive worldwide success of video games such as Fortnite, Minecraft, and Pokemon Go? Game companies and their popularity are poorly understood and often ignored from the standpoint of traditional business strategy. What lessons can we draw from its major successes and failures about the future of entertainment?