Strategic Management

Marketing: Principles and Practice, 5th edition “The Standard Work of Holistic Marketing”: Phil Kotler This updated and expanded 5th edition of this classic, voted one of the best marketing books in the world by Domendos.com, provides a comprehensive grounding in marketing and strategic marketing management. The book provides an easy-to-understand overview of the latest developments including metaverse and AI. This edition has also been enriched with up-to-date company case studies that show how tools and strategies are applied in practice. In addition, this standard work of holistic ...

"Strategic Wealth" is a comprehensive guide designed for investors looking to elevate their investment strategy and manage risks effectively. This eBook delves into sophisticated investment methodologies, the importance of technical and fundamental analysis, and the role of alternative investments in diversifying your portfolio. Learn to navigate the complexities of market research, understand the psychological aspects of investing, and embrace ethical and sustainable investment practices. With a focus on advanced strategies and risk management techniques, this guide is your roadmap to ...

Business partnerships and alliances are an increasing important strategic way to help organizations grow. In 1998 Yves Doz and Gary Hamel already wrote “No Company can go it alone” as the opening statement of their book “Alliance Advantage”. Today this is more applicable than ever. The challenge is to do alliances in a successful way. They bring a different dynamic than organic growth, with less control and more need for trust. This book takes you on an introduction journey into the topic of strategic alliances. It explains why a structured approach enhances the chances for success ...

Jennings and Haughton traveled the globe and penetrated the world's fastest companies to witness the methods used by quick, dominant leaders in business ranging from retail sales to fast food, from financial services to communications. If you want to think faster, all the information you need is here. You'll find lessons from the speediest international companies on how to become faster than anyone else in today's ever-changing business world.

How do firms compete? How do firms earn above normal returns? What's needed to sustain superior performance long term? An increasingly powerful answer to these fundamental questions of business strategy lies in the concept of dynamic capabilities. These are the skills, processes, routines, organizational structures, and disciplines that enable firms to build, employ, and orchestrate intangible assets relevant to satisfying customer needs, and which cannot be readily replicated by competitors.

It is not a massive treatise on everything you should know as a CFO. But the book contains shortcuts a CFO can use to earn credibility and trust. This will help create change within the organization. One of the biggest challenges for a new CFO is often there’s not a job description. It’s usually something vague like “make the CEO look good and help the company succeed”. How do you do that exactly? This book is unlike any other of its kind. We’ve cut to the chase and shared with the CFO what they need to do and how to do it.

Businesses, organizations and society-at-large are all subject to unforeseeable events and incidents that often have a dramatic impact upon prosperity and profit. Due to their unpredictable nature, business leaders and executive teams are unable to prepare for these specific events. But, through innovation, strategizing and an open-minded approach, they can restructure their organization and practices in order to mitigate (or even take advantage of) the impact of such events.

The economic ground is shifting beneath our feet. The world is becoming more volatile, and people are understandably worried about their financial futures. In this urgent and accessible guide to the crises and opportunities that lie ahead, economist and former Governor of the Bank of Canada Stephen Poloz maps out the powerful tectonic forces that are shaping our future, and the ideas that will allow us to master them.

When we think about the future, it can be difficult to feel that we have any control. We aren't confident that we can take actions and make decisions that help determine what happens next. We want to feel prepared, hopeful and equipped and to face the future with optimism. Or, better yet, change the future. But how do we map out our lives when it feels impossible to predict what the world will be like next week, let alone next year? Jane McGonigal, a renowned future forecaster, reveals that 'unimaginable' events aren't unimaginable before they happen.

The financial shelves are filled with books that explain how popular carry trading has become in recent years. But none has revealed just how significant a role it plays in the global economy - until now. A groundbreaking book sure to leave its mark in the canon of investing literature, The Rise of Carry explains how carry trading has virtually shaped the global economic picture - one of decaying economic growth, recurring crises, wealth disparity, and, in too many places, social and political upheaval.

Strategy decision making and action used to be off limits to all but the select few at the very top of an organization. It was a largely cerebral activity focused on grand long-terms plans made at annual off-site retreats away from the daily challenges of the business. That is no longer the case. The current business environment does not wait for companies to slowly adjust in an annual meeting. The relentless pace of change renders today's long-term future tomorrow's history. Does this mean strategy is no longer useful, or even feasible? No. Good strategists are needed now more than ever.

Leadership is evolving. Have you future-proofed your career? AI isn’t coming—it's already here, reshaping leadership, decision-making, and success. The leaders who embrace AI-first strategies will thrive. The ones who don’t? They’ll be left behind. In The Leadership Playbook, Revisited, award-winning executive strategist Keryn Gold, PhD, MBA, delivers an actionable, high-impact, no-nonsense guide for executives and professionals ready to lead smarter, faster, and more effectively in the AI era. You’ll learn: How AI is transforming leadership—and what great AI-first leaders do differently.

An introduction for everyone. Rather than a "how to" for hands-on techies, this book - now in its revised and updated edition - serves lay listeners and experts alike by covering new case studies and the latest state-of-the-art techniques. In this rich, fascinating, and surprisingly accessible introduction, leading expert Eric Siegel reveals how predictive analytics works and how it affects everyone every day.

This meticulously crafted study guide covers six critical areas essential for the CMA Part 2 exam: Financial Statement Analysis: Gain a deep understanding of financial statement analysis, including techniques for interpreting and analyzing balance sheets, income statements, and cash flow statements. Learn how to assess a company's financial health and make informed decisions based on financial data. Corporate Finance: Explore the fundamentals of corporate finance, including capital budgeting, cost of capital, capital structure, and dividend policy. Understand how to manage a company's ...

Resilience is not an innate character trait. Whether you’re in a leadership role or working as part of a team, you need to implement strategies that build and nurture resilience. You need a resilience plan. Award-winning mental health expert Marie-Hélène Pelletier draws on her clinical practice and extensive knowledge in therapeutics and business practices to explore how resilience is the best defense against burnout and how everyone can build it in themselves—not with a one-size-fits-all plan but with strategies to help you create a custom plan.

The Agentic AI Revolution will change how you think about work, creativity, and business success in the AI age. AI is no longer just about basic tools or automating small tasks. The rise of Agentic AI—intelligent agents that can learn, adapt, and operate across systems—is transforming how smart businesses and professionals work. The question is: how can you use this revolution to your advantage?

New York Times best-selling author and legendary investment guru Ric Edelman reveals his forward-thinking guide on how technology and science will reshape the way we save, invest, and plan for the future.

For years, marketers have held on to unwavering beliefs that have dictated how they market to their consumers. But the hard truth is that the changes we see in marketing and business are based on one undeniable factor - the size of the generations we are selling to. As each generation ages, what they buy and how much they buy will change.

Immerse yourself in the comprehensive guide of "The Lone Star Harvest", an enlightening voyage into the heart of sustainable hay farming amidst the sweeping plains of Texas. Plunge into this transformative eBook, where the agricultural tapestry of Texas comes alive through a meticulously crafted exploration of sustainable hay farming. Whether you're a seasoned farmer or an avid enthusiast of agricultural practices, "The Lone Star Harvest" offers an invaluable treasure trove of insights into creating a thriving, sustainable farm that respects both the environment and the economic demands of ...

We are living in a strange world—Salmon calls it “the New Not Normal.” The Phoenix Economy explores the ramifications of the pandemic years, many of which are surprisingly positive. In doing so, Salmon makes sense of one of the most disorienting and devastating events of our lifetimes. He examines the critical aspects of our lives that have been transformed in three parts: Time and Space, Mind and Body, and Business and Pleasure.