Strategic Management

Muchos se preguntan quiénes están detrás del éxito de los creadores de contenido más populares de los últimos tiempos, como Calle & Poché, Sebastián Villalobos, Juan Pablo Jaramillo, Mario Ruiz y Xime Ponch. Uno de ellos es Lina Cáceres, cofundadora del departamento digital de la agencia de representación de talentos más importante de la región, LatinWE, quien ha convertido a sus creadores digitales en celebridades multiplataforma.

The first comprehensive mentoring guide written specifically for 21st-century career building, this entrepreneurial approach to work relationships addresses the key issues of our time. Using simple tools and proven strategies, this essential guide shows you how to leverage the relationships you already have to map out a new developmental network that grows with your career.

In today's connection economy, the most successful leaders inspire their people with purpose and meaning. Powerful corporate storytelling can mobilise people around an organisational objective in a way that a focus on market share never will. Be it a digital transformation or a diversity and inclusion initiative, corporate change needs the support of the people in that organisation in order to stick. Yet, while all stories can move people to take action, storytelling isn't a one size fits all.

Würden wir eine Zeitreise in die Zeit vor 500 Jahren oder 500 Jahre in die Zukunft machen, wären wir erschüttert, wie sehr sich Technik und Medizin verändert haben. Die geopolitische Ordnung würde für uns keinen Sinn ergeben. Die Sprache wäre uns völlig fremd. Und doch müssten wir in dieser uns vollkommen unbekannten Welt die Menschen nur wenige Minuten beobachten und würden sagen: »Ah, das habe ich schon einmal gesehen.« Denn uns würden zahlreiche universelle Verhaltensweisen begegnen: Menschen, die von Angst, Neid und Gier angetrieben werden; Menschen, die blind vor Selbstüberschätzung fatale Entscheidungen treffen.

Most people are blown off-course by unexpected events. Top performers, by contrast, know how to navigate our unpredictable world. Not just that: they know how to thrive in it. You can acquire this essential skill, too. In Mastering Uncertainty, investor and serial entrepreneur Csaba Konkoly and award-winning business author Matt Watkinson reveal the shortcomings of conventional business thinking and the advantages of developing a "probabilistic" mindset that turns uncertainty from a source of fear into an incredible and exciting advantage.

Facing organizational silos or resistance to change? Stakeholders pulling in different directions? Can’t align, get real buy-in, or jumpstart implementation? The problem is traditional planning no longer guarantees success. Rapid change, uncertainty, new technologies, and a flatter world call for a new approach. The award-winning Strategy-In-Action tells how companies ended the long-standing divorce between planners and implementers.

El autor del bestseller Los primeros 90 días presenta un nuevo marco práctico para ayudar a los líderes a pensar de manera estratégica, una de las habilidades que se necesitan más que nunca en un mundo en cambio constante.

How to Be Strategic is your accessible but comprehensive guide to strategic thinking in any situation. Fred Pelard distils 20 years' experience training executives at all levels from leading companies around the world into a range of smartly illustrated, workable methodologies that will enable you to understand each approach and find your own path to the right solution every time.

A team of expert innovation strategists delivers an exciting and insightful collection of strategies, techniques, and frameworks for scaling your next big, audacious idea into a concrete product or service. Each proven and tested strategy contained in the book has been categorized to make it easy to find and implement when you need it most. You’ll learn how and where to start, when to bet big, how to invest, when to play the long game, what to communicate, and much more.

Today, the economic environment is global, highly sophisticated, and in continuous flux. Thus, the challenge for business leaders is to stay ahead of market flow and change, in order to gain competitive advantage. Creating Competitive Advantage explores why this pioneering can be the safest and best course for organizations to get ahead and guides leaders on how to forecast trends without increasing risk. It introduces the new concepts of market flow visualization and the line of probability, pioneering the safe course, and analytically supported intuition.

Sales is the oxygen of every organization, whether it be a company, charity or not-for-profit. So it logically follows that "Why should I choose you?" is the single most important question an organization must answer in order to survive and thrive. This book describes a process over 400 leaders have used to define the ONE thing, at their core, that makes them uniquely remarkable–in 7 words or less. This short expression of your organization's root value does a number of critical things for you:

Revolutionary Wealth is about how tomorrow's wealth will be created, and who will get it and how. But twenty-first-century wealth, according to the Tofflers, is not just about money, and cannot be understood in terms of industrial-age economics.

For years, marketers have held on to unwavering beliefs that have dictated how they market to their consumers. But the hard truth is that the changes we see in marketing and business are based on one undeniable factor - the size of the generations we are selling to. As each generation ages, what they buy and how much they buy will change.

This groundbreaking book is the first to both identify the wide range of political risks that global firms face and show investors how to effectively manage them. Written by two of the world's leading figures in political risk management, it reveals that, while the world remains exceedingly risky for businesses, it is by no means incomprehensible. The authors provide a wealth of unique methods, tools, and concepts to help understand political risk, showing when and how political risk analysis works - and when it does not.

Ever wonder why you've had more strategy conversations than you can count, but not a single strategist discussion you can remember? That's because strategy has made a career out of ignoring the strategist—until now. Strategists First will help you learn what every strategist needs to know, including: who strategists are, what strategists believe, how strategists behave, where strategists thrive, when strategists strike, and why strategists matter.

Based on extensive primary research conducted over more than fifteen years, this book documents the differential contribution of HP's successive CEOs in sustaining the company's integral process of becoming. It uses a comprehensive strategic leadership framework to examine and explain the role of the CEO: (1) defining and executing the key tasks of strategic leadership, and (2) developing four key elements of the company's strategic leadership capability.

The modern practice intended to motivate individuals has ensured that humans no longer think for themselves. Using rewards, punishment, and feedback undermines not just our personal growth, but the very fabric of life and living systems. Award-winning author and business disruptor Carol Sanford proposes a smarter, faster, and deeper key to unlock a future of profound creativity and success. This guide allows you to challenge prevailing theories, promote a holistic understanding of education and change, and redefine the way we approach our work and the results we seek.

Part of a series to cover the range of business functions in a typical MBA course, Total Quality Management: Strategic Planning teaches how to integrate strategic quality and business planning to create one tactical process for your entire business. Developed by two leading quality control experts, this well-researched, step-by-step guide helps your company successfully transition from traditional management to total quality management.

In the midst of one of the most serious financial upheavals since the Great Depression, George Soros writes about the origins of the crisis and proposes a set of policies that should be adopted to confront it. Soros places the current crisis in the context of his decades of study of how individuals and institutions handle the boom and bust cycles that now dominate global economic activity.

Soros makes an invaluable contribution to our understanding of the great credit crisis and its implications for our nation and the world.

Unlock the secrets of smart stock investing and transform your financial future. This comprehensive guide walks you through everything you need to know—from choosing the right stocks and developing winning strategies to managing risk and building long-term wealth. Whether you're a beginner or looking to refine your skills, this book provides the knowledge and tools necessary to navigate the stock market with confidence. Start investing smart and take control of your financial destiny today! #SmartInvesting #InvestWisely #FinancialFreedom #StockMarketSuccess #InvestmentStrategies