Software English

Microsoft commands the high ground of the information superhighway by owning the operating systems and basic applications programs that run on hundreds of millions of computers around the world. Beyond the unquestioned genius and vision of Bill Gates, what accounts for Microsoft's astounding success? Drawing on almost two years of on-site observation at Microsoft headquarters, eminent scientists Michael A. Cusumano and Richard W. Selby reveal many of Microsoft's innermost secrets.

Historically, competition has powered progress under capitalism. Companies with productive new products rise to the top, but sooner or later, competitors come along with better innovations and disrupt the threat of monopoly. Dominant firms like Walmart, Amazon, and Google argue that this process of “creative destruction” prevents them from becoming too powerful or entrenched. But the threat of competition has sharply decreased over the past twenty years, and today’s corporate giants have come to power by using proprietary information technologies to create a tilted playing field.

"A great no-BS resource where you are guaranteed to pick up useful tips and approaches, whether you’re an email pro or just starting out." – Andrus Purde, Founder & CEO, Outfunnel - - No matter how great your product is, it’s very likely that 40–60% of free trials never see your product a second time. This means that you stand to lose up to 60% of your hard-earned signups. Do you just let them go? Email marketing is one of the highest leverage activities in a SaaS business. It can help: increase onboarding and trial conversions; reduce churn; and grow monthly recurring revenue (MRR)...

Immerse yourself in the world of software security with the new eBook "Secure Development." This comprehensive guide provides meticulous insights into the creation of secure, resilient applications, addressing common misconceptions and guiding you through the foundations of application security. Learn to understand, anticipate, and mitigate application attacks, and master the basic principles of creating a robust defense system for your software. Delve into the specifics of secure designing that can inhibit cyber attackers from exploiting your application. From minimizing the attack surface...

Data-Oriented Programming is a one-of-a-kind guide that introduces the data-oriented paradigm. This groundbreaking approach represents data with generic immutable data structures. It simplifies state management, eases concurrency, and does away with the common problems you’ll find in object-oriented code. The book presents powerful new ideas through conversations, code snippets, and diagrams that help you quickly grok what’s great about DOP.

Serious developers know that code can always be improved. With each iteration, you make optimizations - small and large - that can have a huge impact on your application’s speed, size, resilience, and maintainability. In Seriously Good Software: Code That Works, Survives, and Wins, author, teacher, and Java expert Marco Faella teaches you techniques for writing better code. You’ll start with a simple application and follow it through seven careful refactorings, each designed to explore another dimension of quality.

"AI for Smart Kids Ages 6-9" takes you on an exciting trip into the world of AI. This book will show you the wonders of AI in a way that is both fun and easy to understand. The only requirement to read this book is that you are curious to learn about new things, and love the wonders of science and technology! In this book, you will discover how AI is changing almost every aspect of our lives, and how it will become an important part of our future. You will learn about the interesting history of AI, from the first ideas about it in ancient times to the amazing innovations that led to its ...

The AI revolution is happening now. Software developers who embrace AI will be best positioned to thrive in the future. This concise book provides a crucial foundation in the core concepts driving this transformative technology, including: Machine Learning: How algorithms learn from data to make predictions.

Start thinking about your development pipeline as a mission-critical application. Pipeline as Code is a practical guide to automating your development pipeline in a cloud-native, service-driven world. You’ll use the latest infrastructure-as-code tools like Packer and Terraform to develop reliable CI/CD pipelines for numerous cloud-native applications. Treat your CI/CD pipeline like the real application it is. With the Pipeline as Code approach, you create a collection of scripts that replace the tedious web UI wrapped around most CI/CD systems.

Big Data teaches you to build big data systems using an architecture designed specifically to capture and analyze web-scale data. This book presents the Lambda Architecture, a scalable, easy-to-understand approach that can be built and run by a small team. You'll explore the theory of big data systems and how to implement them in practice. In addition to discovering a general framework for processing big data, you'll learn specific technologies like Hadoop, Storm, and NoSQL databases.

Agile is one of the most popular software development methodologies used by organizations all over the world. It is characterized by adaptability, flexibility and self-organization, but what does it mean to truly "be" Agile instead of just "doing" Agile? This book contains a series of entertaining posts about Agile software development and is a follow up book to the acclaimed Understanding the Agile Manifesto: A Brief & Bold Guide to Agile. Larry Apke, a seasoned Agile coach, uses his own experiences to provide real world stories that will help people to understand the Agile philosophy.

A former US Navy intelligence officer, David Locke Hall was a federal prosecutor when a bizarre-sounding website, CRACK99, came to his attention. It looked like Craigslist on acid, but what it sold was anything but amateurish: thousands of high-tech software products used largely by the military, and for mere pennies on the dollar. Want to purchase satellite tracking software? No problem. Aerospace and aviation simulations? No problem. Communications systems designs? No problem.

Welcome to the wonderful world of hacking, a seemingly magical world, crafted out of the heart of mystery and wonder, but an oh so very real world where those who hesitate for even just a moment end up in very deep doo-doo, and only the elite have what it takes to survive!

A definitive guide on how to deal with influencers in the software and technology industry. Influencers can be analysts, media, or independent thinkers. They can be part of large companies, small boutiques or stand on their own. But one way or the other, if you're in the technology world, you have to deal with them. This guide is designed to help you do just that from your reasons why you should to the programs and strategies, down to the how to when it comes to communication with these people.

Author Andrew Harmel-Law shows you how architects and development teams can collaborate to create and evolve more efficient architectures for their systems. Techniques in this book will help you learn how to create a mindset that allows everyone to practice architecture and build the best systems they've ever experienced.

You may be a project manager or a stakeholder with "street smarts". Maybe you have expertise in the nuts and bolts of project execution. Or you might be a "book smart" expert on the rules and tools of the trade. Whatever your strengths, most project managers agree it's a juggling act to balance people and processes. Nearly every project requires a balance of both practical and conceptual skills. Now you can fill in the gaps to gain a perfect balance of the two.

You can learn the most popular frameworks, use the best programming languages, and work at the biggest tech companies, but if you cultivate bad habits, it will be hard for you to become a top developer. This book doesn't offer a straight path or pre-defined formula of success. This book is a result of a quest. A quest to uncover what habits can be cultivated to become a better software engineer.

🚀 E-commerce Essentials: Launching Your Business with Zylvie and GetResponse By J. R. Glenn Don’t wait—your e-commerce success starts NOW! If you’re serious about launching or scaling your online business, you need the right tools and strategies to stay ahead. E-commerce Essentials is your must-have guide to mastering online sales with Zylvie’s powerful checkout system and GetResponse’s email marketing automation. 🔹 Set Up Your Business FAST – Find your niche, choose winning products, and get your store online. 🔹 Streamline Your Checkout with Zylvie – Stop losing ...

One-page checklists for software and knowledge management Product Managers help ensure knowledge sharing between people, businesses, and devices is efficient and accurate. Follow this simple, proven New Product Development process to ensure a consistent approach to creating knowledge-based software solutions.

How will software development and operations have to change to meet the sustainability and green needs of the planet? And what does that imply for development organizations? In this eye-opening book, Anne Currie, Sarah Hsu, and Sara Bergman provide a unique overview of this topic—discussing everything from the likely evolution of national grids to the effect those changes will have on the day-to-day lives of developers.