Social Technology

The world has never been so unstable. Now, more than ever, we need to understand our history, learn from our mistakes, and embrace science and technology as we push into the future. In his debut book, New Thinking: The Technology and Science That Transformed Our World, Dagogo Altraide of YouTube's ColdFusion breaks down the history of gamechanger breakthroughs in the world of science and technology that have shaped our modern world and will impact the future.

Everywhere we turn, a new device promises to transfigure our lives. But at what cost? In this urgent and revelatory excavation of our Information Age, leading technology thinker Adam Greenfield forces us to reconsider our relationship with the networked objects, services, and spaces that define us. It is time to re-evaluate the Silicon Valley consensus determining the future. We're told that innovations - from augmented - reality interfaces and virtual assistants to autonomous delivery drones and self-driving cars - will make life easier, more convenient, and more productive.

Former Google advertising strategist, now Oxford-trained philosopher James Williams launches a plea to society and to the tech industry to help ensure that the technology we all carry with us every day does not distract us from pursuing our true goals in life. As information becomes ever more plentiful, the resource that is becoming more scarce is our attention. In this "attention economy", we need to recognize the fundamental impacts of our new information environment on our lives in order to take back control.

In this, his first book, Nietzsche developed a way of thinking about the arts that unites the Greek gods Apollo and Dionysus as the central symbol of human existence. Although tragedy serves as the focus of this work, music, visual art, dance, and the other arts can also be viewed using Nietzsche's analysis and integration of the Apollonian and the Dionysian. The Birth of Tragedy stands alongside Aristotle's Poetics as an essential work for all who seek to understand poetry and its relationship to human life.

Social Selling Mastery provides a key resource for sales and marketing professionals seeking a better way to connect with today's customer. Author Jamie Shanks has personally built Social Selling solutions in nearly every industry, and in this book he shows you how to capture the mindshare of business leadership and turn relationships into sales. The key is to reach the buyer where they're conducting due diligence - online.

Today, many of us are feeling the pinch—and being bombarded with portrayals of social media 'perfection' is making that pinch feel more like a punch. We may know that social media—with all its billionaires and beauty queens—is just a highlight reel. So why is it still making most of us feel so low? Comedian Shabaz Ali wants to help you see the funny side of social media again. Because while it looks nice to live up in an ivory tower, this book reminds us that it is much more fun to be part of the baying mob that surrounds it.

Someone in the U.S. is an identity-theft victim every four seconds. It is extremely easy for anyone from anywhere in the world to assume your identity and, in a matter of hours, devastate your life in ways that can take years to recover from. Stealing Your Life is the reference everyone needs, by an unsurpassed authority on the latest identity-theft schemes.

When she arrived at MIT in the 1990s, Alien wanted to study aerospace engineering, but she was soon drawn to the school’s venerable tradition of high-risk physical trespassing: the original “hacking”. Within a year, one of her hallmates was dead, two others were on trial, and two had been institutionalized. Alien’s adventures were only just beginning.

Recent years have seen rapid advances in 'artificial' intelligence, which increasingly appears to be something stranger than we ever imagined. At the same time, we are becoming more aware of the other intelligences which have been with us all along, unrecognised. These other beings are the animals, plants and natural systems that surround us, and are slowly revealing their complexity and knowledge - just as the new technologies we've built are threatening to cause their extinction, and ours.

The digital landscape has changed buyers’ habits. Sales professionals now need to develop relationships with decision-makers through social networks to reach them early in the decision making process. Social Selling provides a practical, step-by-step outline for harnessing the skills and techniques necessary to achieve this, including developing a high quality community, building trust, developing authority and influence, and connecting with changemakers. It also discusses enterprise implementation of a social selling strategy and much more.

This 50th anniversary edition of Men, Machines, and Modern Times, though ultimately concerned with a positive alternative to an Orwellian 1984, offers an entertaining series of historical accounts taken from the 19th century to highlight a main theme: the nature of technological change, the fission brought about in society by such change, and society's reaction to that change.

Welcome to "Growing Older, Staying Digital: A Guide for Seniors" In these pages, we'll explore how you can stay better connected to the digital world, have fun, and keep learning no matter your age. Have you ever found yourself asking questions like: "How do I use this thing?" or "What does this button do?" Well, you're not alone! According to a recent survey, 80% of older adults say they want to learn more about technology but don't know where to start. That's where this book comes in. As Walt Disney once said, "Growing old is mandatory, but growing up is optional." We believe embracing ...

In the movies, robots can be terrifying. In reality, thinking machines are disrupting the world in ways that are even more disturbing than in Hollywood fantasies - but they also have the potential to change our lives for the better. In this stirring, visionary work, acclaimed roboticist Dr. Ayanna Howard explores how the tech world’s racial and sexual biases are infecting the next generation of Artificial Intelligence, with profoundly negative effects for humans of all genders and races.

In 1954, a group of boys attended a remote summer camp in Oklahoma. There they were split into two groups and encouraged to bully, harass and demonise each other. The results would make history as one of social psychology’s classic studies: the Robbers Cave experiment. Conducted at the height of the Cold War, the experiment officially had a happy ending: the boys reconciled, and psychologist Muzafer Sherif demonstrated that while hatred and violence are powerful forces, so, too, are cooperation and harmony.

What kind of fossils will we leave, as relics into the far future? A blizzard of new objects has suddenly appeared on Earth: plastic bottles, ballpoint pens, concrete flyways, chicken bones, cans, teabags, phones, shirts. They're produced for our comfort and pleasure then quickly discarded. This new-made treasure chest underpins our lives. But it is also giving a completely new style of fossilization to our planet. Designed to resist corrosion and decay, many will remain, petrified, as future geology.

You’ve heard all about TikTok and now you want to make on the most exciting thing that’s happened to social media since…well, the Internet? This book will set you on the right path for TikTok success. It’s for businesses who want to master TikTok quickly and profit from being a first mover.

Aristotle's Poetics is best known for its definitions and analyses of tragedy and comedy, but it also applies to truth and beauty as they are manifested in the other arts. In our age, when the natural and social sciences have dominated the quest for truth, it is helpful to consider why Aristotle claimed poetry is more philosophical and more significant than history. Like so many other works by Aristotle, the Poetics has dominated the way we have thought about all forms of dramatic performance in Europe and America ever since.

Sometimes designed objects reject their users: a computer mouse that doesn't work for left-handed people, for example, or a touchscreen payment system that only works for people who read English phrases, have 20/20 vision, and use a credit card. These mismatches are the building blocks of exclusion. In Mismatch, Kat Holmes describes how design can lead to exclusion, and how design can also remedy exclusion.

In AI for Good: Applications in Sustainability, Humanitarian Action, and Health, a team of veteran Microsoft AI researchers delivers an insightful and fascinating discussion of how one of the world's most recognizable software companies is tackling intractable social problems with the power of artificial intelligence (AI). In the book, you'll see real in-the-field examples of researchers using AI with replicable methods and reusable AI code to inspire your own uses.

Creating a good podcast is more complicated than buying some equipment. You've probably read articles about which microphone to buy, which software to use and how to post your podcast on iTunes. Perhaps you've heard some "expert advice" that suggests writing a script or an outline. Podcast: Learn How to Stop Babbling and Start Podcasting Like a Pro is a step-by-step guide to help you develop ideas, write a script or outline for your show, and prepare your podcast.