Social Technology

To be successful in the market today, you must possess two strategic assets: a compelling product and a meaningful platform. In this step-by-step guide, Michael Hyatt, former CEO and current Chairman of Thomas Nelson Publishers, takes readers behind the scenes, into the new world of social media success. He shows you what best-selling authors, public speakers, entrepreneurs, musicians, and other creative minds are doing differently to win customers in today’s crowded marketplace.

Reddit hails itself as "the front page of the Internet". It's the third-most visited website in the US—and yet, millions of Americans have no idea what it is. We Are the Nerds is an engrossing look deep inside this captivating, maddening enterprise, whose army of obsessed users have been credited with everything from solving cold-case crimes and spurring tens of millions of dollars in charitable donations to seeding alt-right fury and landing Donald Trump in the White House.

• Do you get bored whenever you’re not using digital devices? • Do you feel like you need to access your social media accounts on your phone when things around you aren’t that interesting? • Do you often find yourself checking out your social media every now and then even when you’re talking to someone that’s right in front of you? • Do you feel like your day is not complete if you don’t use your digital devices or update your status on social media? If you said yes to any of these questions, then there is a chance that you may have formed some kind of dependence on ...

Half a dozen years ago, anthropologist Gabriella Coleman set out to study the rise of this global phenomenon just as some of its members were turning to political protest and dangerous disruption. She ended up becoming so closely connected to Anonymous that the tricky story of her inside-outside status as Anon confidante, interpreter, and erstwhile mouthpiece forms one of the themes of this witty and entirely engrossing book.

Everywhere we turn, a new device promises to transfigure our lives. But at what cost? In this urgent and revelatory excavation of our Information Age, leading technology thinker Adam Greenfield forces us to reconsider our relationship with the networked objects, services, and spaces that define us. It is time to re-evaluate the Silicon Valley consensus determining the future. We're told that innovations - from augmented - reality interfaces and virtual assistants to autonomous delivery drones and self-driving cars - will make life easier, more convenient, and more productive.

The remarkable woman at heart of the smash New York Times best seller and Oscar-winning film Hidden Figures tells the full story of her life, including what it took to work at NASA, help land the first man on the moon, and live through a century of turmoil and change.

The US Army entered World War II unprepared. Lacking Germany's blitzkrieg approach of coordinated armor and air power, the army was organized to fight two wars: one on the ground and one in the air. Previous commentators have blamed Congressional funding and public apathy for the army's unprepared state. David E. Johnson believes instead that the principal causes were internal: army culture and bureaucracy, and their combined impact on the development of weapons and doctrine.

Bill McKibben’s groundbreaking book The End of Nature - issued in dozens of languages and long regarded as a classic - was the first book to alert us to global warming. But the danger is broader than that: Even as climate change shrinks the space where our civilization can exist, new technologies like artificial intelligence and robotics threaten to bleach away the variety of human experience. Falter tells the story of these converging trends and of the ideological fervor that keeps us from bringing them under control.

This book celebrates the immense drama and beauty of the car, of the genius embodied in the Ford Model T, of the glory of the brilliant-red Mercedes Benz S-Class made by workers for Nelson Mandela on his release from prison, of Kanye West's "chopped" Maybach, of the Rolls-Royce Silver Ghost, and even of that harbinger of the end—the Tesla Model S and its creator Elon Musk. As the age of the car as we know it comes to an end, Bryan Appleyard's brilliantly insightful book tells the story of the rise and fall of the incredible machine that made the modern world what it is today.

Most people are baffled by how computers work and assume that they will never understand them. What they don't realize - and what Daniel Hillis' short book brilliantly demonstrates - is that computers' seemingly complex operations can be broken down into a few simple parts that perform the same simple procedures over and over again. Computer wizard Hillis offers an easy-to-follow explanation of how data is processed that makes the operations of a computer seem as straightforward as those of a bicycle.

One of the most talented and creative authors working today, Neal Stephenson is renowned for his exceptional novels - works colossal in vision and mind-boggling in complexity. Exploring and blending a diversity of topics, including technology, economics, history, science, pop culture, and philosophy, his books are the products of a keen and adventurous intellect. Stephenson ponders a wealth of subjects, from movies and politics to David Foster Wallace and the Midwestern American College Town; and more.

The digital age is in the business of commodifying our attention. The technologies of our day are determined to keep us scrolling and swiping at all costs, plugged into a feedback loop of impatience, comparison, outrage, and contempt. Blind to the dangers, we enjoy its temporary pleasures, unaware of the damage to our souls. Jay Kim's Analog Church explored the ways the digital age and its values affect the life of the church. In Analog Christian, he asks the same question of Christian discipleship.

Are you ready to unlock the potential of Instagram for your business? "Instagram Marketing for Beginners" provides a comprehensive guide to mastering the art of digital marketing on Instagram. With step-by-step instructions, readers can learn the basics of selecting a niche, targeting an audience, and creating engaging content. This book also reveals secrets to monetizing an Instagram account and growing a revenue-generating powerhouse. Plus, readers will benefit from the insider tips, tricks, and strategies to maximize the impact of their efforts.

Astounding is the landmark account of the extraordinary partnership between four controversial writers - John W. Campbell, Isaac Asimov, Robert A. Heinlein, and L. Ron Hubbard - who set off a revolution in science fiction and forever changed our world.

L. Williams, in translating Giordano Bruno's Gli Eroici Furori (Heroic Enthusiasts) from the original Italian into English back in 1887 and 1889, has done a great service to humanity. His introduction is especially illuminating as it contextualizes Bruno's life until his tragic death at the age of 52 and provides us with a tantalizing glimpse into his cosmological philosophy. It is my hope that this small book, which is drawn exclusively from Williams' work, will serve as an intellectual appetizer and lead to a deeper plunge into Bruno's fascinating thought.

The Real Case for Driverless Mobility: Putting Driverless Vehicles to Use for Those Who Really Need a Ride explores solutions for providing mobility for the unserved/underserved, including those who cannot drive themselves, afford transport alternatives, or who live in areas where neither public nor private transport is offered. The book synthesizes the career-long activities of the authors and the Princeton SmartDrivingCars Summits and assesses whether cars without drivers can deliver an affordable and more effective alternative to mass transit and taxis.

Eyes in the Sky is the authoritative account of how the Pentagon secretly developed a godlike surveillance system for monitoring America's enemies overseas, and how it is now being used to watch us in our own backyards. Whereas a regular aerial camera can only capture a small patch of ground at any given time, this system - and its most powerful iteration, Gorgon Stare - allow operators to track thousands of moving targets at once, both forwards and backwards in time, across whole city-sized areas.

On March 14, 1889, Susan La Flesche received her medical degree - becoming the first Native American doctor in US history. She earned her degree 31 years before women could vote and 35 years before Indians could become citizens in their own country. This is the story of an Indian woman who effectively became the chief of an entrenched patriarchal tribe, the story of a woman who crashed through thick walls of ethnic, racial, and gender prejudice and then spent the rest of her life using a unique bicultural identity to improve the lot of her people.

Ever felt overwhelmed at the idea of making a professional video? Whether it's for work, social media, or content marketing, diving into video production can be daunting. But did you know? The average online user watches more videos than reading texts or browsing images. In fact, over 70 percent of online traffic is video content. Despite its growing popularity, only a few master the art of high-quality video production.

In Analogia, technology historian George Dyson presents a startling look back at the analog age and life before the digital revolution - and an unsettling vision of what comes next.