Social Selling

As globalization creates increasing challenges to established marketing practices, marketing efforts need to reposition and adapt continuously to maintain an organization's ability to reach potential customers. This Very Short Introduction provides a general overview of the function and importance of marketing to modern organizations. Kenneth Le Meunier-FitzHugh discusses how marketing remains central to creating competitive advantage, and why it needs to be forward looking and constantly reinventing itself in line with new developments in the marketplace.

Peabody and Emmy Award–winning journalist Jane Marie expands on her popular podcast The Dream to expose the scourge of multilevel marketing schemes and how they have profited off the evisceration of the American working class.

Are we truly destined to live in one happy relationship, till death do us part? Many believe that somewhere out there is our one and only soulmate, and that our love cannot be given to more than one person at a time. This is what we have been taught, but is it true? The Freedom to Choose is a brave book that broaches questions every person, and certainly every couple, should ask themselves. Masha Halevi (PhD), a couples' mediator, counselor and an expert on alternative relationships has decided to take a different path. Following 15 monogamous years with her husband, she is still happily ...

Analogies are far more complex than their SAT stereotype and lie at the very core of human cognition and creativity. Once we become aware of this, we start seeing them everywhere - in ads, apps, political debates, legal arguments, logos, and euphemisms, to name just a few. At their very best, analogies inspire new ways of thinking, enable invention, and motivate people to action. Unfortunately, not every analogy that rings true is true. That's why, at their worst, analogies can deceive, manipulate, or mislead us into disaster.

Transform Your Social Media Presence with the Power of Story Because “Buy My Product!” Just Isn’t Cutting It Anymore. Are you exhausted from shouting into the social media void, praying for someone—anyone—to care about your product? Social media can feel like an awkward talent show where everyone’s clamoring, “Pick me!” But here’s the truth: there’s a better way to connect. This 30-day guided workbook—crafted by two experienced writing coaches—will help you unlock the secret weapon your marketing is missing: your authentic story. This isn’t just another workbook ...

This book is like a language course that is meant to enhance your ability to communicate your art and creative ideas to the world. In the new millennium, artists must create new models for exhibitions and sales. They must also be aware of new modes of communication, from social networking to the latest mobile phone apps. How we share visual information is radically shifting, and artists can benefit from all of these new tools.

Today, feminism is no longer a dirty word, and women purporting to stand up for women's equality now include high-powered names like Beyoncé, Taylor Swift, and Emma Watson. Hip underwear lines sell granny pants with "feminist" emblazoned on the back. In every bookstore, there are scores of seductive feminist how-to business guides telling women how to achieve "it all".

Transform Your Passion into Profit and Build a Thriving TikTok Shop Business! Discover the secrets to dominating social commerce, driving sales with engaging content, and building a brand that thrives on the world’s fastest-growing platform. In “How to Start a Profitable TikTok Shop Business,” you’ll unlock the strategies and insights needed to turn your passion into a profitable venture. In this completely comprehensive guide, you’ll learn: • How to harness TikTok’s algorithm to maximize your reach and engagement, ensuring your content gets seen by the right audience. • The...

Stories That Stick provides a clear framework of ideals and a concise set of actions for you to take complete control of your own story, utilizing the principles behind the world’s most effective business storytelling strategies. Telling these stories well is a simple, accessible skill anyone can develop. With case studies, company profiles, and anecdotes backed with original research, Hall presents storytelling as the underutilized talent that separates the good from the best in business.

We talk a lot, but we rarely communicate. Our social media is filled with tweets and scribbles, trying to impress and influence. But, we rarely succeed. Because just speaking is not enough, it needs skills and understanding of language and public speaking. With the pandemic leaving humans detached more than ever, Dr Bakshi finds the opportunity of a lifetime to work with a highly efficient humanoid robot to bridge the gap in communication. With his intelligent assistant, Kritika, he goes on to build emotion in the emotionless body of a robot. Will he be successful? Where will it land them ...

Unlock the world of Instagram theme pages and learn how to turn social media growth into real profits with How to Grow and Sell Instagram Theme Pages: Build Audiences Fast, Then Flip for Profit or Ad Revenue. Whether you are starting a side hustle or building a digital empire, this audiobook gives you a complete blueprint for growing, monetizing, and flipping Instagram accounts for income.

In today's troubled economic market, everything is a tough sell. From products to services, everyone is consuming less as they tighten their belts. In this respect, it's easy to forget that the job interview is becoming more and more like the showroom - where the interview itself is the pitch, and the product you're selling is yourself. The Art of Selling Yourself will provide you with the knowhow you need to navigate today's tough business terrain and achieve success in your career and your life.

Listen to this book and send your nonverbal intelligence soaring. Joe Navarro, a former FBI counterintelligence officer and a recognized expert on nonverbal behavior, explains how to "speed-read" people: decode sentiments and behaviors, avoid hidden pitfalls, and look for deceptive behaviors. You'll also learn how your body language can influence what your boss, family, friends, and strangers think of you.

"A results getting tour de force. This is simply the best book on email marketing I have ever read." Howard Lothrop Email Persuasion: The Step-By-Step Guide to Attracting More Clients and Winning More Sales With Email Marketing Business fads come and go, but Email Marketing has consistently outperformed all other marketing strategies. In Email Persuasion, marketing expert Ian Brodie reveals the techniques that are working right now to allow professionals and small businesses to connect with potential clients, build trust-based relationships and generate more sales through email. Inside the ...

★ What If You Had a Proven Plan to Join Amazon's List of Best-Selling Authors? ★ Writing a Book? Or maybe you've already written one. Now don't you want to see it become one of the top-selling books in its category? Of course you do! That's why you need the tips and strategies revealed in Successful Book Launch Secrets: Discover the #1 key to selling books online. Simple book marketing secrets that every insider knows...but you probably don't (at least not yet!) Step-by-Step Plan to write a Book Description that really sells books Making the most of free book promotions How to prepare ...

The way we buy homes and look for investment opportunities has changed dramatically in recent years. The traditional real estate business continues to rely on traditional sales channels: real estate fairs, home listing channels, and advertising through traditional media channels. The quality of contacts is decreasing while the demand for investment properties continues to increase. Technology has created unlimited opportunities in real estate, and we are experiencing a second golden age in the industry. These opportunities are real, but only for the most visionary entrepreneurs with the ...

Every day, most working professionals entrust their most important messages to a form of communication that doesn't build trust, provide differentiation, or communicate clearly enough. It's easy to point to the sheer volume of emails, text messages, voicemails, and even social messaging as the problem that reduces our reply rates and diminishes our effectiveness. But the faceless nature of that communication is also to blame.

Every day there are moments when you must persuade, inform, and motivate others effectively. Each of those moments requires you, in some way, to play a role, to heighten the impact of your words, and to manage your emotions and nerves. Every interaction is a performance, whether you're speaking up in a meeting, pitching a client, or walking into a job interview.

Discover the Hidden Aspects of Retail Sports Card Collecting and the Secrets Influencers and Breakers Don't Want You to Know! Do you want to know exactly what is really going on when you buy into card breaks? This book teaches how to celebrate the joy of the hunt and embrace the essence of responsible collecting at the same time. Each chapter unearths hidden facets of retail collecting. This book will show you practical strategies for setting realistic expectations, while still enjoying the hobby. In this book "The Dark Side of Collecting Sports Cards" you will discover what is really going...

The Perfect Story will help you take your stories and make them perfect. Learn how to take any story and make it perfect--from storytelling expert Karen Eber, whose TED Talk on the subject has nearly two million views.