Social Media Study

When Rupert Murdoch enlisted Roger Ailes to launch a cable news network in 1996, American politics and media changed forever. With a remarkable level of detail and insight, Vanity Fair magazine reporter Gabriel Sherman puts Ailes’s unique genius on display, along with the outsize personalities - Bill O’Reilly, Sean Hannity, Megyn Kelly, Sarah Palin, Karl Rove, Glenn Beck, Mike Huckabee, Gretchen Carlson, Bill Shine, and others - who have helped Fox News play a defining role in the great social and political controversies of the past two decades.

On April 23, 1984, in a packed press conference room in Washington, DC, the secretary of health and human services declared “The probable cause of AIDS has been found.” By the next day, “probable” had fallen away, and the novel retrovirus later named HIV became forever lodged in global consciousness as “the AIDS virus.” Celia Farber, then an intrepid young reporter for SPIN magazine, was the only journalist to question the official narrative and dig into the science of AIDS.

Why are so many of us wrong about so much? From COVID-19 to climate change to the results of elections, millions of Americans believe things that are simply not true—and act based on these misperceptions. In Wrong: How Media, Politics, and Identity Drive Our Appetite for Misinformation, expert in media and politics Dannagal Goldthwaite Young offers a comprehensive model that illustrates how political leaders and media organizations capitalize on our social and cultural identities to separate, enrage, and—ultimately—mobilize us.

You either were there or you wanted to be. A defining New York City institution co-founded by Norman Mailer, The Village Voice was the first newspaper to cover hip-hop, the avant-garde art scene, and Off-Broadway with gravitas. It reported on the AIDS crisis with urgency and seriousness when other papers dismissed it as a gay disease. In 1979, the Voice’s Wayne Barrett uncovered Donald Trump as a corrupt con artist before anyone else was paying attention.

Counter-Cola charts the history of one of the world's most influential and widely known corporations, the Coca-Cola Company. It tells the story of how, over the past 130 years, the corporation has tried to make its products and brands physically and culturally a central part of global daily life in over 200 countries. Through this story of Coca-Cola, Amanda Ciafone reveals the pursuit of corporate power within the key economic transformations-liberal, developmentalist, neoliberal - of the 20th and 21st centuries. A story of global capitalism, it is not without contest.

In an age riven by "fake news," "alternative facts," and disputes over the validity of everything from climate change to the size of inauguration crowds, the authors argue that social factors, not individual psychology, are what's essential to understanding the persistence of false belief and that we must know how those social forces work in order to fight misinformation effectively.

American society has become anti-male. Men are sensing the backlash and are responding. They're dropping out of college, leaving the workforce, and avoiding marriage and fatherhood at alarming rates. The trend is so pronounced that a number of books have been written about this man-child phenomenon, concluding that men have taken a vacation from responsibility. But why should men participate in a system that seems to be increasingly stacked against them?

Conspiracy theories are as old as politics. But conspiracists today have introduced something new - conspiracy without theory. And the new conspiracism has moved from the fringes to the heart of government with the election of Donald Trump. In A Lot of People Are Saying, Russell Muirhead and Nancy Rosenblum reveal how the new conspiracism differs from classic conspiracy theory, why so few officials speak truth to conspiracy, and what needs to be done to resist it.

During the recent presidential election, "media literacy" became a buzzword that signified the threat media manipulation posed to democratic processes. Meanwhile, statistical research has shown that eight- to eighteen-year-olds pack more than eleven hours with some form of media into each day by "media multitasking." Young people are not only eager and interested to learn about and discuss the realities of media ownership, production, and distribution, they also deserve to understand differential power structures in how media influences our culture.

In Burn It Down, veteran reporter Maureen Ryan does just that. She draws on decades of experience to connect the dots and illuminate the deeper forces sustaining Hollywood’s corrosive culture. Fresh reporting sheds light on problematic situations at companies like Lucasfilm and shows like Lost, Saturday Night Live, The Goldbergs, Sleepy Hollow, Curb Your Enthusiasm and more.

How did we get from an age of dignified nightly news broadcasts on three national networks to the age of 24-hour channels and constantly breaking news? The answer - thanks to Ted Turner and an oddball cast of cable TV visionaries, big league rejects, and nonunion newbies - can be found in the basement of an abandoned country club in Atlanta. Because it was there, in 1980, that this motley crew somehow, against all odds, launched CNN. Up All Night is an inside look at the founding of the upstart network that set out to change the way news was delivered and consumed.

Ambika Kamath and Melina Packer reveal how scientists studying animal behavior have long projected human norms and values onto animals while seeking to understand them. When scientific studies conclude that these norms and values are natural in animals, it makes it easier to think of them as natural in humans too. And because scientists, historically and to this day, largely belong to elite, powerful segments of society, the norms and values embedded into animal behavior science match those of the already powerful.

Hoodoo is a bold spiritual tradition that helps enhance your wellbeing and solve everyday problems. This practical, do-it-yourself guide shows you how to use spells, rites, recipes, mojos, and curios to enrich your life and be ready for whatever comes your way. 365 Days of Hoodoo, by renowned Hoodoo author Stephanie Rose Bird, starts by providing the basics of Hoodoo, and then gradually builds your knowledge day after day.

Twenty-seven years ago, Matthieu Ricard gave up a promising career as a scientist to study Tibetan Buddhism—not as a detached observer but by immersing himself in its practice under the guidance of its greatest living masters. Years later, this project was born, and Ricard met with his father, Jean-Francois Revel—a French philosopher who became world famous for his challenges to both Communism and Christianity. At an inn, these two profoundly thoughtful men explored questions that have occupied humankind throughout its history.

America is suffering from an information glut. Most Americans are no longer clear about what news is worth remembering or how any of it connects to anything else. Thus, Americans are rapidly becoming the least knowledgeable people in the industrial world. Author and academic Neil Postman and television journalist Steve Powers tell you how to become a discerning viewer.

An incisive observer, writer, and participant in today's social movements, Zeynep Tufekci explains in this accessible and compelling book the nuanced trajectories of modern protests - how they form, how they operate differently from past protests, and why they have difficulty persisting in their long-term quests for change.

Our children's first digital footprints are made before they can walk-even before they are born - as parents use fertility apps to aid conception, post ultrasound images, and share their baby's hospital mug shot. Then, in rapid succession come terabytes of baby pictures stored in the cloud, digital baby monitors with built-in artificial intelligence, and real-time updates from daycare. Unwittingly, parents, teachers, and other trusted adults are compiling digital dossiers for children that could be available to everyone - friends, employers, law enforcement - forever.

Women have made up roughly half of the college-educated workforce for years, and before the onset of the economic crisis of 2020, the gap between the percentage of women and the percentage of men in the labor force was the lowest on record. But women remain underrepresented in positions of power and status. The endurance of these inequalities begs the question: Why haven't we made more progress? Ammerman and Groysberg focus on the pervasive organizational obstacles and managerial actions that create gender imbalance.

In The Art of the English Murder, Lucy Worsley explores this phenomenon in forensic detail, revisiting notorious crimes like the Ratcliff Highway Murders, which caused a nationwide panic in the early 19th century, and the case of Frederick and Maria Manning, the suburban couple who were hanged after killing Maria's lover and burying him under their kitchen floor. Our fascination with crimes like these became a form of national entertainment, inspiring novels and plays, prose and paintings, poetry and true-crime journalism.

Lolita, Muerte en Venecia, El extranjero, Manhattan Transfer, Trópico de Cáncer y El tambor de hojalata son solo algunas de las obras del siglo XX de las que nos habla Mario Vargas Llosa en estas páginas. Revela con sus palabras la íntima relación de su lectura con las posibilidades de ampliar nuestra experiencia vital.