Social Media Study

A decade after The Victory Lab: The Secret Science of Winning Campaigns, which Politico called "Moneyball for politics," journalist Sasha Issenberg returns to the cutting edge of political innovation to reveal how campaigns are navigating the era's most pressing challenge: how to win in a world awash in lies. The Lie Detectives is a lively and deep secret history of Democratic politics in the Trump years.

Kitty Wandsworth pledges to restore the truth in this factual analysis of the press coverage of the Duke and Duchess of Sussex, examining the period between their star-studded wedding to the day they fled Britain for the haven of North America. This unemotional and statistically-based work shows that, although there were waves of negative coverage, this was largely driven by key decisions made by the royal pair, and was a reaction to their unpopular actions rather than due to systemic racism.

Combining ancient epic and myth with analogies from biology and the natural world, Joel P. Christensen explores the creative process and how narratives develop. This bold work urges listeners to treat narratives as living things with their own agency in the world.

They are coddled and well-groomed. They chase after the latest scandal and then run around in crazy circles, using the TV studio as their show ring and wee-wee pad. There is no controversy they can't trivialize, no issue they can't vulgarize. They obey their political masters and betray the trust of the audience with every bark. They're the attack poodles: a new breed of celebrity pundit.

Die Tagesschau ist die wichtigste Nachrichtenmarke des Landes. Millionen Menschen informieren sich täglich bei ihr. Doch immer mehr Zuschauende beklagen eine einseitige Berichterstattung: Über die Flüchtlingskrise, die Coronazeit, den Klimawandel oder die Kriege in Gaza und der Ukraine. Alexander Teske hat sechs Jahre bei der Tagesschau die Themen der Sendungen geplant. In seinem Blick hinter die Kulissen zeigt er wie Karrieristen, Machtkämpfe und politische Überzeugungen die Sendung prägen. Teske hinterfragt die Nähe zur Politik, die Rolle der Experten und den Umgang mit der AfD.

Author Finn Brunton reveals how technological utopians and political radicals created experimental money to bring about their visions of the future: protecting privacy or bringing down governments, preparing for apocalypse or launching a civilization of innovation and abundance that would make its creators immortal. Filled with marvelous characters, stories, and ideas, Digital Cash is an engaging and accessible account of the strange origins and remarkable technologies behind today’s cryptocurrency explosion.

When a murderous psychopath goes on a killing spree, law enforcement officials and the media never make his religion the central issue - unless he happens to be a Muslim. Then it sets off another frenzied wave of commentary about the inherent evils that lurk within the Muslim faith. From Fox News talking heads, who regularly smear Muslim leaders as secret terrorists, to Bill Maher, who has made Islam a routine target, it has become widely acceptable to libel a religion with a following of over 1.5 billion people.

The modern marketing game has changed. Will you change with it? In today's world, there are more than 2.3 billion active social media users around the globe. The audience of Facebook, Instagram, and Snapchat has surpassed traditional media such as television and radio. As society continues to evolve and become more digital and interconnected on varying platforms, it is essential that your brand is represented in the social media sphere. This audiobook will equip you to build your brand on social media.

The news is everywhere. We can’t stop constantly checking it on our computer screens, but what is this doing to our minds? We are never really taught how to make sense of the torrent of news we face every day, writes Alain de Botton (author of the best-selling The Architecture of Happiness), but this has a huge impact on our sense of what matters and of how we should lead our lives.

In The Visual Detox, art expert and businesswoman Marine Tanguy explains how the imagery we see shapes our wellbeing. She gives us new tools to think critically about images, combat information overload and participate more in the visual world around us by engaging with the art and content that improves our day-to-day experiences online, at work, in our homes and in public spaces.

Researchers and practitioners alike often overlook the vital relationship between trust and social media. ... Authors Joanna Paliszkiewicz and Alex Koohang charted a course to explore this abyss with a view to answering the question how does trust influence the use of social media. [i]Dr. John P. Girard, Peyton Anderson Endowed Chair in Information Technology, Middle Georgia State University[/i] The authors have done an excellent job in explaining how trust plays a significant role in social media. The book begins with a thorough overview of social media to its applications in learning, ...

When award-winning journalist Nick Davies decided to break Fleet Street's unwritten rule by investigating his own colleagues, he found that the business of reporting the truth had been slowly subverted by the mass production of ignorance.

A thought-provoking, binge-worthy new collection of essays, stories, and musings from Douglas Coupland, Bit Rot explores the different ways in which 20th-century notions of the future are being shredded, and it is a literary gem of the digital age.

Desde una estrella en ascenso en The New Yorker, una crónica profundamente inmersiva de cómo los empresarios optimistas de Silicon Valley se propusieron crear un internet libre y democrático, y cómo los propagandistas cínicos de la alt-right explotaron esa libertad para impulsar el extremo hacia la corriente principal. Durante varios años, Andrew Marantz, un escritor neoyorquino, ha estado incrustado en dos mundos.

Bestsellerautor Yuval Noah Harari erklärt, wie Informationsnetzwerke unsere Welt geschaffen haben und sie jetzt zu zerstören drohen In den letzten 100.000 Jahren hat die Menschheit enorme Macht erlangt. Doch trotz all unserer Entdeckungen, Erfindungen und Eroberungen befinden wir uns heute in einer existenziellen Krise. Die Welt steht am Rande des ökologischen Zusammenbruchs. Zuhauf werden Falschinformationen verbreitet.

In the 1980s, as HIV/AIDS ravaged queer communities and communities of color in the United States and beyond, a straight white teenager named Ryan White emerged as the face of the epidemic. Diagnosed with hemophilia at birth, Ryan contracted HIV through contaminated blood products.

In The Advertising Effect, respected advertising insider, Adam Ferrier, reveals the ten techniques used by some of the best-known brands across the globe. These techniques are grounded in psychological theory with award winning real world examples and explore how the most effective way to change behaviour is through action rather than the conventional advertising practices (emotional or rational persuasion).

This extraordinary book explains the engine that has catapulted the Internet from backwater to ubiquity—and reveals that it is sputtering precisely because of its runaway success. With the unwitting help of its users, the generative Internet is on a path to a lockdown, ending its cycle of innovation—and facilitating unsettling new kinds of control.

With the tips and techniques taught in this power-packed audiobook, you'll learn to respond to the most difficult situations with dignity, diplomacy, and poise. Even when you're put on the spot, you'll learn to use these simple scripts (and create your own!) to work through a variety of tough situations and get your point across, guilt-free. Plus, you'll learn about the importance of the inflection, tone, and timing - because how you say it is just as important as what you say.

Female writers, directors, and producers have radically transformed the television industry in recent years. Shonda Rhimes, Lena Dunham, Tina Fey, Amy Schumer, Mindy Kaling: These extraordinary women have shaken up the entertainment landscape, making it look like an equal opportunity dream factory. But things weren't always this rosy. It took decades of determination in the face of preconceived ideas and outright prejudice to reach this new era.