Social Media Study

Even if you’re a seasoned entrepreneur or business owner, coming up with a great business idea isn’t easy. Maybe you already have some ideas in the works, but how are you supposed to know if they’ll be successful, and how do you know if they’ll be something you’ll actually enjoy doing? If you don’t have a concrete plan, where should you look for ideas? Yesterday’s solutions won’t solve today’s problems, and businesses know they have to stand out to stay ahead of the competition. This is where innovation comes in. Businesses require fresh, inventive ideas. Thankfully, ...

As consumers of art, and especially as fans, we have a host of tricky moral question to navigate: do the moral lives of artists affect the aesthetic quality of their work? In Drawing the Line, Erich Hatala Matthes argues that it doesn't matter whether we can separate the art from the artist, because we shouldn't. Matthes argues both that the lives of artists can play an important role in shaping our moral and aesthetic relationship to the artworks that we love and that these same artworks offer us powerful resources for grappling with the immorality of their creators.

Merchants of Truth is the groundbreaking and gripping story of the precarious state of the news business told by one of our most eminent journalists. Jill Abramson follows four companies: The New York Times, The Washington Post, BuzzFeed, and Vice Media over a decade of disruption and radical adjustment. The new digital reality nearly kills two venerable newspapers with an aging readership while creating two media behemoths with a ballooning and fickle audience of millennials.

Brandscaping is a big, infectious idea - a new marketing methodology that begins with one simple observation: A rising tide lifts all ships. In this groundbreaking book, media and marketing visionary Andrew Davis shows you how to partner with other brands and undiscovered talent to create content that drives demand for the products and services you sell. Davis dishes up dozens of case studies showing how all types of individuals, companies, and brands have tapped into the power of brandscaping to achieve unparalleled success, often using resources already at their disposal.

Technology insider Alice Marwick contends in this insightful book, “Web 2.0” only encouraged a preoccupation with status and attention. Her original research - which includes conversations. Marwick analyzes status-building techniques - such as self-branding, micro-celebrity, and life-streaming - to show that Web 2.0 did not provide a cultural revolution, but only furthered inequality and reinforced traditional social stratification, demarcated by race, class, and gender.

When the world's biggest and most moving events took place - World War II, the Moon landing, the death of Princess Diana, and many more - Time magazine was there to tell the story with passion and clarity. This book features pieces by Barbara Ehrenreich, Henry Anatole Grunwald, Maureen Dowd, Walter Isaacson, Bono and many other famous writers, and will provide listeners with a uniquely entertaining view of 85 years of Time's history.

A Thousand Cuts is a candid exploration of one of America's strangest and most quickly vanishing subcultures. It is about the death of physical film in the digital era and about a paranoid, secretive, eccentric, and sometimes obsessive group of film-mad collectors who made movies and their projection a private religion in the time before DVDs and Blu-rays.

Las redes sociales nos han llevado a un nuevo mundo en el que vivimos cercados por las opiniones ajenas. Lo que parecía la conquista total de la libertad de expresión ha hecho que una parte de la ciudadanía se revuelva, incómoda. Grupos de presión organizados en las redes -católicos, feministas, activistas de izquierdas y derechas- han empezado a perseguir lo que consideran «excesos» intolerables mediante el linchamiento digital, las peticiones de boicot y las recogidas de firmas.

"Why do conservatives hate comedy? Why is there no right-wing Jon Stewart?" These sorts of questions launch a million tweets, a thousand op-eds, and more than a few scholarly analyses. That's Not Funny argues that it is both an intellectual and politically strategic mistake to assume that comedy has a liberal bias. Matt Sienkiewicz and Nick Marx take listeners—particularly self-described liberals—on a tour of contemporary conservative comedy and the "right-wing comedy complex."

The perfect book for all student journalists, this young learners adaptation of Pulitzer Prize-winning reporters' Jodi Kantor and Megan Twohey's New York Times best-selling She Said will inspire a new generation of investigative journalists.

Stanford White was a louche man-about-town and a canny cultural entrepreneur―the creator of landmark buildings that elevated American architecture to new heights. Augustus Saint-Gaudens was the son of an immigrant shoemaker, a moody introvert, and a committed procrastinator whose painstaking work brought emotional depth to American sculpture. They met when Stan was walking down the street and heard Gus whistling Mozart in his studio.

In May 1987, Colorado Senator Gary Hart seemed a lock for the party’s presidential nomination and led George H. W. Bush by double digits in the polls. Then, in one tumultuous week, rumors of marital infidelity and a newspaper’s stakeout of Hart’s home resulted in a media frenzy the likes of which had never been seen. Through the spellbindingly reported story of the senator’s fall from grace, Matt Bai, Yahoo News columnist and former chief political correspondent for The New York Times Magazine, reveals the Hart affair to be far more than one man’s tragedy.

Large corporations, big governments, and other centralized organizations have long determined and dominated the way we work, access healthcare, get an education, feed ourselves, and generally go about our lives.

The internet was created on the basis that all users are equal, but children and the vulnerable are not. In Born Digital, Robert Wigley distils the mountains of available research on the subject and brings to bear his wealth of institutional experience to present a road map for society to radically and urgently reset its relationship with technology - for the sake of future generations.

In this crackling memoir, the journalist and novelist Michael Idov recounts the tempestuous years he spent living alongside - and closely observing - the media and cultural elite of Putin's Russia. After accepting a surprise offer to become the editor in chief of GQ Russia, Idov and his family arrive in a Moscow still seething from a dubious election and the mass anti-Putin rallies that erupted in response. Idov is fascinated by the political turmoil but nonetheless finds himself pulled in unlikely directions.

In No Longer Newsworthy, Martin covers this shift in focus, the loss of political voice for the working class, and the emergence of a more conservative media in the form of Christian television, talk radio, Fox News, and conservative websites...Martin offers the mainstream media recommendations for how to push back against right-wing media and once again embrace the working class as critical to its audience and its democratic function.

Almost as soon as it appeared, the crossword puzzle became indispensable to our lives. Invented practically by accident in 1913, when a newspaper editor at the New York World was casting around for something to fill empty column space, it became a roaring commercial success almost overnight. Ever since then, the humble puzzle has been an essential ingredient of any newspaper worth its salt. But why, exactly, are the crossword’s satisfactions so sweet.

Low-level dishonesty is rife everywhere, in the form of exaggeration, selective use of facts, economy with the truth, careful drafting - from Trump and the Brexit debate to companies that tell us 'your call is important to us'. How did we get to a place where bullshit is not just rife but apparently so effective that it's become the communications strategy of our times? This brilliantly insightful book steps inside the panoply of deception employed in all walks of life and assesses how it has come to this.

Combining the deft social analysis of Where Good Ideas Come From with the optimistic arguments of Everything Bad Is Good for You, New York Times best-selling author Steven Johnson's Future Perfect makes the case that a new model of political change is on the rise, transforming everything from local governments to classrooms, from protest movements to health care. Johnson paints a compelling portrait of this new political worldview.

Cary Poarch started working at CNN in the summer of 2017 as a die-hard Bernie Sanders supporter. But on his first location shoot during the Charlottesville riots, he quickly became disillusioned with how the network created the “fine people” hoax. This began a political odyssey as he documented numerous incidents of outright bias, eventually leading him to contact James O’Keefe of Project Veritas. For months, Cary Poarch documented CNN’s rampant political bias for Project Veritas, and saw how the network was dividing the country.