Social Media Strategy

The timeless original text; required listening for anyone interested in strategy. This is a work of subtlety and paradox that shows the way to a clean and aesthetic triumph. Sun Tzu insisted that a skilled warrior observes, calculates, outwits, and outmaneuvers an adversary, and in doing so averts the destruction of battle.

The Art of War dates back to the fifth century BC, and is an ancient Chinese military handbook. Attributed to the intelligent military strategist Sun Tzu, the title of the work is Master Sun's Rules of Warfare when literally translated from Chinese. The book contains 13 chapters, each of which are dedicated to a single aspect of warfare strategy. Emperor Shenzong of Song deemed it the most important of China's Seven Military Classics in 1080 and it is still one of the most influential strategy texts in East Asia.

Dive into the world of branding in the 21st century with "Social Media Mastery." This transformative eBook offers readers a rich exploration into the modern arena of brand perception, development, and success through the lens of social media. Social Media Mastery meticulously guides you through the vital role of social media in today's branding arena across 15 detailed chapters. Beginning with an enlightening analysis of the importance and impact of social media on brand perception and evolution, the reader is given a comprehensive understanding of how to identify and capture the essence of...

This special edition of A Book of Five Rings contains one hour of traditional Japanese flute (shakuhachi) and 43 minutes of music by traditional japanese ensemble. The music appears track by track at the end of the two and a half hour audiobook and is included as wonderful compliment to this dynamic and elegant listening experience. Legendary 17th-century swordsman Miyamoto Musashi’s exposition of sword fighting, strategy, and Zen philosophy.

Apply the seven universal elements of powerful stories to dramatically improve how you connect with customers and grow your business through social media channels.

Are you ready to navigate uncharted territory in the world of politics? Look no further than this thought-provoking and insightful eBook. In today's fast-paced digital age, emerging technologies are reshaping political campaigns as we know them. With chapters dedicated to examining the impact of social media, big data, artificial intelligence, and augmented reality, you'll gain a comprehensive understanding of the marvelous advancements that are transforming politics. But, with great power comes great responsibility. You'll also explore the ethical concerns and potential pitfalls of ...

Supplemented with referential information and culled from more than a dozen interviews with Putin over a two-year period - spanning Stone's first trip to Moscow to meet with NSA whistle-blower Edward Snowden to his most recent visit after the election of President Donald Trump - The Putin Interviews is based on what journalists, news organizations, and other world leaders have long coveted: extended, unprecedented access to Russian President Vladimir Putin.

In "ChatGPT For Citizen Journalists," readers are taken on an enlightening journey that explores the confluence of artificial intelligence and journalism. This innovative guide illustrates the transformative power of ChatGPT, an advanced AI model, in redefining the landscape of global and citizen journalism. Across 14 insightful chapters, the book delves into a range of journalistic tasks and demonstrates how ChatGPT can be integrated seamlessly into each one. Learn how ChatGPT can revolutionize deep research, fact-checking, narrative crafting, conducting interviews, ethical decision-making...

Are you just getting started in social media marketing? Want to learn how to turn likes into leads? Ready to take your social media game to the next level? It’s official, every single business or brand in the world needs a social media strategy, right now. But although Youtube, Facebook, and Instagram are all marketing goldmines, it’s tough work trying to figure out which platform to focus on. This is where the Social Media Marketing Success Strategy Workbook can help you!

Why Read This BookWhat if the key to scaling your company wasn’t an-other gimmick or one-size-fits-all blueprint but a client-first strategy that makes your business indispensable? In Consult to Conquer: The Client-First Strategy for Building a Business Empire, you’ll discover how adopting a consultative mindset—one grounded in deep listening, authentic engagement, and tailored solutions—can transform any venture from a fledgling startup into a powerhouse brand. Drawing on real-world lessons from the creator of a global fashion empire, this book demystifies the art of attracting ...

Are you looking to explode your social media presence? Do you want more followers? Would you like the best and most efficient strategies taken from the best influencers? Do you want to monetize your social media? When you buy Social Media: Strategies to Mastering Your Brand for Facebook, Instagram, Twitter and Snapchat, your followers will increase rapidly! You will discover everything you need to know about social media marketing.

Digital marketers tap into an unprecedented ability to discover and reach motivated customers at scale. Now more than ever digital marketing strategies are the key for emerging brands, new and veteran entrepreneurs, and businesses of all sizes to convert customers in digital spaces. Author and veteran marketer Benjamin Sweeney distills a decade's worth of marketing experience into a crash course that covers everything from marketing fundamentals to sophisticated digital strategies.

When the Covid-19 pandemic arrived travel became impossible. Business conferences were cancelled. Sales executives could no longer meet their clients in person or pitch their services to prospective clients. The entire B2B sales process changed overnight. Social sales was already important before the pandemic, but when it became the only way for sales executives to remain visible, build credibility, and build trust with prospects, it suddenly became essential. Before the pandemic, 82% of B2B buyers were significantly influenced by the articles and social content published by a sales ...

The modern marketing game has changed. Will you change with it? In today's world, there are more than 2.3 billion active social media users around the globe. The audience of Facebook, Instagram, and Snapchat has surpassed traditional media such as television and radio. As society continues to evolve and become more digital and interconnected on varying platforms, it is essential that your brand is represented in the social media sphere. This audiobook will equip you to build your brand on social media.

This marketplace is full of fluff marketing books that promise success in three easy steps. Or they are full of platitudes that make you feel excited to start but have no actionable content. I’m pretty famous (or infamous) for advice that actually works. That’s my NO B.S. Promise. There is no easy way to gain 10,000 followers. You can do it if you are willing to put in the work and spend the time. If you’re willing to read this book (which will take less than an hour), and implement the tactics for a month, my bet is that you will see the results you’ve been looking for. I double-...

Are you struggling for ideas for your first blog? You’d like to get started but don’t have the first clue on how to write a blog post? Or maybe you’re just looking for proven methods that actually works when it comes to monetizing your blog? If this sounds like you, then don’t worry you’re not alone. In this day and age, making money through blogging has never been made so easy, yet only five percent of bloggers actually make a full-time income through their blogs.

This timeless text is required listening for any business person or athlete interested in strategy. It includes a soundtrack entitled "The Mysterious Sound of Wind In the Bamboo", a 43-minute collection of Zen-inspired Japanese music by the Matsu Take Ensemble.

I used to think LinkedIn was a colossal waste of time - until I discovered the simple secrets to success on LinkedIn. If you want to know how to double your leads and sales using LinkedIn beyond what you thought possible...without spending hundreds of dollars on ads...or trying to become a "viral" hit.... Then this will be the most important message you ever read. Here’s why. If you've been on LinkedIn for a while, the scenario I’m about to describe may be familiar to you.... You’ve found great companies on LinkedIn, that need what you have.

Your book makes it easy for someone like myself to understand the concepts of digital marketing and "Get It" . Marketing is about delivering the right message about the right product, at the right price, at the right place, at the right time, and to the right person. Learn the concepts, tools, techniques and platforms involved in the transfer of goods from the producer to the consumer. MBA ASAP Marketing 2.0 provides the essentials of marketing strategy and competitive positioning, digital marketing, social media marketing, and developing and executing a marketing plan. Achieve more, faster...

Unleash the power of compelling, influential digital content with "Content That Converts," your comprehensive guide to creating content that captivates, convinces, and converts. Dive headfirst into the bustling digital landscape with Chapter 1, equipped with a detailed overview of modern digital platforms, a deep understanding of today's digitally-savvy audiences, and a newfound appreciation for personalized content. Tap into the sheer persuasive power of well-crafted digital content in Chapter 2. Learn how to tailor your messages for ease of consumption and leverage cognitive biases to ...