Social Media Sociology

Since Alexis de Tocqueville, restlessness has been accepted as a signature American trait. Our willingness to move, take risks, and adapt to change have produced a dynamic economy and a tradition of innovation from Ben Franklin to Steve Jobs. The problem, according to legendary blogger, economist, and best-selling author Tyler Cowen, is that Americans today have broken from this tradition - we're working harder than ever to avoid change.

As the world gets smaller, hotter, and flatter, people from different cultures are colliding like never before. However, many modern conflicts stem from the same root cause: the tension between people using the independent, separate, and in-control side of their selves, versus people using the interdependent, connected, and adjusting side. We also show how people can nudge their cultures to call forth their best selves. By knowing when and how to use our different selves, we may not just survive, but thrive in the 21st century.

Social science is the study of human behavior. It offers the tools to understand and explain people's choices and actions, and how they live in communities. With insights from social science, organizations and individuals may be persuaded to change their behavior, making a difference in addressing societal challenges. Social science can offer us the answers to key questions, such as why do some people gamble, eat unhealthy foods, or hold racist beliefs?

It is taken for granted in the knowledge economy that companies must employ the most talented performers to compete and succeed. Many firms try to buy stars by luring them away from competitors. But Boris Groysberg shows what an uncertain and disastrous practice this can be.

A neurological trait that creates vividly felt cross-sensory couplings, synesthesia is examined in this illuminating audiobook by pioneering researcher Richard Cytowic who reminds us that each individual's perspective on the world is thoroughly subjective.

Maybe you know someone who swears by the reliability of psychics or who is in regular contact with angels. Or perhaps you're trying to find a nice way of dissuading someone from wasting money on a homeopathy cure. How do you find a gently persuasive way of steering people away from unfounded beliefs, bogus cures, conspiracy theories, and the like? Longtime skeptic Guy P. Harrison shows you how in this down-to-earth, entertaining exploration of commonly held extraordinary claims.

For nearly 70 years, the suburbs were as American as apple pie. But in recent years things have started to change. An epic housing crisis revealed existing problems with this unique pattern of development, while the steady pull of long-simmering economic, societal and demographic forces has culminated in a Perfect Storm that has led to a profound shift in the way we desire to live. In The End of the Suburbs journalist Leigh Gallagher traces the rise and fall of American suburbia from the stately railroad suburbs that sprung up outside American cities in the 19th and early 20th centuries to current-day sprawling exurbs.

Uri Gneezy and John List are like the anthropologists who spend months in the field studying the people in their native habitats. But in their case they embed themselves in our messy world to try and solve big, difficult problems, such as the gap between rich and poor students and the violence plaguing inner city schools; the real reasons people discriminate; whether women are really less competitive than men; and how to correctly price products and services. Their field experiments show how economic incentives can change outcomes.

A sweeping new look at the unheralded transformation that is eroding the foundations of American exceptionalism. Americans today find themselves mired in an era of uncertainty and frustration. The nation's safety net is pulling apart under its own weight; political compromise is viewed as a form of defeat; and our faith in the enduring concept of American exceptionalism appears increasingly outdated. But the American Age may not be ending.

For years we have been told to make lists and obsessively monitor when we’re angry, what we eat, how much we worry, and how often we go to the gym. So why isn’t everyone healthy? Now based on the most extensive study of long life ever conducted The Longevity Project reveals what really matters across the long run—the personality traits, relationships, experiences, and career paths that naturally keep you vital.

In this wide-ranging, character-driven audiobook, science-journalist Emily Anthes takes us on an adventure into the buildings in which we spend our days, exploring the profound and sometimes unexpected ways that they shape our lives. Drawing on cutting-edge research, she probes the painkilling power of a well-placed window and examines how the right office layout can expand our social networks.

In 2010, pioneering sociologist Catherine Hakim shocked the world with a provocative new theory: In addition to the three recognized personal assets (economic, cultural, and social capital), each individual has a fourth asset - erotic capital - that he or she can, and should, use to advance within society. In this bold and controversial book, Hakim explores the applications and significance of erotic capital, challenging the disapproval meted out to women and men who use sex appeal to get ahead in life.

As the revenues generated by big-time college sports continue to skyrocket, virtually all of the debate involves whether (and how much) student-athletes should be paid for play. Kenneth L. Shropshire and Collin D. Williams Jr., argue that "student" has to come first: the focus should be on prioritizing a meaningful education. They draw on new research to reveal that it has become increasingly difficult for college athletes to balance school and sports, much less a social life, leading to serious economic, professional, and emotional consequences for young people.

This study guide contains over 40 practice questions with answers to help you pass the PTCB exam! Our questions are written by leaders in this industry and can help you pass this exam. We welcome you to a rewarding career in being a pharmacy technician.

Drawing on his highly successful sales background and decades of research, he lays out a simple, repeatable, predictable, and ethical process that will enable you to lead others to discover for themselves what and why they need to change. Whether you hope to make a sale or improve a relationship, Jolles’ wise advice will help you ensure that changing someone’s mind is never an act of coercion but rather one of caring and compassion.

We humans have an extraordinary capacity for compassion—much of it in response to the atrocities we inflict on the planet, its animals, and each other. The popular explanation for this paradox is that we evolved as carnivorous “killer apes,” who gradually curbed our lust for violence (with frequent exceptions) by implementing humane social norms. This explanation is so well worn, especially in the American psyche, that it epitomizes cliché. So, we could be forgiven for believing it, when nearly every word is fiction.

As a man, are you suffering from melancholic depression and have been for a long time? Are you constantly lethargic, off your game, and continuously short-fused? If you feel deflated and have lost your vigor, there may be issues within your endocrine system that public health does not make you aware of. In Testosterone & Depression, Luke Warren presents a case you may never have considered.

Heather Christle has just lost a dear friend to suicide and now must reckon with her own depression and the birth of her first child. As she faces her grief and impending parenthood, she decides to research the act of crying: what it is and why people do it, even if they rarely talk about it. Along the way, she discovers an artist who designed a frozen tear-shooting gun and a moth that feeds on the tears of other animals. She researches tear-collecting devices (lachrymatories) and explores the role white women’s tears play in racist violence.

In this volume in the MIT Press Essential Knowledge series, J. M. Berger offers a nuanced introduction to extremist movements, explaining what extremism is, how extremist ideologies are constructed, and why extremism can escalate into violence.

For fans of David Grann, Malcolm Gladwell, and Atul Gawande, Who Gets Believed? is a book as deeply personal as it is profound in its reflections on morals, language, human psychology, and the unspoken social codes that determine how we relate to one another.