Social Media Sociology

Fridays of Rage provides a glimpse into how Al Jazeera strategically cast its journalists as martyrs in the struggle for Arab freedom while promoting itself as the mouthpiece and advocate of the Arab public.

A visionary and optimistic thinker examines the tension between privacy and publicness that is transforming how we form communities, create identities, do business, and live our lives. The Internet, he argues, will change business, society, and life as profoundly as Gutenberg’s invention, shifting power from old institutions to us all.

In this third and completely revised edition of his classic book, bestselling author and college educator Mark Schaefer explains why many marketers are "sleepwalking" through the social media world because they haven't kept up with new consumer trends. Schaefer untangles the world's least understood business practices in his easy-to-understand personal style.

The Opioid Epidemic is the worst man-made epidemic in the history of our nation. More people die each year from an opioid overdose than in automobile accidents. The statistics are staggering. Do No Harm spotlights experts, journalists, and public health crusaders who are combating the special interests of Big Pharma and informing the world on how an aggressive pharmaceutical mass marketing campaign for the new drug OxyContin misled doctors and the public into our current crisis of death and addiction.

For most of us, the idea of life inside the golden triad of Park Avenue, Sagaponack, and St. Barths is just as exotic as the mysteries of the Bermuda Triangle. Luckily, Richard Kirshenbaum has a VIP pass to the Upper East Side and is willing to share the wealth - of gossip. His New York Observer column on uptown social life provides a fascinating glimpse behind the gilded curtain into the swanky restaurants and eye-popping vacation destinations where the one percent gathers.

Em sua primeira obra inédita depois do sucesso de A elite do atraso, de 2017, Jessé Souza se dedica a compreender a classe média brasileira. Com o mesmo estilo claro e acessível, mas sem fazer concessões à superficialidade, ele agora apresenta uma visão original e inovadora dessa classe fundamental da sociedade.

We humans have an extraordinary capacity for compassion—much of it in response to the atrocities we inflict on the planet, its animals, and each other. The popular explanation for this paradox is that we evolved as carnivorous “killer apes,” who gradually curbed our lust for violence (with frequent exceptions) by implementing humane social norms. This explanation is so well worn, especially in the American psyche, that it epitomizes cliché. So, we could be forgiven for believing it, when nearly every word is fiction.

When a loved one passes unexpectedly, the person left behind can lose their bearings. After the sudden loss of her mother, Chelsea Hanson, a nationally recognized grief educator and founder of With Sympathy Gifts and Keepsakes, didn't know where to turn for help, what to do next, or how to put the pieces of her life back together. Hanson's The Sudden Loss Survival Guide gathers everything that she learned during her own recovery process and provides an indispensable road map to aid those who've experienced a life-changing loss.

Create amazing business opportunities with the power of social media! If you're looking for real ways to earn money, or grow your business with social media, a system that's flexible and works whether you're just doing it in your spare time as a side hustle, or turning it into a full-time gig, you should listen to this book. With Social Media: Master Strategies for Social Media Marketing, you will understand how Social Media is shaping business today - and why it is so effective. You'll find out why it's essential to use Facebook, Instagram, Twitter, and YouTube to promote your company - and to build an online community!

In an increasingly secular, fragmented, and distracted culture, nothing brings Americans together quite like sports. On Sundays in September, more families worship at the altar of the NFL than at any church. This appeal, which cuts across all demographic and ideological lines, makes sports perhaps the last unifying mass ritual of our era, with huge numbers of people all focused on the same thing at the same moment. That timeless, live quality makes sports very powerful, and very lucrative. And the media spectacle around them is only getting bigger, brighter, and noisier.

Did you know that there are simple things you can do to become a world-class digital marketer and attract high-value clients to your brand while keeping them for good without constant struggles? Within this narration, you’ll learn how to use social media to enhance your personal brand, reach out to more customers, and how to leverage social media to influence consumer purchasing decisions. You’ll also discover the newest Search Engine Optimization (SEO) trends and how to rise above technological uncertainties and thrive in a digital economy.

Silicon Valley technology is transforming the way we work, and Uber is leading the charge. Upending our understanding of work in the digital age, Uberland paints a future where any of us might be managed by a faceless boss. Based on award-winning technology ethnographer Alex Rosenblat's experience of riding over 5,000 miles with Uber drivers, daily visits to online forums, and face-to-face discussions with senior Uber employees, Uberland goes beyond the headlines to reveal the complicated politics of popular technologies that are manipulating both workers and consumers.

This international best seller shows why the Danes are happy and how we can be, too. For decades Denmark has ranked at the top of the world's happiness surveys. How is it that these 5.6 million Danes are so content when they live in a country that is dark and cold nine months of the year and where income taxes are at almost 60 percent? At a time when talk across the Western world is focused on unemployment woes, government overreach, and anti-taxation lobbies, our Danish counterparts seem to breathe a healthier and fresher air.

The best-selling social media book of the year! Too busy to spend hours trying to learn the fundamentals of social-media marketing? This is the book for you!

Humans are hard-wired for collaboration, and new technologies of communication act as a super-amplifier of our natural collaborative mindset. This volume in the MIT Press Essential Knowledge series examines the emergence of a new kind of social collaboration enabled by networked technologies. This new collaborative society might be characterized as a series of services and startups that enable peer-to-peer exchanges and interactions though technology.

Karachi. Pakistan’s largest city is a sprawling metropolis of 20 million people, twice the size of New York City. It is a place of political turbulence in which those who have power wield it with brutal and partisan force. It takes an insider to know where is safe, whom to trust, and what makes Karachi tick. In this powerful debut, Samira Shackle explores the city of her mother’s birth in the company of a handful of Karachiites.

From Major League Baseball's inception in the 1880s through World War II, team owners enjoyed monopolistic control of the industry. Despite the players' desire to form a viable union, every attempt to do so failed. In the mid-1960s, star players Sandy Koufax and Don Drysdale staged a joint holdout for multiyear contracts and much higher salaries. Their holdout quickly drew support from the public; for the first time, owners realized they could ill afford to alienate fans, their primary source of revenue.

In Capital, Commonwealth Prize-winning author Rana Dasgupta examines one of the great trends of our time: The expansion of the global elite. Capital is an intimate portrait of the city of Delhi, which bears witness to the extraordinary transmogrification of India's capital. But it also offers a glimpse of what capitalism will become in the coming, post-Western world. The story of Delhi is a parable for where we are all headed.

Girls Against Girls is a complete guide including information on how females can band together and quit breaking each other down, popular movie quotes, advice from female artists and athletes, a resource section of girl-power organizations.

Researchers are now applying the lens of science to study heroism for the first time. How do biology, upbringing, and outside influences intersect to produce altruistic and heroic behavior? And how can we encourage this behavior in corporations, classrooms, and individuals? Elizabeth Svoboda explains how our genes compel us to do good for others, how going through suffering is linked to altruism, and how acting heroic can greatly improve your mental health.