Social Media Sociology

This study guide contains over 40 practice questions with answers to help you pass the PTCB exam! Our questions are written by leaders in this industry and can help you pass this exam. We welcome you to a rewarding career in being a pharmacy technician.

The adviser to Senator Hillary Clinton, Bill Gates, and President Bill Clinton proves that small is big by identifying 75 hidden-in-plain-sight trends that are moving America, revealing that the nation is no longer a melting pot but a collection of communities with many individual tastes and lifestyles. In 2000, The Tipping Point entered the lexicon. Now, in Microtrends, one of the most respected and sought-after analysts in the world articulates a new way of understanding how we live.

Identity Economics bridges a critical gap in the social sciences. It brings identity and norms to economics. People’s notions of what is proper, and what is forbidden, and for whom, are fundamental to how hard they work, and how they learn, spend, and save. Thus people’s identity—their conception of who they are, and of who they choose to be—may be the most important factor affecting their economic lives.

With a scientific eye and an empathetic heart, the authors turn conventional perceptions about atheism on their head. They show that atheism need not be reactionary (against religion and God), but rather that it can offer a clear set of constructive principles to live by, which establish atheism as a positive worldview.

Poison Ivy tells the bigger, seedier story of how elite colleges create paths to admission available only to the wealthy, despite rhetoric to the contrary. Evan Mandery reveals how tacit agreements between exclusive "Ivy-plus" schools and white affluent suburbs create widespread de facto segregation. And as a college degree continues to be the surest route to upward mobility, the inequality bred in our broken higher education system is now a principal driver of skyrocketing income inequality everywhere.

In 2010, pioneering sociologist Catherine Hakim shocked the world with a provocative new theory: In addition to the three recognized personal assets (economic, cultural, and social capital), each individual has a fourth asset - erotic capital - that he or she can, and should, use to advance within society. In this bold and controversial book, Hakim explores the applications and significance of erotic capital, challenging the disapproval meted out to women and men who use sex appeal to get ahead in life.

Uri Gneezy and John List are like the anthropologists who spend months in the field studying the people in their native habitats. But in their case they embed themselves in our messy world to try and solve big, difficult problems, such as the gap between rich and poor students and the violence plaguing inner city schools; the real reasons people discriminate; whether women are really less competitive than men; and how to correctly price products and services. Their field experiments show how economic incentives can change outcomes.

When white people have the opportunity to think and talk about race and racism, they more often than not don’t know how. In this adaptation of Dr. Robin DiAngelo’s bestselling book White Fragility, anti-racist educators Toni Graves Williamson and Ali Michael explain the concept of systemic racism to young adults and how to recognize it in themselves and the world around them. Along the way, Williamson and Michael provide tools for taking action to challenge systems of inequity and racism as they move into adulthood.

For the last two centuries, groups of influential men have, in the professed interest of fiscal responsibility, crime reduction, and outright racism, attempted to control who was allowed to bear children. Their efforts, "eugenics," characterize a movement that over the last century swept across the world—from the US to Brazil, Japan, India, Australia, and beyond—in the form of marriage restrictions, asylum detention, and sterilization campaigns affected millions. German physicians and scientists adopted and then heightened these eugenics practices beginning in 1939.

Life today for citizens of the developed world is safer, easier, and healthier than for any other people in history thanks to modern medicine, science, technology, and intelligence. So why is an epidemic of fear sweeping America? The answer, according to nationally renowned health commentator Dr. Marc Siegel, is that we live in an artificially created culture of fear. In False Alarm, Siegel identifies three major catalysts of the culture of fear - government, the media, and big pharma.

In this wide-ranging, character-driven audiobook, science-journalist Emily Anthes takes us on an adventure into the buildings in which we spend our days, exploring the profound and sometimes unexpected ways that they shape our lives. Drawing on cutting-edge research, she probes the painkilling power of a well-placed window and examines how the right office layout can expand our social networks.

Many of the prices we pay seem to make little sense. We shell out $2.29 for a coffee at Starbucks when a nearly identical brew can be had at the corner deli for less than a dollar. We may be less willing to give blood for $25 than to donate it for free. Americans hire the cheap labor of illegal immigrants to fix the roof or mow the lawn and vote for politicians who promise to spend billions to keep them out of the country.

When Grace @FilthyBlueBird tweeted her dirtiest, most delicious secret desires to MovieStar @VaughnAsher she never expected a reply, let alone a face-to-face meeting and an offer of a lifetime. And when MovieStar @VaughnAsher figured out the woman vacationing at his family’s St. Thomas resort was the author of all those dirty hashtags a fan was relentlessly tweeting at him...well that was a challenge he couldn’t pass up. He was more than happy to #RockHerFilthyWorld.

The subject of infection and how to fight it grows more urgent every day. How do pathogens cause disease? And what tools can we give our bodies to do battle? Dr. John S. Tregoning has dedicated his career to answering these questions. Infectious uncovers fascinating success stories in immunology and virology, making this book not only a vital overview of infection but also a hopeful history of human ingenuity.

As a man, are you suffering from melancholic depression and have been for a long time? Are you constantly lethargic, off your game, and continuously short-fused? If you feel deflated and have lost your vigor, there may be issues within your endocrine system that public health does not make you aware of. In Testosterone & Depression, Luke Warren presents a case you may never have considered.

Boomers are narcissists. Millennials are spoiled. Gen Zers are lazy. We assume people born around the same time have basically the same values. It makes for good headlines, but is it true? Bobby Duffy has spent years studying generational distinctions. In this book, he argues that our generational identities are not fixed but fluid, reforming throughout our lives.

A fascinating look at the evolution of behavioral science, the revolutionary way it's changing the way we live, and how nurturing environments can increase people's well-being in virtually every aspect of our society, from early childhood education to corporate practices. If you want to know how you can help create a better world, listen to this book.

They are coddled and well-groomed. They chase after the latest scandal and then run around in crazy circles, using the TV studio as their show ring and wee-wee pad. There is no controversy they can't trivialize, no issue they can't vulgarize. They obey their political masters and betray the trust of the audience with every bark. They're the attack poodles: a new breed of celebrity pundit.

Research shows that people cannot reach their full potential unless they are in healthy connection with others. Dr. Amy Banks teaches us how to rewire our brains for healthier relationships and happier, more fulfilling lives. This groundbreaking book gives listeners the tools they need to strengthen the parts of their brain that encourage connection and to heal the neural damage that disconnection can cause.

America’s unique prosperity is based on its creation of a middle class. In the 20th century, that middle class provided the workforce, the educated skills, and the demand that gave life to the world’s greatest consumer economy. It was innovative and dynamic; it eclipsed old imperial systems and colonial archetypes. It gave rise to a dream: that if you worked hard and followed the rules you would prosper in America, and your children would enjoy a better life than yours. Incredibly, however, for more than 30 years, government and big business in America have conspired to roll back the American dream....