Social Media Ethics

Perhaps the most important work in philosophy after the Allegory of the Cave. Incomparable logic and findings about the things that matter in life with clear, succinct prose.

Enjoy this Friedrich Nietzsche collection combining two of Nietzsche's most noteworthy pieces, Thus Spoke Zarathustra and Beyond Good and Evil, into one audiobook!

In the age of the Web, smartphones, and social networks, every action an organization takes can be exposed and critiqued in real time. If you treat one customer unfairly, produce one shoddy product, or try to gouge one price, the whole world may find out in hours, if not minutes. Don Peppers and Martha Rogers argue that the only sane response to these rising levels of transpar­ency is to protect the interests of customers proac­tively - even if that requires spending extra money in the short run to preserve your reputation and cus­tomer relationships in the long run.

An exploration of everything Kant's philosophy can teach us about being the best people we can be, from using our human reasoning to its fullest potential to being affably drunk at dinner parties.

The modern marketing game has changed. Will you change with it? In today's world, there are more than 2.3 billion active social media users around the globe. The audience of Facebook, Instagram, and Snapchat has surpassed traditional media such as television and radio. As society continues to evolve and become more digital and interconnected on varying platforms, it is essential that your brand is represented in the social media sphere. This audiobook will equip you to build your brand on social media.

In his #1 New York Times best seller, Bias, Emmy Award-winning journalist Bernard Goldberg created a national firestorm when he exposed the liberal biases of the so-called mainstream media. Now, in his new blockbuster, Goldberg goes even further. He not only takes on Big Journalism, but offers a twelve-step program to help the media elites overcome their addiction to bias.

SIN by C.W. Steinle is an audacious and thought-provoking exploration of humanity’s age-old struggle with morality, belief systems, and the ever-changing landscape of societal values. Combining historical analysis with contemporary cultural critique, Steinle delves into the origins and evolution of the concept of sin across civilizations and religions, uncovering surprising universalities in moral codes. With a sweeping narrative, the book navigates through the complexities of ancient ethical frameworks, from Egyptian Ma’at principles to the Ten Commandments, drawing compelling ...

As consumers of art, and especially as fans, we have a host of tricky moral question to navigate: do the moral lives of artists affect the aesthetic quality of their work? In Drawing the Line, Erich Hatala Matthes argues that it doesn't matter whether we can separate the art from the artist, because we shouldn't. Matthes argues both that the lives of artists can play an important role in shaping our moral and aesthetic relationship to the artworks that we love and that these same artworks offer us powerful resources for grappling with the immorality of their creators.

Are you looking to explode your social media presence? Do you want more followers? Would you like the best and most efficient strategies taken from the best influencers? Do you want to monetize your social media? When you buy Social Media: Strategies to Mastering Your Brand for Facebook, Instagram, Twitter and Snapchat, your followers will increase rapidly! You will discover everything you need to know about social media marketing.

A business ebook that’s not your “usual” business ebook, The Parables of Business offers business tips and advice through the art of storytelling. It also shows how old mindsets can help you forge successful paths in today's new business marketplace. It brings together a collection of eleven stories that will help business owners build not only their business and brand loyalty, but also employee loyalty and a mindset to do business the right way. There are stories about collaboration, entrepreneurship, social media Zen, overcoming adversity and much more. Because of the storytelling ...

A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, Vine, Instagram, and beyond, that recommendation can travel farther and faster than ever before. Packed with brand-new case studies from today's emerging social sites, this updated edition of Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word.

Are you ready to discover the hidden truth about social media? This thought-provoking ebook dives deep into the world of social media, revealing both its positive and negative impacts on society. From its rise in popularity to the changing landscape of communication, this book will leave you questioning the role of social media in your own life. Discover the accessibility and connectivity that social media offers, the access to information and education that it provides, and the marketing and business opportunities that it creates. But don't forget the potential pitfalls, including ...

Drawing upon the timeless wisdom of Thomas Aquinas, The Natural Law offers clear insights into perplexing ethical dilemmas. The compelling conclusions of Aquinas emerge through a critical examination of contemporary ethical frameworks, including moral relativism, utilitarianism, and Machiavellian politics. In part one, which elucidates the core principles of natural law ethics, the listener will discover fundamental truths underpinning the concepts of right and wrong, which are rooted in the very fabric of our humanity.

Marketing has an image problem. Media-savvy millennials, and their younger Gen Z counterparts, no longer trust advertising, and they demand increased social responsibility from their brands - while still insisting on cutting-edge products with on-trend design. As always, brands need to be cool - but now they need to be good, too.

Discover the groundbreaking philosophy of Utilitarianism by John Stuart Mill—a timeless exploration of ethics, happiness, and the greater good. In this influential essay, Mill defends the principle that actions are right if they promote the greatest happiness for the greatest number. Blending moral insight with logical clarity, Utilitarianism remains essential for students of philosophy, ethics, political science, and anyone seeking to understand how we determine right from wrong. Perfect for deep thinkers and curious minds alike, this classic text continues to shape modern moral debate.

The Backpack: How to Understand and Manage Yourself While Loving Others Along the Way tells the story of Jon, Sofia, and Buddy, whose pathways merge on a life-changing flight. Written by a senior consultant with the Flippen Group (a worldwide leader in self-awareness training), the book brings together an angry passenger, a wise flight attendant, and a down-home cowboy. Their chance meeting leads to the ride of their lives as they fully grasp the importance and meaning of their backpacks. As this engaging story reveals, self-awareness is like a backpack!

In this new kind of introduction to ethical theory, Daniel Muñoz and Sarah Stroud present fifty of the field's most exciting puzzles, paradoxes, and thought experiments. Over the course of eleven chapters, the authors cover a huge variety of topics, starting with the classic debate between utilitarians and deontologists and ending on existential questions about the future of humanity.

A social media expert with global experience with many of the world's biggest brands - including Nike, Toyota, and Motorola - Simon Mainwaring offers a visionary new practice in which brands leverage social media to earn consumer goodwill, loyalty, and profit, while creating a third pillar of sustainable social change through conscious contributions from customer purchases. These innovative private sector partnerships answer perhaps the most pressing issue facing business and thought leaders today: how to practice capitalism in a way that satisfies all needs.

Why do we complain of Nature? She has shown herself kindly; life, if you know how to use it, is long. But one man is possessed by an avarice that is insatiable, another by a toilsome devotion to tasks that are useless; one man is besotted with wine, another is paralyzed by sloth; one man is exhausted by an ambition that always hangs upon the decision of others, another, driven on by the greed of the trader, is led over all lands and all seas by the hope of gain; some are tormented by a passion for war and are always either bent upon inflicting danger upon others.

Completed as casualties mounted in the latest political and humanitarian crisis, Israelis and Palestinians is essential for anyone concerned by the ongoing violence in the Middle East.