Social Media Ethics

Today, human exceptionalism is the norm. Despite occasional nods to animal welfare, we prioritize humanity, often neglecting the welfare of a vast number of beings. As a result, we use hundreds of billions of vertebrates and trillions of invertebrates every year for a variety of purposes. We also plan to use animals, AI systems, and other nonhumans at even higher levels in the future. Yet as the dominant species, humanity has a responsibility to ask: Which nonhumans matter, how much do they matter, and what do we owe them in a world reshaped by human activity and technology?

In How Adam Smith Can Change Your Life, Roberts examines Smith’s forgotten masterpiece, and finds a treasure trove of timeless, practical wisdom. Smith’s insights into human nature are just as relevant today as they were 300 years ago. What does it take to be truly happy? Should we pursue fame and fortune or the respect of our friends and family? How can we make the world a better place?

On the Genealogy of Morality (The Genealogy of Morals) is an 1887 book by German philosopher Friedrich Nietzsche. It consists of a preface and three interrelated essays that expand and follow through on concepts Nietzsche sketched out in Beyond Good and Evil. The three essays trace episodes in the evolution of moral concepts with a view to confronting moral prejudices, specifically those of Christianity and Judaism. Some Nietzsche scholars consider Genealogy to be a work of sustained brilliance and power as well as his masterpiece.

When you are faced with a decision, do you consider the best outcome, or do you consider your deepest values about which actions are appropriate? The Cost of Conviction contrasts these two primary strategies for making decisions: consequentialism, the former, or prioritizing one's sacred values, the latter. Steven Sloman argues that, while both modes of decision making are necessary tools for a good decision maker, people err by deploying sacred values more often than they should, especially when it comes to sociopolitical issues.

In Ignorance and Bliss, the acclaimed essayist and historian of ideas Mark Lilla offers an absorbing psychological diagnosis of the human will not to know. With erudition and brio, Lilla ranges from the Book of Genesis and Plato's dialogues to Sufi parables and Sigmund Freud, revealing the paradoxes of hiding truth from ourselves.

New York Times best-selling author William J. Bennett uses stories, essays, historical vignettes, and contemporary profiles to explore and explain what it means to be a man. Fashioning men has never been easy, but today it seems particularly tough. Boys need heroes to embody the everlasting qualities of manhood: honor, duty, valor, and integrity. Without such role models, boys will naturally choose perpetual childhood over the rigors of becoming a man-as many women, teachers, coaches, employers, and adults in authority can quickly attest.

We live in a time of vast changes that include accelerating globalization, mounting quantities of information, the growing hegemony of science and technology, and the clash of civilizations. Those changes call for new ways of learning and thinking in school, business, and the professions. Listen as psychologist Howard Gardner defines the cognitive abilities that will command a premium in the years ahead.

According to McCloskey, our modern world was not the product of new markets and innovations but rather the result of shifting opinions about them. An utterly fascinating sequel to her critically acclaimed book The Bourgeois Virtues, Bourgeois Dignity is a feast of intellectual riches from one of our most spirited and ambitious historians - a work that will forever change our understanding of how the power of persuasion shapes our economic lives.

In the age of the Web, smartphones, and social networks, every action an organization takes can be exposed and critiqued in real time. If you treat one customer unfairly, produce one shoddy product, or try to gouge one price, the whole world may find out in hours, if not minutes. Don Peppers and Martha Rogers argue that the only sane response to these rising levels of transpar­ency is to protect the interests of customers proac­tively - even if that requires spending extra money in the short run to preserve your reputation and cus­tomer relationships in the long run.

In this new kind of introduction to ethical theory, Daniel Muñoz and Sarah Stroud present fifty of the field's most exciting puzzles, paradoxes, and thought experiments. Over the course of eleven chapters, the authors cover a huge variety of topics, starting with the classic debate between utilitarians and deontologists and ending on existential questions about the future of humanity.

Breakthroughs in genetics present us with a promise and a predicament. The promise is that we will soon be able to treat and prevent a host of debilitating diseases. The predicament is that our newfound genetic knowledge may enable us to manipulate our nature - to enhance our genetic traits and those of our children. Although most people find at least some forms of genetic engineering disquieting, it is not easy to articulate why.

In these 20 short chapters, Karen Casey explores what matters most about loss, unconditional love, security, surrender, powerlessness, peace, strength, and fear. Each chapter touches on how her own commitment to a spiritual path has had the greatest influence on her life’s direction.

An analysis about how humanism was replacing religion in modern morality.

A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, Vine, Instagram, and beyond, that recommendation can travel farther and faster than ever before. Packed with brand-new case studies from today's emerging social sites, this updated edition of Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word.

Living the Good Life presents a brief introduction to virtue and vice, self-control and weakness, misery and happiness. The book contrasts the thought of Aquinas with popular views, such as moral relativism, values clarification, utilitarianism, Kantian deontology, and situation ethics. Following the Socratic dictum "know thyself," Steven J. Jensen investigates the interior workings of the human mind, revealing the interplay of reason, will, and emotions.

An exploration of everything Kant's philosophy can teach us about being the best people we can be, from using our human reasoning to its fullest potential to being affably drunk at dinner parties.

Conspiracy theories are as old as politics. But conspiracists today have introduced something new - conspiracy without theory. And the new conspiracism has moved from the fringes to the heart of government with the election of Donald Trump. In A Lot of People Are Saying, Russell Muirhead and Nancy Rosenblum reveal how the new conspiracism differs from classic conspiracy theory, why so few officials speak truth to conspiracy, and what needs to be done to resist it.

Do you wonder what your true path in life is? We each have a purpose and a mission. However, uncovering this purpose can be challenging, and often daunting. If you are like most, you have probably asked yourself, "Why am I here?" But where do you turn for answers? Religion? Psychology? Spirituality? This book will help you dismantle tired, old traditions that tell us that we should avoid pain and seek pleasure or pursue power, and shows us that even pain can play an important part in how we choose to live.

Now in its second edition, The Virtues of Captain America is updated to include all the new developments in Captain America's saga. This edition also offers new material on Sam Wilson—formerly Captain America's partner the Falcon who recently became Captain America himself—and how his interpretation of the role compares to Steve Rogers's.

Over her four decades of working in newsrooms big and small, Margaret Sullivan has become a trusted champion and critic of the American news media. In this bracing memoir, Sullivan traces her life in journalism and how trust in the mainstream press has steadily eroded.