Social Media Content

Do you question whether or not using Facebook, Twitter, or blogs is a worthwhile investment of your time and resources? In Return on Relationship, Ted Rubin and Kathryn Rose present real-world, practical ideas that will help businesses maximize their potential through using community-focused tools on the Internet. You'll discover why "That's the way it's always been done" will leave you without any customers.

The secret to blogging success, all starts with the content you create, and how much value you provide to your readers. Blogging isn't just for sharing your thoughts with the world; it has become a leading platform for real business. Most people read blogs for selfish reasons or for just entertainment. Their loyalty largely depends on how much value or engagement you provide.

Content for Everyone is a must-listen for creative entrepreneurs looking to improve the usability and accessibility of their website, email, and social media content. With over a billion people living with some form of disability worldwide, it’s more important than ever to make sure your content is accessible. In this easy-to-follow practical guide, you’ll learn techniques to make your content more accessible, without needing any in-depth technical knowledge.

YouTube Goldmine is your complete, step-by-step guide to launching, growing, and monetizing a YouTube channel from scratch. Whether you're a total beginner or a struggling creator looking to finally get traction, this book gives you everything you need to build a loyal audience, grow your brand, and turn your content into income.

Are you ready to transform your passion into profits and build an online empire that thrives in the ever-evolving digital world? In "Blog, Vlog, and Thrive," you’ll discover the ultimate blueprint to not only launch your blog or vlog but to turn it into a passive income machine that earns while you sleep. Whether you're a complete beginner or have been struggling to gain traction, this book gives you the exact strategies, tips, and insider secrets that digital entrepreneurs are using right now to build six-figure businesses in 2024 and beyond!

Technology insider Alice Marwick contends in this insightful book, “Web 2.0” only encouraged a preoccupation with status and attention. Her original research - which includes conversations. Marwick analyzes status-building techniques - such as self-branding, micro-celebrity, and life-streaming - to show that Web 2.0 did not provide a cultural revolution, but only furthered inequality and reinforced traditional social stratification, demarcated by race, class, and gender.

In the ever-expansive world of social media, Pinterest stands as a unique visual wonderland, a sanctuary of inspiration, creativity, and limitless possibilities. Whether you're a budding enthusiast or a curious novice, "Pinterest Help for Beginners" is your trusty compass for navigating this captivating realm of pins, boards, and boundless ideas.

Tired of endless scrolling, constant notifications, and feeling like your screen knows you a little too well? Unfriend the Algorithm is your guide to unplugging (without going off-grid) and rediscovering balance. Packed with humor, relatable advice, and practical tips, this book takes a satirical look at digital overload while offering you easy ways to reconnect with the real world—and yourself.

Why do some leap ahead while others fall behind in today's chaotic, hyperconnected world? In New Power, Jeremy Heimans and Henry Timms confront the biggest stories of our age - the rise of megaplatforms like Facebook and Uber; the out-of-nowhere rise of Trump and Corbyn - and reveal what's really behind them: the rise of New Power. For most of human history, the rules of power were clear. To get ahead or get things done, you mastered 'old power', which is closed, inaccessible, and leader-driven....

"Be Open, Be Transparent, Be Authentic" are the current leadership mantras - but companies often push back. Business is premised on the concept of control and yet the new world order demands openness-leaders do not know how to be open and be in control. This must-have resource will help the modern leader understand how to lead in the new open world-where blogging, twittering, facebooking, and digging are becoming the norm.

It’s a new era of business and consumerism - and you play a role in defining it.

Today’s biggest trends - the mobile web, social media, real time - have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it. This is the end of business as usual and the beginning of a new era of relevance.

A social media expert with global experience with many of the world's biggest brands - including Nike, Toyota, and Motorola - Simon Mainwaring offers a visionary new practice in which brands leverage social media to earn consumer goodwill, loyalty, and profit, while creating a third pillar of sustainable social change through conscious contributions from customer purchases. These innovative private sector partnerships answer perhaps the most pressing issue facing business and thought leaders today: how to practice capitalism in a way that satisfies all needs.

- Voted 10 Best Content Marketing Books for Small Businesses by Small Business Trends - Curata The Ultimate List of Content Marketing Book Recommendation - Book Authority - #17 Best Sales Lead Generation Books of All Time The Internet has changed marketing for good. People no longer wait to be told what to buy. Instead, consumers proactively do research online to make their final purchasing decisions. The best way to reach this new consumer is to provide them with that key information. You need content that will educate, engage, and entertain your consumer about your products and services ...

After her father died in 2003, Susan Fensten turned to a genealogy message board to search for surviving relatives. Days later, she was delighted to receive an email from someone claiming to be a distant cousin. In fact, Susan had just been ensnared by a relentless sociopath. She soon became the target of an elaborate cyber-hoax involving dozens of frightening characters, including known sex offenders, who made threats of kidnapping, murder, rape, torture, and cannibalism. Remarkable in its complexity, this story of Internet stalking is also a harrowing tale of courage in the face of madness.

Struggling to convert clients into sales? Learn how to be an authority in your niche, what content marketing is, and what it can do for you! Content marketing is about providing valuable and relevant information to your followers and potential customers - for free. Why? Because you want to demonstrate that you’re an authority on the subject to instill confidence and you want to demonstrate that, yes, it’d be nice to make sales, but that it is not all about the money. When done correctly, this type of marketing can help you drive traffic to your website, provide value for your audience ...

No matter what you are selling online, you need customers The biggest problem for marketers is how to get those customers quickly and as cheaply as possible. This short report is going to solve that problem for you. Here's what we cover: Set up your Facebook page and account with Facebook business manager. Create a Lead gen campaign in Facebook Utilize Facebook’s AI for targeting Set up your lead form Launch your campaign (throttled at spending only $3 per day, which is all you need) Manually collect your leads and send them your reportThis might look daunting, but it’s not. Like I said...

One in three American workers is now a freelancer. This “gig economy” - one that provides neither the guarantee of steady hours nor benefits - emerged out of the digital era and has revolutionized the way we do business. High-profile tech start-ups such as Uber and Airbnb are constantly making headlines for the disruption they cause to the industries they overturn. But what are the effects of this disruption, from Wall Street down to Main Street? What challenges do employees and job seekers face at every level of professional experience?

How can you build a stream you love and not get bogged down by chasing numbers and success to your detriment? How can you become a mentally resilient streamer who focuses on what matters? As partnered streamers with a ton of experience talking to broadcasters about mental-health, we’ve put this book together to help you realize that you’re not your stream. You’re a person who deserves love, support, and encouragement.

It is very easy now, for beginners with zero knowledge of coding, to create a blog website right from the comfort of their home using all the various features that come with WordPress. This guide describes the top-down bottom-up approaches to get the most out of WordPress. Contrary to the belief that creating a WordPress website is rocket science, this explicit guide aims to disprove this belief and teach the beginner all the nitty-gritty involved in creating their blog website. The book talks about getting your website live - from downloading, installing and configuring WordPress.

There are over 150 million blogs out there in the world today, and in order to compete at any level, you must understand the inner workings of search engine optimization. Ranking your blog posts on Google is difficult, and it has become increasingly more so in the wake of Google's many new algorithm changes. With the introduction of updates like the Google Panda, Google Penguin, User Experience Algorithm, and Exact Match Domains, the entire ranking landscape has changed. What used to work just a couple of years ago for ranking in SEO, no longer works today; the rules are different.