Social Marketing

Sixty percent of humanity - some four-point-three billion people - live in debilitating poverty. The standard development narrative suggests that alleviating poverty in poor countries is a matter of getting the internal policies right, combined with aid from rich countries. But anthropologist Jason Hickel argues that this approach misses the broader political forces at play. Global poverty - and the growing divide between "developing" and "developed" countries - has to do with how the global economy has been designed over the course of 500 years. Global inequality doesn't just exist; it has been created.

Urban planning is a craft learned through practice. Planners make rapid decisions that have an immediate impact on the ground - the width of streets, the minimum size of land parcels, the heights of buildings. The language they use to describe their objectives is qualitative - “sustainable,” “livable,” “resilient” - often with no link to measurable outcomes. Urban economics, on the other hand, is a quantitative science, based on theories, models, and empirical evidence largely developed in academic settings.

One of the biggest myths that plagues the business world today is that our ability to network depends on having the “gift-of-gab”. You don’t have to be outgoing to be successful at networking. You don’t have to become a relentless self-promoter. In fact, you don’t have to act like an extrovert at all. Matthew Pollard, an introvert himself, draws on over a decade of research and real-world examples to provide an actionable blueprint for introverted networking.

50 Things to Know About SEO for E-Commerce, by Mehreen Khan, offers an approach to the tips that can help you optimize your e-commerce website on your own without the help of experts.

Don't let this golden opportunity to unlock the mysterious power of AI for your marketing needs slip through your fingers. Delve into the future of digital marketing with Chat GPT Bible—Social Media Marketing Special Edition: Unveiling the Secrets of Powering Up Digital Marketing Strategies with AI-Generated Content. Grab your copy today, and start unveiling the secrets!

Digital Marketing: Your Digital Presence with Panyim and Nyakor Feeling lost launching your business online? Panyim, a passionate entrepreneur with a killer fashion line, faces the same challenge. But with the help of Nyakor, a digital marketing guru, he's about to unlock the secrets to building a powerful online presence. This engaging guide, told through the story of Panyim and Nyakor, will equip you with the tools to: Craft a stunning website: Learn how to showcase your brand identity, target audience, and mission with a website that converts. Master Search Engine Optimization (SEO): ...

Unlock the secrets of photography and take your visual storytelling to spellbinding heights with "Illuminating Creativity," your comprehensive guide to transcending the ordinary through the lens. Delve into the depths of your unique creative essence and learn to define the compelling objective in each frame. Let your story unfold through the meticulous curation of visual elements that speak volumes without uttering a word. Embark on a journey that equips you with the knowledge to make discerning choices in photography equipment, perfectly balancing your budget and artistic needs. Discover ...

Social Media Growth Hacks: How to Build Your Brand and Boost Engagement Fast is your ultimate guide to mastering social media and accelerating brand growth. Learn proven strategies to increase engagement, leverage influencer marketing, optimize content for maximum reach, and harness the power of social media algorithms. Whether you're a small business owner, content creator, or entrepreneur, this book provides actionable tips and expert insights to help you grow your following and achieve success in the fast-paced world of social media.

Saying the right thing the right way can make the difference between sealing the deal or losing the account, getting a promotion, or getting a pink slip. It's essential to be pitch perfect - to get the right message across to the right person at the right time. In Pitch Perfect, Bill McGowan shows you how to craft the right message and deliver it using the right language - both verbal and nonverbal.

Dive into the exhilarating world of meme coins with Meme Coin Buzz, your ultimate guide to understanding and dominating this playful yet powerful crypto niche. Unravel the story of how meme coins like Dogecoin captured the world's imagination and discover what sets them apart in the expansive landscape of cryptocurrencies. Master the art of digital marketing with specialized strategies designed for meme coins. Navigate the dynamic terrain of social media platforms and learn how to craft content that goes viral. From TikTok's captivating challenges to Instagram's visual storytelling, unravel...

Today, in the midst of a new economic crisis and severe political discord, the nature of capitalism in United States is at a crossroads. Since the market crash and Great Recession of 2008, historian Jonathan Levy has been teaching a course to help his students understand everything that had happened to reach that disaster and the current state of the economy, but in doing so he discovered something more fundamental about American history. Now, in an ambitious single-volume history of the United States, he reveals how capitalism in America has evolved through four distinct ages.

Get Together is a practical and heartfelt guide to cultivating a community. Whether starting a run crew, connecting with fans online, or sparking a movement of K-12 teachers, the secret to getting people together is this: Build your community with people, not for them. In Get Together, Bailey, Kevin, and Kai share true stories of everyday people who created thriving communities, both in-person and online.

Just Sold! is the essential guide to Facebook Messanging Ads for Real Estate Agents. This powerful book goes from basic to advanced, and is packed with real world examples and actionable strategies. You'll also get word for word scripts, personal secret methods and frameworks - everything you need to start generating leads and sales through Facebook Messaging Ads. What you'll learn: How to Build Your Personal Brand and Credibility Fast! (The secret? Extra Mile Technique) Learn how the (1) general algorithm, (2) page post algorithm, and (3) ad algorithm work (all three function independently...

💻📈 From Likes to Profits: Turn Social Media into Your Business Superpower! 🚀💡 Are you ready to transform your social media presence into a profit-generating machine? 🌟 Whether you're a budding entrepreneur or a seasoned business owner, From Likes to Profits is your ultimate guide to navigating the digital world and making social media work for you! 🌐 What You’ll Unlock in This Game-Changing Guide: ✅ The Power Trio Every Brand Needs: Master the three critical components every business must have for ultimate online success. ✅ Know Your Ideal Customer: Learn how to ...

Are you ready to unravel the secrets that will navigate your leather brand through the dynamic waves of today's marketplace? Delve into "Leather Marketing Genius," the ultimate digital guide that transforms the craft of marketing leather goods into a refined art form. This comprehensive eBook doesn't just skim the surface; it offers a deep dive into proven strategies and innovative tactics tailored to elevate a niche marked by heritage and prestige. Embark on a journey that begins with the quintessence of leather branding. Discover the power of genuine storytelling and the creation of a ...

The Mobile Wave argues that the changes brought by mobile computing are so big and widespread that it’s impossible for us to see it all, even though we are all immersed in it. Saylor explains that the current generation of mobile smart phones and tablet computers has set the stage to become the universal computing platform for the world. In the hands of billions of people and accessible anywhere and anytime, mobile computers are poised to become an appendage of the human being and an essential tool for modern life.

INTRODUCTION: “You have to learn the rules of the game. And then you have to play better than anyone else. --------Albert Einstein To simply put, leverage in business during this digital transformation era involves the deployment of technology, platforms, and digital strategies to achieve exponential growth and efficiency with relatively minimal input compared to traditional business models. In my other book on: “DIGITAL ENTREPRENEURSHIP SKILLS FOR THE 21ST CENTURY ENTREPRENEURS”, I narrated my social business ordeal from total obscurity from 1997 to 2014. For a period of almost 17 ...

After two government bailouts of the US economy in less than twenty years, free market ideology is due for serious reappraisal. In Free Market, Jacob Soll details how we got to this current crisis, and how we can find our way out by looking to earlier iterations of free market thought. Tracing the intellectual evolution of the free market from Cicero to Milton Friedman, Soll argues that we need to go back to the origins of free market ideology in order to truly understand it—and to develop new economic concepts to face today’s challenges.

Have you been struggling to find answers about Facebook and Instagram ads? You ‘re not alone. When I was getting started with Facebook and Instagram ads, I had a lot of trouble finding the answers to questions I had such as, “How does the Facebook Algorithm work?” When I couldn’t find the answers to these questions even after buying expensive courses from Facebook Ad ‘gurus’, I had to learn on my own through spending over 16 million dollars on Facebook ads. After helping my clients achieve millions in sales, I decided that I wanted to write this book to help anyone who is in the...

The power of YouTube to connect with audiences cannot be denied. The platform has become more than just a video-sharing site and a creative outlet. It has turned into a powerful marketing tool to bring ideas, products, and services in front of a massive audience. It does not matter if the business is small, medium, or large, YouTube has leveled the playing field for everyone.