Social Innovation

An indispensable guide for individuals seeking to gain a comprehensive understanding of the core concepts of marketing. The goal of this book is to provide a clear and concise overview of key frameworks and models that are essential for developing effective marketing strategies, making it an ideal resource for students, entrepreneurs, managers, and educators. Written in a crisp and easy-to-read format, the book covers a wide range of topics, including branding, product development, pricing strategies, and more. Besides covering the core marketing concepts, we show you how to leverage the ...

This book by military strategist Andrew F. Krepinevich, Jr., is the definitive take on the race for military dominance in the twenty-first century. It shows how militaries that successfully pursue disruptive innovation can gain a major advantage over their rivals, while those that fail to do so risk exposing their countries to great danger.

Brilliant offers a sweeping view of a surprisingly revealing aspect of human history - from the stone lamps of the Pleistocene to the LEDs embedded in fabrics of the future. Jane Brox plumbs the class implications of light - who had it, who didn't - through the many centuries when crude lamps and tallow candles constricted waking hours. Brillant is infused with human voices, startling insights, and - only a few years before it becomes illegal to sell most incandescent light bulbs in the United States - timely questions about how our future lives will be shaped by light.

A revelatory synthesis of cultural history and social psychology that shows how one-to-one collaboration drives creative success. Weaving the lives of scores of creative duos - from John Lennon and Paul McCartney to Marie and Pierre Curie, to Steve Jobs and Steve Wozniak - Joshua Wolf Shenk identifies the core qualities of that dizzying experience we call "chemistry". Revealing the six essential stages through which creative intimacy unfolds, Shenk draws on new scientific research and builds an argument for the social foundations of creativity - and the pair as its primary embodiment.

Visionary physicist Geoffrey West is a pioneer in the field of complexity science, the science of emergent systems and networks. The term complexity can be misleading, however, because what makes West's discoveries so beautiful is that he has found an underlying simplicity that unites the seemingly complex and diverse phenomena of living systems, including our bodies, our cities, and our businesses.

In an irresistible invitation to lighten up, look around, and live an unscripted life, a Stanford University professor and master of the art of improvisation explains how to adopt the attitudes and techniques used by generations of musicians and actors. These secrets are currently being taught to entrepreneurs, engineers, and first responders in a crisis as well as housewives and Alzheimer caregivers. Let's face it: Life is something we all make up as we go along.

As Audrey Kurth Cronin explains in Power to the People, what we are seeing now is an exacerbation of an age-old trend. Over the centuries, the most surprising developments in warfare have occurred because of advances in technologies combined with changes in who can use them. Indeed, accessible innovations in destructive force have long driven new patterns of political violence. When Nobel invented dynamite and Kalashnikov designed the AK-47, each inadvertently spurred terrorist and insurgent movements that killed millions and upended the international system.

David Rowan travels the globe in search of the most exciting and pioneering start-ups building the future. He’s got to know the founders of WhatsApp, LinkedIn, Google, Spotify, Xiaomi, Didi, Nest, Twitter and countless other ambitious entrepreneurs disrupting businesses in almost every sector. And yet too often the companies they’re disrupting don’t get it. They think they can innovate through jargon: with talk of change agents and co-creation gurus, ideas portals and webinars, make-a-thons and hackfests, paradigm shifts and pilgrimages to Silicon Valley.

For fans of Sapiens and The Dawn of Everything, a groundbreaking exploration of gendered oppression—its origins, its histories, our attempts to understand it, and our efforts to combat it.

These presentations on “CURRENT TRENDS IN SOCIAL ENTREPRENEURSHIP, A.I AND EMERGING TECH INNOVATIONS FOR NAVIGATING THE DIGITAL AND CIRCULAR JOBS MARKETS “explores the rapidly evolving landscape of modern entrepreneurship, highlighting key technological advances and trends shaping today’s economy. In the 21st century, traditional career paths are being redefined by automation, artificial intelligence (AI), and innovative technologies that are transforming industries across the board. These materials serves as a guide for aspiring entrepreneurs, digital innovators, professionals, and ...

In The Geography of Genius, acclaimed travel writer Weiner sets out to examine the connection between our surroundings and our most innovative ideas. He explores the history of places, like Vienna of 1900, Renaissance Florence, ancient Athens, Song Dynasty Hangzhou, and Silicon Valley, to show how certain urban settings are conducive to ingenuity.

In an era defined by rapid technological advancement, Humanity in the Digital Age offers a thought-provoking exploration of how digital innovation is reshaping our world. This compelling book delves into the ethical dilemmas, societal transformations, and opportunities for sustainability that emerge as humanity becomes increasingly interconnected through technology. From artificial intelligence and big data to automation and virtual reality, this book examines the profound impact of technological progress on the environment, education, healthcare, and global economies.

Apply the seven universal elements of powerful stories to dramatically improve how you connect with customers and grow your business through social media channels.

From the New York Times best-selling author of How We Got to Now and Extra Life, a look at the world-changing innovations we made while keeping ourselves entertained. This history of popular entertainment takes a long-zoom approach, contending that the pursuit of novelty and wonder is a powerful driver of world-shaping technological change. Steven Johnson argues that, throughout history, the cutting edge of innovation lies wherever people are working the hardest to keep themselves and others amused.

Can a well-programmed machine do anything a human can - only better? Complex algorithms are buying our groceries, picking our partners, and driving our investments. They can navigate more data than a doctor or lawyer and act with greater precision. For many years we've taken solace in the notion that they can't create. But now that algorithms can learn and adapt, does the future of creativity belong to machines too?

This riveting biography from the American Bar Association visits the spectacular life of Edwin Land, breakthrough inventor. At the time of his death, he stood third on the list of our most prolific inventors, behind only Thomas Edison and one of Edison's colleagues. Land's most famous achievement was the creation of a revolutionary film-and-camera system that could produce a photographic print moments after the picture was taken.

Setting out from her classroom, Jessica Lander takes the listener on a powerful and urgent journey to understand what it takes for immigrant students to become Americans. A compelling listen for everyone who cares about America’s future, Making Americans brims with innovative ideas for educators and policy makers across the country.

No matter the conversation, detecting honesty and persuading others to be honest are some of the most valuable skills you can learn. With these skills, you can master your daily conversations and interactions with others. The Strategic Interviewing Skills and Competencies (SISCO) Method will help you see the full picture, have all the facts, and make effective decisions. Former Navy interrogator, Lena Sisco, created this method during challenging investigative and information-gathering interviews. Her 5-step program focuses human-to-human interaction.

Every medical decision - whether to have chemotherapy, an X-ray, or surgery - is a risk, no matter which way you choose. In You Bet Your Life, physician Paul A. Offit argues that, from the first blood transfusions 400 years ago to the hunt for a COVID-19 vaccine, risk has been essential to the discovery of new treatments. More importantly, understanding the risks is crucial to whether, as a society or as individuals, we accept them.

“ The gaps and the developmental needs in Africa have much rooms than enough for every reasonable and creative African to take proactive action for transformative changes for the benefit of the black race and all mankind.” --So let your voice and action beat louder than selfish interest and immediate secluded environment. --Just my view and perspective- (Dr. Amos Obi) Welcome to a new dawn. This is not just another book, but rather a movement—it is a rallying cry, a declaration, and a prophetic vision to realizing the AFRICA OF OUR DREAM. This book could be rightly titled: “The ...