Social Entrepreneurship

This guide from author Mike Rayford is an amazing tool for any marketing professional or small business owner who wants to grow their digital marketing agency business. This audiobook will teach you how to create and master the social media marketing business strategies and scale it to a six-figure business. It is important to keep track of where your customers come from and how they find out about your company's services or products. Based on proven and tested principles, this SMMA guide is the ultimate resource for marketing professionals and business owners alike.

It’s a new era of business and consumerism - and you play a role in defining it.

Today’s biggest trends - the mobile web, social media, real time - have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it. This is the end of business as usual and the beginning of a new era of relevance.

Like a lot of people, Chris Wilson didn’t have an easy start in life. But, unlike many, he has managed to overcome severe setbacks to achieve a life defined by material success and personal meaning. How did he do it? When he committed a fatal crime at the age of 17 and received a devastating prison sentence, incarceration became the unexpected trigger that set Wilson off on a journey of self-improvement - reading, working out, learning languages, and starting a business. Creating a Master Plan for the life he wanted, he worked though it step-by-step to transform his reality.

For over 15 years, consultants, both internal and external, have relied on Peter Block's landmark best seller, Flawless Consulting, to learn how to deal effectively with clients, peers, and others. Using illustrative examples, case studies, and exercises, the author, one of the most important and well known in his field, offers his legendary warmth and insight throughout this much-awaited second edition.

Eager to change the world? Learn how you can have a greater social impact through your everyday purchases. Covering topics that range from why not all factories are evil, to how our morning coffee can be the easiest way for us to use our purchasing power for good, Buy the Change You Want to See makes us better-informed consumers.

Who volunteers? Why? What are you willing to do? This title presents the hilarious, heartwarming adventures of a volunteering cynic. Do the feel-good rewards commensurate with the time and effort involved? When Seb Hunter accidentally picks up the phone to a charity Fundraiser one day, he faces a moment of reckoning. It isn't so much that he lacks a social conscience; but he can no longer assuage it by buying the odd copy of the Big Issue and eating Fairtrade chocolate.

Do you think you must have thousands of followers to make money on Instagram? Some would say so, but I call shenanigans. The amount of money you make on IG as a solo entrepreneur or small business owner always boils down to your strategy and what you offer. It’s about knowing your audience, crafting a message they care about, and delivering a solution to their “problem”. Distilled in this book is how I and others are using IG to make thousands of dollars with minimal time investments and with less than 1000 followers. Be ready to never look at IG the same way again.

Twice as Hard is an exploration of Black identity in the working world and a blueprint for success. Listeners will learn what obstacles limit opportunity for Black professional progress, how to understand and overcome racial stereotypes, be productive, find purpose, and, ultimately, succeed in business. Featuring tips on entrepreneurship, as well as insights from famous and successful people spanning a range of careers, this is an inspiring business book that highlights the positive progress made in recent years.

Crowdfunding for Social Good is both practical and inspiring, featuring the stories of real people who have successfully raised big money using crowdfunding and practical advice to help you do the same. Crowdfunding is the newest way for nonprofits and social entrepreneurs to raise money for their causes, projects and companies. By reading this book, you can join the thousands who have successfully raised money to change the world. Learn how to organize your friends, colleagues and volunteers to help you raise big money. Gain insight into creating a video that will help you spread your ...

If you've always wanted to become an influencer on Instagram, but don't know how to build your brand then keep on listening! Are you sick and tired of not having followers on Instagram? Have you tried endless tactics but nothing seems to work for more than a few weeks or days? Do you want to finally say goodbye to the lack of growth and discover something that works for you? If so, then you have landed in the right place you see growing your Instagram brand doesn't have to be that difficult.

Unfiltered: How to Be as Happy as You Look on Social Media is for anyone who needs to be reminded that we're all a work in progress, no matter what judgments we make when measuring our lives against what others share online. In her debut book, award-winning journalist and sought-after speaker Jessica Abo addresses the relationship between our psychology and technology and how we can take back our happiness IRL (in real life) without falling into the compare-and-despair trap.

It’s clear that in today’s era of fiscal constraints and political gridlock, we can no longer turn to government alone to tackle towering social problems. What’s required is a new, more collaborative and productive economic system. The Solution Revolution brings hope - revealing just such a burgeoning new economy where players from across the spectrum of business, government, philanthropy, and social enterprise converge to solve big problems and create public value.

Social media has democratized influence, forever changing the way businesses communicate with customers and the way customers affect the decisions of their peers. With platforms like Twitter, YouTube, and Facebook, anyone can now find and connect with others who share similar interests, challenges, and beliefs - creating communities that shape and steer the perception of brands. Without engagement in these communities, we miss major opportunities to shape our marketing messages.

Get ready to know all there is to know about starting your own food truck business and, more importantly, keeping it successful! Starting a small business is a challenge, but the food truck industry is growing rapidly. Over the last five years, the food truck industry experienced a massive surge in growth due to increased demand for specific food options, such as plant-based and eco-friendly food, as well as diet-specific foods.

In Show Up Filled Up, Kary Oberbrunner shares his secret to success, a proven process that helped him partner with Hollywood celebrities, share the stage with Olympic and NCAA champions, turn a young adult novel into a seven-figure empire, collaborate with global leaders in multiple industries, and help solve some of the world’s biggest humanitarian challenges. Generate what many call “luck” and “good fortune” on a daily basis. Establish instant credibility and influence with anyone, anywhere. Get everything you want out of people and life without even asking.

Discover the ultimate guide to building a profitable, home-based business with Home-Based Business Blueprint. If you're ready to take control of your financial future and create a reliable income stream from the comfort of your own home, this audiobook is exactly what you need. Forget about expensive startup costs, long commutes, and corporate red tape—this guide empowers you to take charge of your income and build a business that works for you.

Meet the women who haven’t asked for permission from Silicon Valley to chase their dreams. Geek Girl Rising isn’t about the famous tech trailblazers you already know, like Sheryl Sandberg and Marissa Mayer. Instead, veteran journalists Heather Cabot and Samantha Walravens introduce listeners to the fearless female entrepreneurs and technologists fighting at the grassroots level for an ownership stake in the revolution that’s changing the way we live, work and connect to each other.

Este libro te servirá para aprender a relacionarte con personas de otro nivel y que te puedan aportar valor a tus proyectos. Aprenderás a tener una mentalidad de éxito y poder crear una red de contactos millonarios.

“But I hate the sound of my voice.” Those are usually the first words new podcasters tell me. Their confidence is shaken. They think they don’t have what it takes. Their mind has misled them to believe they should be amazing the first time they sit down in front of the mic. You thought you were supposed to be good right out of the gate? Oh, no. We’re all terrible in the beginning! And guess what...you can’t change the sound of your voice. So, let’s fill it with confidence, instead?

Your brand is the stories people share about you when you're not in the room, and it's these brand stories that determine if people buy from you, employ you, work for you, or invest in you. When the stakes are that high, wouldn't you want to take control of it? In Magnetic Stories, business storytelling expert Gabrielle Dolan reveals how you, too, can create and share stories that stick.