Social Behavior Psychology

Using proven psychological communication strategies like priming and spreading activation, you can then put your subject into a more susceptible mindset that helps open them to your ideas, allowing you to ethically persuade and influence people by controlling their thoughts, feelings, emotions, and even their behavior.

What do influence people’s behavior? Why people think what they think, say what they say, do what they do? And what if you could analyze what’s behind their words and their actions? You could read them like an open book. You could influence them, even manipulate them. Don't worry, you're going to learn it. In this 3-books-in-1 guide, you’ll find all the answers you're looking for about people’s behavior and manipulation.

Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they’ve been influencing you all along. Every time you purchase, swipe, or click, marketers are able to more accurately predict your behavior. These days, brands know more about you than you know about yourself. Blindsight is here to change that.

If the consumer economy had a sex, it would be female. If the business world had a sex, it would be male. And therein lies the pickle. Women are the engine of the global economy, driving nearly 80 percent of consumer household spending in the United States alone. They hold the purse strings, and when they've got a tight grip on them as they do now, companies must be shrewder than ever to win them over.

Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion. Unfortunately, we often choose poorly. The reason, the authors explain, is that, being human, we are all susceptible to various biases that can lead us to blunder. Our mistakes can make us poor and unhealthy. We often make bad decisions about education, personal finance, health care, family, and the environment.

Inspire is a book about powerful forces that when applied in the classroom naturally cause students to want to listen, learn, and behave. These forces are presented in the form of principles that are the product of more than 30 years of testing and analysis of what really works in the classroom to drive and motivate even the most challenging students to exceptional behavior and greater academic success.

Most people traditionally train only the conventional aspects of their abilities, they focus on the technical skills of a task. However there is another layer, an emotional and behavioral set of factors which can really make the biggest impact on the results you can achieve. That is where neuro-linguistic programming comes in. NLP techniques are designed to help you tap into those top level mindsets when required. But most people aren't equipped with the right strategies or outlook on NLP to really make it work.

If you want to discover how to detect when some people uses lies and manipulation, then pay attention. Two manuscripts in one audiobook: Part one of this audiobook helps you to understand what is meant by “psychological warfare” and how it affects you and the people you love. Part two of this audiobook will show you how Machiavellian people are adept at hiding the truth from you, and how they manipulate, persuade, and negotiate with other people.

“Scale” has become a favored buzzword in the startup world. But scale isn't just about accumulating more users or capturing more market share. It's about whether an idea that takes hold in a small group can do the same in a much larger one. Translating an idea into widespread impact, says University of Chicago economist John A. List, depends on one thing only: whether it can achieve “high voltage”—the ability to be replicated at scale. In The Voltage Effect, List explains that scalable ideas share a common set of attributes, while any number of attributes can doom an unscalable idea.

Grayson Wick's second edition of The Dark Triad explores The Dark Triad personality model: The go-to for psychologists and those studying negative personality trait since its creation in 1998. In this short, accessible, guide discover the basic principles behind The Dark Triad model, it's origins and history and how it can help you learn and deal with encounters with individuals high in narcissistic, Machiavellian, and psychopathic traits.

Mary Aiken is the world's leading expert in forensic cyberpsychology - a discipline that combines psychology, criminology, and technology to investigate the intersection where technology and human behavior meet. In this, her first book, Aiken has created a starting point for all future conversations about how the Internet is shaping development and behavior, societal norms and values, children, safety, security, and our perception of the world.

Today we think statistics are the enemy, numbers used to mislead and confuse us. That’s a mistake, Tim Harford says in The Data Detective. We shouldn’t be suspicious of statistics - we need to understand what they mean and how they can improve our lives: they are, at heart, human behavior seen through the prism of numbers and are often “the only way of grasping much of what is going on around us”.

What really drives our decisions? Where do language and memory come from? Why do our minds sometimes seem to work against us? Psychologists have long attempted to answer these questions, seeking to understand human behavior, feelings, and thoughts. But how to explore something so elusive?

This audiobook makes a foray into cognitive behavioral therapy and enlightens us on how CBT is helping alleviate various mental health conditions.

The New York Times best-selling authors of Switch and Made to Stick explore why certain brief experiences can jolt, elevate and change us - and how we can learn to create such extraordinary moments in our life and work. What if a teacher could design a lesson that he knew his students would remember 20 years later? What if a doctor or nurse knew how to orchestrate moments that would bring more comfort to patients?

In this endlessly fascinating book, New Yorker columnist James Surowiecki explores a deceptively simple idea that has profound implications: large groups of people are smarter than an elite few, no matter how brilliant. Groups are better at solving problems, fostering innovation, coming to wise decisions, even predicting the future.

This audiobook is a vital tool for anyone who wants to become more aware of their body language as well as learn how to read and analyze verbal and nonverbal clues of others.

Dr. Jeffrey Bernstein shares a groundbreaking 10-day program to help parents understand their child's behavior and regain control of their household. In this updated edition, parents will learn how to face new challenges, including defiance resulting from excessive technology use (even to the point of addiction) and the stress of modern family life. Dr. Bernstein explains what causes defiance in kids and why it's so destructive to the family, then offers parents a step-by-step guide on how to reduce conflict and end upsetting behaviors.

Richie is an investment banker and nightclub promoter who meets his wife, Lola (a model), at a posh nightclub in Manhattan. Richie is used to having high social status, wealth and power, however when a false police report is made, Richie's life begins to unravel. "The Process" provides riveting, and realistic, insight into the psychological tolls of conforming to social expectations and tells a story of how even a privileged and successful individual can be broken when exposed to hatred and stress.

We live in an age of addiction, from compulsive gaming and shopping to binge eating and opioid abuse. Sugar can be as habit-forming as cocaine, researchers tell us, and social media apps are hooking our kids. But what can we do to resist temptations that insidiously and deliberately rewire our brains? Nothing, David Courtwright says, unless we understand the history and character of the global enterprises that create and cater to our bad habits.