Small Farm Business

More than a practical guide, Start Your Farm is a hopeful call to action for anyone who aspires to grow wholesome, environmentally sustainable food for a living. Take it from Forrest Pritchard and Ellen Polishuk: Making this dream a reality is not for the faint of heart, but it's well within reach - and there's no greater satisfaction under the sun.

I thought my best friend’s little sister was hot then. Now? Wicked hot. It’s hard to stay away. But she’s hands off. We had our love affair years ago. She’d made our small town feel like it was the whole world. When I left for the glory of my NFL career, I realized that wasn’t true. I’ve lived a lot of life while I’ve been gone. But now I’m back home to stay. And some things haven’t changed. Like the magnetic pull she has on me. And the fact that her brother is still standing between us. He wants me to stay away from his sister. I can’t. I won’t. She’s everything ...

Why do so many farm businesses struggle to survive, let alone thrive? It’s because they don’t make clear strategic choices that reward them with a competitive advantage. Instead, most entrepreneurs start with a boilerplate business because they think they're supposed to. Boilerplate business plans offer little help in guiding strategic choices that determine if your business thrives or dies.