Small Development

Most startups don't fail because they can't build a product. Most startups fail because they can't get traction. Startup advice tends to be a lot of platitudes repackaged with new buzzwords, but Traction is something else entirely. As Gabriel Weinberg and Justin Mares learned from their own experiences, building a successful company is hard. For every startup that grows to the point where it can go public or be profitably acquired, hundreds of others sputter and die.

Employee to Entrepreneur is your guide to leaving your job behind and building something for yourself. Author and employee-turned-entrepreneur Steve Glaveski reveals how to navigate the challenges, find the entrepreneurial success that is right for you, and become a better person along the way.

Dive into entrepreneurship with Pete Srodoski's "The Small Business Playbook—The Ultimate Beginner's Guide: Practical Steps to Become a Profitable Business Owner," an essential audiobook for new and aspiring business owners. With Charlie Brogan's engaging narration, this guide offers practical steps, strategies, and insights from Srodoski's extensive experience as a successful CEO and COO.

You don't have to be a mechanical genius to be an inventor. Anyone can invent - a parent wrestling with a baby sling...a coach frustrated with slick-soled running shoes...an office worker determined to keep the computer cords untangled. Inventing is simply finding clever solutions to everyday challenges. Author and inventor Patricia Nolan-Brown has turned common annoyances into ingenious and money-making products.

Small business owners possess a unique advantage, one that Scott Grates has honed to perfection. Forget trying to emulate corporate giants in your small business endeavors. Their conventional marketing tactics won't deliver the consistent results you crave. Instead, leverage your strength-the power of genuine relationships. By fostering authentic connections that yield a continuous flow of referrals, you'll unlock your Infinite Referral Advantage®.

How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space? Epic Content Marketing. One of the world's leading experts on content marketing, Joe Pulizzi explains how to draw prospects and customers in by creating information and content they actually want to engage with. No longer can we interrupt our customers with mediocre content (and sales messages) our customers don't care about. Epic Content Marketing takes you step by step through the process of developing stories that inform and entertain and compel customers to act - without actually telling them to.

How does a suburban pizza joint end up profiled on national magazine covers and network TV news? (Hint: The secret is not in the sauce.) When Nick Sarillo decided to open a family-friendly pizza restaurant in the suburbs of Chicago, people thought he was nuts. Having worked as a carpenter for much of his adult life, he lacked any formal experience in restaurants or in managing a small business. Everyone told him no one else would ever care about his place the way he did.

In 1986, fresh out of college, Paul Downs opened his first and last business: a small company that built custom furniture. With no idea how to run a business or how to build custom furniture, Downs spent a year teaching himself the business, and in 1987 he hired his first employee. That was when things got complicated.

Most start-up origin stories are very different from the famous "unicorns" that have achieved valuations of greater than one billion dollars, from Facebook to Google to Uber. In The Unicorn's Shadow Ethan Mollick takes us to the forefront of an empirical revolution in entrepreneurship.

Existe un increble método para convertir un negocio pequeño en una compañía multimillonaria lder de la industria: el mismo que utilizan los campesinos para tener las calabazas más grandes y ganar los concursos de Halloween, el Gran Plan.

In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.

Unsliced is the resource for elevating your pizzeria - from managing staff to mindset, marketing, and everything in between. Industry leader Mike Bausch explains how to make your restaurant unique and in demand based on his 20 years of experience. You’ll learn how to build systems that will help you boost your sales and keep your sanity. And you’ll discover time-tested protocols that will protect you and your restaurant. It’s hard not to get discouraged in this business. But with the right perspective, smart systems, and hard work, your restaurant can thrive.

Struggle with small talk? Miss out on opportunities due to awkward conversations? Discover the keys to confident communication, even as an introvert. Being introverted doesn't mean you can't excel in social situations. Turn this skill into an advantage. Forge deeper connections today!

Mark Siebert, franchise expert and author of Franchise Your Business, flips his script from franchising your existing business to offer entrepreneurs a comprehensive guide to succeeding as franchisees. The Franchisee Handbook tells listeners how to take a systematic approach to assess and invest in franchise opportunities, so they end up with the right fit for their entrepreneurial style. Sharing tales from the trenches and real-world anecdotes from successful franchises, Siebert lays out everything you need to know before signing with well-known franchises.

There is nothing more expensive than ignorance. Let The Educated Franchisee serve as your guide for selecting a franchise that meets your needs! The audiobook details out five keys to long-term success as a franchisee.

In The One Minute Entrepreneur, Ken Blanchard (coauthor of the number-one best selling business classic The One Minute Manager); Don Hutson, CEO of U.S. Learning; and Ethan Willis, CEO of Prosper Learning, tell the inspiring story of one man's challenges in creating his own business.

The age of the distributed team is upon us. Teams can now operate and collaborate from locations other than a central office, and events surrounding the 2020 COVID pandemic have thrown its practicality into sharp relief. Managing a team whose members are distributed across several locations requires a different mindset and will remain a must-have for all areas of business from this point forward. Building and Managing High-Performance Distributed Teams explains what the distributed teams concept means to the future of your company.

Learn to make your small business marketing as simple, effective, and affordable as duct tape. In Duct Tape Marketing, renowned small business marketing guru John Jantsch shows you how to develop and execute a marketing plan that will give your business the life and longevity you want. In this audiobook you will learn the Duct Tape Marketing system and how to apply its principles to your business by following three steps. This audiobook provides proven, yet elegantly simple tools to help you grow your small business.

En este libro encontrará toda la información necesaria para iniciar su negocio móvil, desde los permisos requeridos para operar en el área de la bahía hasta la lista de utensilios necesarios para comenzar.

If you want to start and grow a landscaping business or if you want to demolish self-limiting beliefs and transform yourself into a warrior of a self-employed lawn and be a landscape contractor, then this audiobook will change your life.