Small Development

Todos los emprendedores y empresarios quieren ser los mejores del mercado, pero lo cierto es que para los consumidores conseguir el mejor producto no es suficiente. En cambio, quienes se distinguen de los demás competidores siempre ganan. Esta guía de marketing, como ya es costumbre en los libros de Mike Michalowicz, ofrece un método simple de tres pasos con los que podrás posicionar tu negocio, atraer prospectos y convertir las oportunidades en ventas.

Be Your Best Boss is the audiobook to help entrepreneurially minded professionals seize the opportunity offered by the current economic environment to begin a "second act" in their careers. This complete guide explores the full range of questions and concerns voiced by midcareer entrepreneurs, including: how to get started after a lifetime of having other bosses, risks and rewards of making the entrepreneurial leap, and the drawbacks to starting a business under the constraints of traditional start-up costs.

Feeling overwhelmed by the daily grind of running your small business? You pour your heart into it, but endless tasks and constant pressure leave you exhausted — wondering if there's a smarter way. Meanwhile, Artificial Intelligence looms large — seemingly complex, expensive, and reserved for big players… or is it? The AI Edge by Rowan Sterling is your jargon-free, practical playbook to transform how you work. It's designed specifically for ambitious small business owners ready to reclaim time, boost efficiency, and compete smart in today's AI-powered world.

Ronit Enos has been there and in Profit First for Salons, she walks you through exactly what she did to take control of her business — and her life — in this must-listen book for salon, spa, and barbershop owners. Enos teaches you the proven Profit First formula so you can master it to build profits, destroy debt, eliminate the work-overwork cycle, and become financially sound – no matter where you’re starting from.

Are you ready for the adventure of a lifetime? Buckle up: Serial entrepreneur Brian Scudamore is your guide on the journey of entrepreneurship, taking you through inspiring stories, hilarious anecdotes, and just a few industry secrets so you can start your own startup—today.

In this landmark book, author Tony Caldwell takes you step-by-step through the thinking, mindset, skill sets, and checklists you need to launch and successfully operate an independent insurance agency. Utilizing his proven method, he not only challenges you to dream your vision so well you can articulate it, but he also provides the practical tools and expertise to help you grow while avoiding common pitfalls. Done the right way, your business will grow into a noble endeavor to benefit your community.

Imagine finding yourself sitting next to a self-made millionaire for eight hours on a long-haul international flight. Imagine that person was prepared to share with you the secrets of their success. For one lucky person this actually happened. Inspired by a true story, Millionaire Upgrade is the tale of one very experienced entrepreneur and one very lucky passenger.

Set in early 1950s rural South Carolina, One Good Mama Bone chronicles Sarah Creamer's quest to find her "mama bone", after she is left to care for a boy who is not her own but instead is the product of an affair between her husband and her best friend and neighbor, a woman she calls "sister". When her husband drinks himself to death, Sarah, a dirt-poor homemaker with no family to rely on and the note on the farm long past due, must find a way for her and young Emerson Bridge to survive.

The word is out: content marketing is king. But when nearly every business has a blog, it's tough to stand out. The real secret is that there's a much better tool for spreading influence and generating revenue - one with far less competition. Podcasting offers rich opportunities, especially if you get in early and do it right.

"How to Break Bad Habits: Small Steps, Big Results—Proven Methods to Overcome Bad Habits with Positivity" is your essential guide to transformative personal growth. This inspiring book delves deep into the psychology and physiology of habits, offering a fresh perspective on how even the most ingrained bad habits can be successfully altered with the right approach. By focusing on the power of small, incremental changes, it empowers listeners to achieve big results without feeling overwhelmed.

The time has come, argues Dr. Wess Stafford, for a major paradigm shift: Children are too important and too intensely loved by God to be left behind or left to chance. Children belong to all of us and we are compelled to intervene on their behalf. We must invest in children, all across the world.

As a solopreneur, you can take control of your life, use your unique talents, and choose the work you love. But avoiding the pitfalls of being your own boss can be a challenge. Money-Smart Solopreneur gives you the essential knowledge, tools, and inspiration you need to live a successful solopreneur life as a full- or part-time freelancer, independent contractor, or side-hustler in the on-demand economy.

Dirty Little Secrets of Family Business comes clean with much-needed info on nitty-gritty issues such as entitlement; letting employees go when they just aren’t working out; compensation; including your kids in the business; shareholder agreements; selecting the next leader; deciding whether to keep the business or sell it; exit strategies for outgoing leaders; money matters; succession planning; communication; conflict resolution; establishing an effective board; and transitioning to the next generation.

I work four to six days a week, 12 hour shifts, and make between $350 and $550 per shift, but I realize that I have just enough to pay all my bills with nothing left as I look forward to the next paycheck. I love this profession! This is my passion! But can't I be better financially while still doing what I love? The answer is found in this book.

In the current digital age, it is becoming increasingly more difficult to stay focused. Smartphones, tablets, smart watches, and other devices constantly vie for our attention. In both business and life, we are constantly bombarded with tweets, likes, mentions, and a constant stream of information. The inability to pay attention impacts learning, parenting, prioritizing, and leading. Noise: Living and Leading When Nobody Can Focus teaches managers and leaders how to help themselves and others sharpen their focusing skills.

Curious to catapult your crochet business? Or maybe start a crochet business? This is a must-have book that provides you with the best tips and secrets to learn how to be successful in writing, selling, and marketing digital patterns for your crochet business! Your purchase also includes free crochet patterns from your favorite designers along with free templates for your patterns.

While playing hooky from a conference in Boston a few years back, three former colleagues from Northwestern's Kellogg School of Management hopped in a car and headed on a road trip. They pulled into a shoe store in Maine and noticed that the sales help was unusually pushy. After a few questions, they discovered the store had a "secret shopper" program, in which employees would be marked down if they were not sufficiently aggressive with customers. A lightbulb went off.

Applying the Business Model Canvas: A Practical Guide for Small Businesses is a book that was written for the entrepreneur trying to come up with a workable new business model. It teaches entrepreneurs using the Socratic Method of asking and answering questions to complete each of the 13 building blocks of the Business Model Canvas and the Value Proposition Model. Through this process, the listener will be able to turn abstract ideas into a practical business model in no time.

Do you struggle with public speaking or communication in your workplace or personal relations? Have you tried other solutions but find yourself slipping back into old, anxiety-ridden habits? Are you tired of feeling like a wallflower, overlooked or misunderstood when you do speak up? Many individuals struggle with social anxiety, leading to missed opportunities both personally and professionally. But what if you could transform your communication skills, master small talk, and command the room while remaining authentic to who you are?

With the enabling power of technology, turning a great idea into a successful business does not have to be merely a dream. It can be a reality. The Lemonade Stand presents a new perspective on entrepreneurship that anyone who is considering starting a business or already running one, should read. The Lemonade Stand principles are thirteen guidelines that empower anyone to welcome adversity and transform problems into innovations.