Small Development

Small business owners possess a unique advantage, one that Scott Grates has honed to perfection. Forget trying to emulate corporate giants in your small business endeavors. Their conventional marketing tactics won't deliver the consistent results you crave. Instead, leverage your strength-the power of genuine relationships. By fostering authentic connections that yield a continuous flow of referrals, you'll unlock your Infinite Referral Advantage®.

Though it's a potentially lucrative enterprise, the reality of independent consulting seldom matches the dream. Most solo consultants and boutique consulting firms are perpetually within six months of bankruptcy due to the sputtering unreliability of their new business engines.

From the ABC hit show Shark Tank, this book - filled with practical advice and introductions from the Sharks themselves - will be the ultimate resource for anyone thinking about starting a business or growing the one they have. Full of tips for navigating the confusing world of entrepreneurship, the book will intersperse words of wisdom with inspirational stories from the show.

Charcuterie boards not only look mesmerizing and taste amazing, but they also add a touch of elegance and class to any gathering. Due to its insane popularity, charcuterie boards have opened up a new array of businesses that’s worth close to a whopping $400 million, and counting. Jam-packed with critical insights into the charcuterie industry, this guidebook will help you have a smooth start to your own business of serving gourmet charcuterie boards in style.

Finally, a book that speaks to the heart of small business struggles! Small Business, Big Opportunity is a beacon of hope for entrepreneurs drowning in overwhelm. Beverlee’s expertise shines through as she provides actionable strategies to streamline operations, empower your team, and finally make sense of your numbers.

Penguin presents the audiobook edition of Company of One by Paul Jarvis, read by Sam Woolf. What if the real key to a richer and more fulfilling career was not to create and scale up a new business but rather to be able to work for yourself, determine your own hours and become a (highly profitable) and sustainable company of one? Suppose the better - and smarter - solution is simply to remain small? Company of One is a refreshing new approach centred on staying small and avoiding growth for any size business.

Adoption is often framed by happy narratives, but the reality is that many adoptees struggle with unaddressed trauma and issues of identity and belonging. Adoptees often spend the majority of their youth without the language to explore the grief related to adoption or the permission to legitimize their conflicting emotions. Adoptee and counselor Cameron Lee Small names the realities of the adoptee's journey, narrating his own and other adoptees' stories in all their complexity.

Backed by real-life case studies, expert insights, and interactive exercises, this audiobook helps you turn complex legal and operational challenges into manageable tasks. You’ll develop a solid business strategy, navigate risks, and create a sustainable path to success. With clear explanations and practical examples, you’ll gain the confidence to tackle everything from tax considerations to long-term planning.

Most start-up origin stories are very different from the famous "unicorns" that have achieved valuations of greater than one billion dollars, from Facebook to Google to Uber. In The Unicorn's Shadow Ethan Mollick takes us to the forefront of an empirical revolution in entrepreneurship.

Rand Fishkin, the founder and former CEO of Moz, reveals how traditional Silicon Valley "wisdom" leads far too many startups astray, with the transparency and humor that his hundreds of thousands of blog readers have come to love. Everyone knows how a startup story is supposed to go: A young, brilliant entrepreneur has a cool idea, drops out of college, defies the doubters, overcomes all odds, makes billions, and becomes the envy of the technology world. This is not that story. It's not that things went badly for Rand Fishkin; they just weren't quite so Zuckerberg-esque.

The initial excitement of starting a business for many independent contractors, solopreneurs, and small business owners can quickly turn into a whirlwind of chaos and confusion. Knowing Isn't Doing provides you with a roadmap that will turn the chaos to clarity and confusion to confidence. More importantly, it will provide you with professional, personal margin to envisioned.

A lo largo de un centenar de cortos capítulos, el doctor Carlson presenta una serie de estrategias simples para controlar el pesimismo y evitar que los sinsabores que la vida trae consigo nos amarguen la existencia.

If you've always wanted to develop a magnetic personality by mastering the art of small talk but feel intimidated and uncomfortable in social situations, then keep reading...A study published in the Journal of Social Psychology and Personality Science has linked small talk with improved brain power and overall life satisfaction. Which means you can learn to break the ice, energize your brain cells and greatly improve your quality of life. You can do this all without having to pretend to be someone you’re not.

Si siempre ha querido iniciar su propio negocio, pero no sabe por dónde comenzar y cómo hacerlo con éxito, entonces siga leyendo.... ¿Está cansado de no poder tener el modelo de negocio adecuado? ¿Ha probado un sinfín de soluciones, pero nada parece funcionar durante más de unas pocas semanas? ¿Quiere por fin decir adiós a correr riesgos sin cuidado y descubrir algo que le funcione? Si es así, ha venido al lugar adecuado.

Longtime Dollar General CEO Cal Turner, Jr. shares his extraordinary life as heir to the company founded by his father Cal Turner, Sr. and his grandfather, a dirt farmer turned Depression-era entrepreneur. Cal's narrative is at its heart a father-son story, from his childhood in Scottsville, Kentucky, where business and family were one, to the triumph of reaching the Fortune 300 - at the cost of risking that very father/son relationship. Cal shares how the small-town values with which he was raised helped him guide Dollar General from family enterprise to national powerhouse.

Public speaking is the art of using spoken words to convey information or a message to an audience. Public speaking is part of public relations and business communication, attaching one's ideas or thoughts for others to understand. It can be anything from a meeting presentation to a press conference speech. This audiobook is a great guide that will help you to overcome your fear of public speaking and open up to the world. The audiobook will help you how to speak better in public and in front of groups, how to apply the principles of persuasion, how to deal with criticism and audience.

How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space? Epic Content Marketing. One of the world's leading experts on content marketing, Joe Pulizzi explains how to draw prospects and customers in by creating information and content they actually want to engage with. No longer can we interrupt our customers with mediocre content (and sales messages) our customers don't care about. Epic Content Marketing takes you step by step through the process of developing stories that inform and entertain and compel customers to act - without actually telling them to.

From a business standpoint, the laundromat business model is ideal. Why, may you ask? Think about it; you can run one of these without any employee if you choose to do so. But whether you buy or build an attended or unattended washateria, they both have their unique advantages. The laundromat business has been around for decades and has proved to be one of the very few recession-proof businesses. They are here to stay.

Leaders of large businesses rely on boards and their managers for guidance, but entrepreneurs like you have few, if any, experienced advisors to count on. Now, Self-Made Boss provides the community of advisors you need to help make the right decisions every time. Drawn from real-life stories directly from Square's Seller's Community, the book shows you exactly what works and what doesn't.

In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.