Small Development

Todos los emprendedores y empresarios quieren ser los mejores del mercado, pero lo cierto es que para los consumidores conseguir el mejor producto no es suficiente. En cambio, quienes se distinguen de los demás competidores siempre ganan. Esta guía de marketing, como ya es costumbre en los libros de Mike Michalowicz, ofrece un método simple de tres pasos con los que podrás posicionar tu negocio, atraer prospectos y convertir las oportunidades en ventas.

The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing. You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.

Most books out there will show you the process, the ingredients you need, and how it all works, but none of them show you how to make it just right. If you learn how to make a cheap $5 bottle of wine, you might as well just buy that and not spend your valuable time and effort, but what if you knew how to make that $100 bottle of wine, wouldn’t that be worth spending your time and energy on? Something you can share and enjoy with your friends and family? In this book, I show you just how to make it all perfect and how to eventually sell your wine and make some extra income.

Small Business, Big Vision provides inspiration and practical advice on everything from creating a one-page business plan to setting up an advisory board and also delivers a call to social entrepreneurship and sustainable business practices.

Do you want to improve your communication capabilities but don't know where to start? If yes, then this book on How to Talk to Anyone is perfect for you! How to Talk to Anyone: Master Small Talk, Improve your Social Skills, and Build Meaningful Relationships will be your full, one-stop guide in improving your communication abilities. If you're struggling with communicating or connecting with others, don’t fret! You have the power to change. It is never too late to focus on improving yourself. The first step is to arm yourself with the right information.

Are you sick of your office job? Sick of office politics? Then consider working from home. Discover the benefits of working from home; types of work from home jobs; how to find work from home opportunities; important skills to learn; building your online portfolio; networking online; getting your first paid client; and much more.

If you want to know the truth about raising money for your business this book is for you. If you are having a tough time raising the money you want for your business this book is for you, too. If you are not sure where to go to get the kind of funding you need for your business this book is just what you need. After many years of helping businesses of various kinds raise the money they want, I have laid out in print all that you need to know about raising money for your start-up business!

Taking a leap and making the choice to start a business can be hard, but all that comes after - the planning, loans, marketing - can be even harder. Every new business owner needs an easy, clear, and useful guide to follow when embarking on this venture, and Minding My Business will make the process as simple as possible.

Newly updated for 2023! Want to learn how to code in less than a day? This book was designed for absolute beginners – you don’t need any prior experience or knowledge. Written by the Co-Founders of The Tech Academy (learncodinganywhere.com), it serves as a perfect introduction to computer programming for anyone. This book utilizes Small Basic, an educational programming language developed by Microsoft. Learn Coding Basics in Hours with Small Basic is easy and simple, and it can be completed fast. The Tech Academy is a technology school that specializes in coding bootcamps. You can ...

Certain businesses are legendary, exerting immense influence in their field. Zingerman’s in Ann Arbor, Michigan, is one of those places. Over the years, the flagship deli has expanded into a community of more than a dozen businesses, including a wildly successful mail order operation, restaurants, bakery, coffee roastery, creamery, candy maker, and events space—transforming Ann Arbor into a destination for food lovers.

In the new edition of this fascinating book, a book that has appeared on MSNBC, CNBC, Slashdot.org, Lifehacker.com and in the New York Times, best-selling author Scott Berkun pulls the best lessons from the history of innovation, including the recent software and web age, to reveal powerful and surprising truths about how ideas become successful innovations - truths people can easily apply to the challenges of today.

The Entrepreneur's Edge is the ultimate guide for small business owners and entrepreneurs who want to harness the power of artificial intelligence, cybersecurity, and augmented/virtual reality to fuel growth and innovation. This all-in-one resource equips you with the knowledge and tools to navigate these transformative technologies with confidence.

Do you want to make money teaching others how to save lives? By starting a CPR training business, you can truly make a difference in the world and get paid to do it.

Discover: How to add dozens of positive changes to your daily routine. Want to improve your life, but don't have enough time? Right now you could easily think of a dozen ways to instantly improve your life. Odds are, these ideas will only take a few minutes apiece to complete. The problem? You might feel like there's not enough time to do all of them. One solution can be found using the power of "habit stacking."

Are you sick and tired of not being able to engage in small talk without becoming stiff and boring? Have you tried acting more extroverted but nothing seems to work for more than a few weeks? Do you finally want to say goodbye to your nervousness around meeting new people and discover something which works for you? If so, then you’ve come to the right place. You see, engaging comfortably in small talk doesn’t have to be difficult. Even if you’ve tried copying the manners of your extroverted friend and failed.

One of the toughest things about getting better at communicating is the mental game. In a world where most socializing is online, where thousands of more successful, better-looking people flood our feed 24/7, it’s easy to get lost in our heads and drown in negative self-talk. So how do we get past that? It’s easy! Follow the advice in this book, and watch your social life transform overnight. A Complete Blueprint on How to Talk to Anyone is NOT just another generic self-help book that reads like an over-bloated blog post and it’s NOT just a random list of tips written by ChatGPT.

Fraser Doherty's 48-Hour Start-Up is your handy and essential cheat sheet to starting your own business, giving the key steps for developing an idea and getting it to market quickly. Almost everyone dreams of starting their own business, but very few do it. What if it had to be only a decision of a weekend, and it didn't cost a fortune?

In this entrepreneurial age, it's very tempting to leave your job to start your own business. Before you do, learn all you can from the best. World renowned best-selling author and business consultant Brian Tracy tells you about one of today's most needed skill sets, entrepreneurship, covering these important topics: myths of entrepreneurship, the best business choice for you, financing the business, shifting from employee mindset to entrepreneurial mindset, creating a realistic business plan, hiring the best and managing for success, and fueling your business growth.

In my book, DIY Small Business Accounting the Easy Way, you will start by learning the basics of accounting, such as maintaining the general journal, specialty journals, and the general ledger. Don’t worry, this is not a college textbook. I will show you what you need to know in easy-to-understand, conversational language. I came from an extensive accounting background, but that doesn’t mean that everyone understands the basics.

> Enterprise Value walks you step-by-step through the most important challenge of your career. Peter Worrell, the CEO of Bigelow LLC, a renowned private business M&A advisory firm, has spent the last 30 years helping owner-managers make the right decisions for their futures. In this one-of-a-kind guide, he helps you overcome every challenge and make the wisest decisions about selling your company, while ensuring a positive and generative legacy.