Small Development

A comprehensive guide for entrepreneurs from one of the most successful business creators in recent years, The Reluctant Entrepreneur: Turning Dreams into Profits addresses the fears and misconceptions that many people have about starting their own businesses, walking prospective owners through the necessary decisions they need to make before even putting a business plan in place.

¿Te has fijado en que algunas personas parecen conseguir todo aquello que desean sin apenas esfuerzo? ¿No estás contento con la vida que «te ha tocado vivir»? ¿Te gustaría dejar de esperar a que las cosas pasen y tener el poder de hacer que sucedan? Admitir que no somos la persona que siempre soñamos ser no es fácil. Sin embargo, es el primer paso para lograrlo. Pero... ¿Realmente podemos convertirnos en esa persona que anhelamos? ¿Acaso no es ya demasiado tarde para cambiar? ¡En absoluto!

Certain businesses are legendary, exerting immense influence in their field. Zingerman’s in Ann Arbor, Michigan, is one of those places. Over the years, the flagship deli has expanded into a community of more than a dozen businesses, including a wildly successful mail order operation, restaurants, bakery, coffee roastery, creamery, candy maker, and events space—transforming Ann Arbor into a destination for food lovers.

Most people think of Walt Disney primarily as a visionary, but he was also a highly skilled marketer. In this unique book, maverick marketer Andrew Lock guides you through 17 success secrets from Walt and explains how your business can apply them to follow Walt Disney’s way. You’ll discover valuable lessons in sales, marketing, and customer service, as well as how to create memorable experiences that will cause customers to return to you, over and over again.

Inheriting her aunt's historic beachfront hotel should have been Vanessa Lewis's chance at a fresh start. But returning to Isabel Island means facing two ghosts from her past—her aunt's legacy, and Wesley Anders, her childhood best friend who broke her heart fifteen years ago. Now a decorated Marine Captain, Wesley is temporarily stationed at the local base, and he's just as infuriatingly handsome as he was the summer everything she thought she knew about their friendship changed. Between his offer to help renovate the hotel and their undeniable chemistry, Vanessa finds herself falling ...

This book on Turo provides a comprehensive guide to succeeding as a car owner and host on the Turo platform. The book is divided into eight chapters, each addressing key aspects of the car-sharing business. Chapter 1 focuses on getting started with Turo, including signing up as a host, creating appealing listings, and understanding Turo's policies and guidelines. Chapter 2 delves into the importance of vehicle preparation, including cleanliness, maintenance, and proper documentation.

I have been in the ATM owning and operating business for years. It first started when I was looking to implement a way to give the customers in my convenience store another outlet for gaining access to cash easily. After I implemented an ATM in my own store, I realized that there were probably many other small business owners who needed access to the same service for their customers, too. My ATM fleet operation boomed! In this book, I will tell you everything you need to know from start to flourish (not “finish”) when starting your own ATM business.

For parents of young children, speech milestones are monumental—from baby babble to first words to full sentences. It's natural to worry when they don't arrive "on schedule" or when your little one seems to lag behind their peers. In What to Do When Your Child Isn't Talking, speech and language therapist Nicola Lathey and journalist Tracey Blake offer parents reassurance and solutions—at a moment when speech delay and regression is more common than ever.

The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing. You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.

Be Your Best Boss is the audiobook to help entrepreneurially minded professionals seize the opportunity offered by the current economic environment to begin a "second act" in their careers. This complete guide explores the full range of questions and concerns voiced by midcareer entrepreneurs, including: how to get started after a lifetime of having other bosses, risks and rewards of making the entrepreneurial leap, and the drawbacks to starting a business under the constraints of traditional start-up costs.

We either seize the opportunity or lose the chance to be great. We can spend all our lives preparing to be winners, working so hard for the glory of success in our careers, relationships, professional and personal lives, but often fear, anxiety and self-sabotages get in the way. Here is the good news! There are powerful ways to combat all that and everything else standing in the way of your goals. Gerard Shaw, a communication coach and creator of this powerful series, explores the science of success of people who discovered the secrets of winning through effective communication.

The one and only reason your business exists (and why it matters). Your business can have a dramatic impact on your personal life. Understanding why you are in business will help you enjoy your business more and will help you build the right kind of business.

Curious to catapult your crochet business? Or maybe start a crochet business? This is a must-have book that provides you with the best tips and secrets to learn how to be successful in writing, selling, and marketing digital patterns for your crochet business! Your purchase also includes free crochet patterns from your favorite designers along with free templates for your patterns.

As Lawrence Ingrassia shows in this timely and eye-opening audiobook, a growing number of digital entrepreneurs have found new and creative ways to crack the code on the bonanza of physical goods that move through our lives every day. They have discovered that manufacturing, marketing, logistics, and customer service have all been flattened - where there were once walls that protected big brands like Gillette, Sealy, Victoria’s Secret, or Lenscrafters, savvy and hungry innovators now can compete on price, value, quality, speed, convenience, and service.

People Operations explains how leaders at small- and medium-sized businesses can stop spending time on HR administration - "paperwork" - and start focusing on the "peoplework" that truly fuels employee growth and productivity. Authors Jay Fulcher, Kevin Marasco, and Tracy Cote provide listeners with a playbook for creating a massive competitive advantage by eliminating antiquated approaches to HR. The book takes a look at how work has changed and what companies need to do about it, and the new approach they must take to processes, systems, and best practices.

Asher Aldridge became my enemy the day he decided to steal my gym. It doesn’t matter how many years I’ve been working as a fitness influencer and trainer, because Asher is friends with the current owner of the gym I need to buy. And it’s very clear the owner wants to sell the gym to his buddy, he’s just trying to give Asher enough time to save up the money. Asher might be all smiles and good vibes, but the over-muscled lug isn’t fooling me. I’m going to fight for this gym even if it requires a battle to the death. My death apparently, because the owner has challenged me and ...

Applying the Business Model Canvas: A Practical Guide for Small Businesses is a book that was written for the entrepreneur trying to come up with a workable new business model. It teaches entrepreneurs using the Socratic Method of asking and answering questions to complete each of the 13 building blocks of the Business Model Canvas and the Value Proposition Model. Through this process, the listener will be able to turn abstract ideas into a practical business model in no time.

A powerful manifesto for CEOs and employees alike: Influential and award-winning business leader Margaret Heffernan reveals how organizations can build ideal workplace cultures and create seismic shifts by making deceptively small changes.

It is time to stop the busy work of constantly putting out fires. It’s time to Let Your Business Burn. Scott Beebe has helped liberate business owners around the world from the chaos of constantly putting out hundreds of petty fires and has equipped them to let their business burn. In Let Your Business Burn, Scott guides you through a story-filled, template-packed, step-by-step discovery of the foundational elements that every business needs to stop putting out fires and instead build a business that matters.

Todos los emprendedores y empresarios quieren ser los mejores del mercado, pero lo cierto es que para los consumidores conseguir el mejor producto no es suficiente. En cambio, quienes se distinguen de los demás competidores siempre ganan. Esta guía de marketing, como ya es costumbre en los libros de Mike Michalowicz, ofrece un método simple de tres pasos con los que podrás posicionar tu negocio, atraer prospectos y convertir las oportunidades en ventas.