Small Business Management

This guide will walk you step by step through all the essential phases of developing a results driven marketing plan. The marketing plan is a problem-solving document. Skilled problem solvers recognize that a big problem is usually the combination of several smaller problems. The best approach is to solve each of the smaller problems first, thereby dividing the big problem into manageable pieces. Your marketing plan should take the same approach. It should be a guide on which to base decisions and should ensure that everyone in your organization is working together to achieve the same goals...

Cybersecurity as a whole can be overwhelming for startup founders. Start-Up Secure breaks down the essentials so you can determine what is right for your start-up and your customers. You'll learn techniques, tools, and strategies that will ensure data security for yourself, your customers, your funders, and your employees. Pick and choose the suggestions that make the most sense for your situation-based on the solid information in this book.

The lean entrepreneurship movement has captivated Silicon Valley and entrepreneurs across the country. It provided an agile framework to develop the right product solution for a given target market and is now used by almost every fledgling company to do just that. The next challenge is growth - to achieve the financial returns and, more importantly, the impact they dreamed of when starting off on their adventure.

Have you ever thought about starting a business but don't know where to begin? Or, do you have a great product or service idea with limited resources to get it off the ground? Maybe you just want to be the boss and that's it? If you're just like how I was many years ago with tons of ambition and no clue where to start, then this is the book for you. I have designed a thorough step by step guide through actual experience which will teach you how to build your own business from the ground up or through buying a franchise.

Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources. Lucy Werner has over 15 years of publicity experience, including running her own specialist consultancy focused on startups and entrepreneurs.

Persuasiveness. Influence. A certain something that makes it impossible for people to say no. Call it what you will, some people have it. DJ Sbu certainly does. It’s the quality that has helped him evolve from an ambitious boy growing up on Tembisa's rough streets to a DJ, an entrepreneur, an author, a philanthropist, and a speaker who graces stages around the world. In The Art of Hustling, Sbu shares the secrets to cultivating this irresistible quality.

Have you been waiting to leave your suffocating day job? Have you been wondering if you should turn your side hustle or hobby into your own business? Have you struggled with how or when to launch? Go Solo has your answers. First, Humphreys tackles how to know you're picking the right business for you. This book is not about start ups, apps, or making easy money online.

When times are good it's important to manage your banking to ensure funds for growth. When times are tough it's even more important to know how to manage your bank, as loss of their support can and will kill your business. Managing Your Bank Manager is your guide to making a success of this most critical of business relationships for you as a business owner and covers: 1 Understanding Your Bank Manager 2 Bank Dos and Dont’s 3 Borrowing from your Bank 4 Bank Early Warning Systems and Business Deterioration 5 Intensive Care Banking 6 Surviving an Independent Business Review 7 Managing in ...

"Maximizing Profits with Chatbots: A Small Business Guide to Setup and Benefits" is an essential resource for small business owners who want to harness the power of chatbots to improve customer service, streamline operations, and drive profits. This guide covers everything from understanding the different types of chatbots to setting up and optimizing them for your business. Learn how chatbots can provide 24/7 support, personalize customer interactions, and automate lead generation, all while saving costs and boosting efficiency.

Have you ever been thrust into a surprising place of leadership? Are you looking for a mentor who has had similar experiences? Ebony S. Small is a young leader with a wealth of experience in both churches and organizations. She's got practical and biblical wisdom to offer whether you are just starting or are looking for a fresh start in your life and leadership. Every life experience - good, bad, or indifferent - is a distinct marker that God used to hardwire you for purpose and help you lead from an authentic and healthy place.

Smart Teams will help your team to go beyond personal productivity to enhance team productivity. Building on the concepts presented in Smart Work, which focuses on personal productivity, this audiobook shows you how to turn unproductive team behaviors that create friction into "superproductive" behaviors that promote flow. Productivity is, at its core, a leadership issue - and this audiobook provides practical guidelines that help you build a culture where productivity thrives.

Family Business Management provides an accessible overview of the core aspects of family business, with an international, practice-based perspective. Structured in four parts, the book covers key topics such as family firm goals, conflict management, human resources, strategy, financial management, family and business governance, and succession planning. A wide variety of cases and examples are used throughout the book to highlight cultural and institutional differences between family businesses in contrasting contexts.

Leading on the Frontline brings humanitarian leadership into the boardroom, giving business leaders a powerful lesson in engagement, motivation, inspiration, and innovation. Drawing upon a lifetime of humanitarian work in some of the world's most difficult places, author Linda Cruse shares stories from the front line that illustrate how to dig deep, inspire, thrive, and more.

International business speaker, Michael Kerr, believes you owe it to your employees and their families, to your colleagues and customers, and to yourself to embrace your role as a culture leader to create a kinder, more compassionate, and ultimately inspiring workplace that works for everyone.

Discover the insider knowledge and step-by-step strategies to navigate the U.S. government’s primary platform for procurement and contracting opportunities. Mastering Sam.gov is the definitive resource for small business owners, entrepreneurs, and aspiring government contractors who want to unlock the full potential of federal contracting.

Are your systems and team impeding your business from thriving and being profitable? Wrestling with building a profitable business? Struggling to find (and keep) great people to help your business grow? Exasperated by wanting to build systems that repeat business success without your continual involvement but never having the time? Frustrated that you are working harder, but there never seems to be any money left over for you? If you are ready to finally build a stable, thriving business based around solid systems with a great team and culture, this is the book for you.

Startup Marketing is a fundamental guide for any entrepreneur looking to launch and market their startup small business. Unlike other texts that focus on specific marketing techniques, Startup Marketing teaches how to create a success formula for your startup small business regardless of the specific techniques you chose to use. Full of real world examples, taken from experience of working with hundreds of startup small businesses, this book is a must-listen for any entrepreneur looking to save thousands of dollars in wasted marketing efforts.

Despite the fact that 70 percent of family business owners want to pass their business on to the next generation, research suggests only three percent will operate beyond the fourth generation. The miniscule chances of long-term success are largely due to the issues unique to family businesses, which are often wrapped in a tightly woven knot of unspoken plans. In Disruptive Successor, business coach Jonathan Goldhill offers a proven framework and playbook for unwinding this knot, scaling up your business, or planning your exit.

At the heart of this comprehensive resource is a practical approach to innovation based on specific timetables, compensation structures, and financial investments. Respected thought leaders in lean startup methodologies, the authors cover successful enterprise development, development innovation labs, corporate venture arms, and acquisition and integration of startups.

From the bestselling author of The Roaring 2000s and The Great Depression Ahead comes a work that looks forward, showing listeners how to weather the storm in this new economy that is going to get much worse in the years ahead.

In his most recent New York Times best-selling work, The Great Depression Ahead, Harry S. Dent predicted the debt crisis that would ensue in the wake of the government’s failed stimulus plan. Dent’s investment advice sees no place to hide....