Small Business Development

Success in business is difficult. It takes an amazing amount of work to set up a new business and keep it alive in the long run. According to the US Small Business Administration, only half of all new businesses with employees survive five years. Long before thinking about startup financing or even what products to stock, you need to decide what your business name will be. Choosing your business’s name is not an easy task. Adopting the improper business name means doing all the hard work of starting a new business with a handicap. Before considering goods, prices, or promotions, you must ...

Stressaholic explains the impact of chronic stress on the body, mind, and spirit, and shows how a simple shift in mindset can dramatically alter the body's response to stress. Stressaholic shows you how to win the war on stress without limiting your progress by creating an optimal performance pulse of stress and recovery for life. With easy-to-implement tips and real-world examples of individuals and organizations that have turned stress into sustainable drive, Stressaholic will guide you on your journey from exhaustion to enlightenment!

The Little Book of Gold is dedicated to helping small (and very small) nonprofits unlock their fundraising potential. Avoid common pitfalls and get tips on proven methods that work. This short guide helps new executive directors, active board chairs, and other key staff in charge of fundraising to learn the basics of professional and sustainable fundraising. The Little Book of Gold is geared specifically for nonprofits with small and very small budgets (from a few hundred thousand dollars a year down to the smallest budgets).

Sales is a skill anyone can learn and master - and introverts are especially good at it once they learn how to leverage their natural strengths. Introverts aren't comfortable with traditional tactics like aggressively pushing a product or talking over a customer's objections. That's the beauty of The Introvert's Edge: it doesn't focus on the sale itself but on a sales system that helps introverts feel sincere instead of sales-y.

What does your name attract? How much fortune, fame, and career advancement have you achieved? No matter how well you may have done in the past, until you develop your own unique personal brand, you will only be skimming the surface of the true potential that lies within you.Welcome to a brand-crazed planet.

Though it's a potentially lucrative enterprise, the reality of independent consulting seldom matches the dream. Most solo consultants and boutique consulting firms are perpetually within six months of bankruptcy due to the sputtering unreliability of their new business engines.

Business Credit Decoded is an insider's guide on how to build an exceptional business credit score and profile for any business. This book will reveal how a business owner can be approved for tens of thousands of dollars in revolving credit cards and credit lines. Plus, this special book reveals how business owners can secure large amounts of cash funding for their business without a personal guarantee required from the business owner.

The Art of Conversation will show you step by step how to converse skillfully and enjoyably with other people, at home, at work, on the phone, and in the street. Even if you're daunted now, discover the difference good conversation can make in every aspect of your life.

Longtime Dollar General CEO Cal Turner, Jr. shares his extraordinary life as heir to the company founded by his father Cal Turner, Sr. and his grandfather, a dirt farmer turned Depression-era entrepreneur. Cal's narrative is at its heart a father-son story, from his childhood in Scottsville, Kentucky, where business and family were one, to the triumph of reaching the Fortune 300 - at the cost of risking that very father/son relationship. Cal shares how the small-town values with which he was raised helped him guide Dollar General from family enterprise to national powerhouse.

Congratulations on deciding to start a business! Everything is going great. You're motivated, you've got an idea (or maybe not!), you've seen and read enough people starting their own small businesses, and you know you can do it, too. But there's one small problem: You've never actually started a small business before! Don't worry. It's not as difficult as it seems once you know the steps you need to take.

Take your passion for event planning to the next level with in-the-trenches advice and tools you need to start, run, and grow a successful business. From writing a solid contract to finding reliable vendors, our experts help you identify your niche, teach you how to scout potential clients, evaluate the competition, market your business, and more.

Grab your front-row seat in the story of a lifetime. Witness how one family escapes the rat race - the world's economic religion - and how you can too. By all appearances, Jeff and Samantha Trotman are living the American dream. But behind the white picket fence, they endure an American nightmare. With little time for each other, a pile of debt, and Ferrari taste on a Ford budget, the ruse of affluence is killing them.

Discover how to start and scale your business from 0 to 6-7 figures even if you’re a beginner entrepreneur…plus get the tax savings secrets CEOs pay top dollar for.

Most startups don't fail because they can't build a product. Most startups fail because they can't get traction. Startup advice tends to be a lot of platitudes repackaged with new buzzwords, but Traction is something else entirely. As Gabriel Weinberg and Justin Mares learned from their own experiences, building a successful company is hard. For every startup that grows to the point where it can go public or be profitably acquired, hundreds of others sputter and die.

The lifeblood of your business is repeat customers. But customers can be fickle, markets shift, and competitors are ruthless. So how do you ensure a steady flow of repeat business? The secret--no matter what industry you're in--is finding and keeping automatic customers. These days virtually anything you need can be purchased through a subscription, with more convenience than ever before.

Tackling the fundamental question asked by all taxpayers - How can I save on taxes? - attorney and CPA Mark J. Kohler empowers you to dismiss standard CPA viewpoints like "your tax payment is what it is" and "you just make too much money." Simplified through the mastery of storytelling, Kohler invites you to immerse yourself in the compelling tale of a typical family's tax awakening. Through their journey, you'll discover critical but underutilized tax strategies to achieve huge tax savings.

Throughout your life, you’ve acquired skills and knowledge that other people want. Million Dollar Micro Business is your step-by-step guide to turning that learning into a highly profitable online course. From ideation to launch, award-winning entrepreneur/educator Tina Tower presents a practical and proven approach that has been used by countless people just like you to realise their dreams.

Foodies the world over have awakened to the mouthwatering potential of the food truck, inspiring national food truck competitions and even a show on the Food Network. The relatively low cost of entry, combined with free and low-cost ways to market them through social media, make the food truck business an ideal entry point for budding entrepreneurs. The Food Truck Handbook offers step-by-step advice on achieving your mobile food mogul dreams.

Do you have trouble keeping your team focused, motivated, and committed to the pursuit of their assigned goals? The truth is, the majority of bosses fail to inspire their employees to be engaged and productive at work. And they're often frustrated by their inability to incite their team to action.

With the horrific failure rates of restaurants, how can you ensure yours will not only survive but grow and thrive? If your restaurant sucks, it is because you suck at running it; 100 percent. Donald Burns, author of Your Restaurant Sucks has created a methodology and mindset honed from his Special Operations training in the US Air Force. As a Pararescueman, his training developed a keen sense of purposeful and fast decision making. In the military, he learned the phrase, "embrace the suck".