Small Business Development

The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing. You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.

More than two decades ago, former Wall Street portfolio analyst Judith H. McQuown sat down to write the inaugural edition of Inc. Yourself. In it, she outlines the core information necessary to turn any enterprise into a separate legal entity replete with all the rights, privileges, and liabilities that such a move entails. But here she also updates her suggestions for today's small businesses whenever appropriate, and bolsters them with important details on newly available options.

Are you struggling to find marketing ideas for your small business? Does your business plan consist of a few scribbles on the back of a napkin? Does the thought of learning “online marketing” scare you? Do you find traditional business books dull, or uninspiring? Have you read business biographies of the poster boys (Richard Branson, Bill Gates, Warren Buffett, Alan Sugar, Elon Musk, Steve Jobs etc), only to feel a sense of overwhelm, and a complete disconnect between what they achieved, and where you are right now?

In this book you will learn the five-step marketing optimization system to scale and grow your bottom line. This proven method is used to increase the percentage of visitors to your site that convert into customers. You will learn to gather intelligence through qualitative insight and quantitative data and then execute successful split testing to increase sales and leads. Small Business Big Money Online will give you direct, actionable advice and techniques that you can simply apply to your own process, developing your own system along the way.

After the savings, mortgages, term loans, vendor financing, lines of credit, and even credit cards have been applied there sometimes remains a 'gap' in the money required to buy a successful business. David C Barnett has spent years helping people buy and sell businesses as both a business broker and private transaction advisor. In his years of experience, he has had to bridge that gap several times using broker loans. Business brokers are not in the normal business of lending money. How does one convince a broker that this is the right thing to do?

Turn your entrepreneurial dreams into a thriving business without costly startup mistakes! Achieve your business goals with this 2-in-1 guide: The Business Plan Shortcut and Starting a Business Roadmap. This comprehensive resource provides a clear, effective blueprint for success.

Undeniably Human Content is a wake-up call and a roadmap. It’s for businesses trying to humanize their content but struggling to find a clear way forward. It’s also for those who may not realize just how much is missing until they start seeing content through a different lens. You’ve heard people talk about humanizing content, but have you ever wondered how that even fits into your content? Now there’s a framework. It’s called S.T.A.M.P.: Self-Awareness. Two-Way Communication. Adaptability. Meaningful Language. Predictive Intelligence.

Cybersecurity for Entrepreneurs is your essential guide to understanding and defending your business from the ever-evolving landscape of online threats. Written specifically for small business owners and entrepreneurs, this book simplifies complex cybersecurity concepts and equips you with practical strategies to safeguard your operations, data, and reputation.

1 platform, 2.4 billion monthly users, 200 million business profiles. Only two main ways to make money and one two-part book that teaches you both—in detail. These manuscripts will show you how to start making money on Instagram right away—even if you’ve never used it before.

In today's generation, businesses are increasing in number, and competition is inevitable. There is no doubt that because of the demands of the people in this society, businesses are increasing in importance. Because of that fact, there are a number of aspiring entrepreneurs in the process of considering the idea of starting a business. Their businesses could be of great help not just to them but also to society. Still, it might not be that easy to build a business thanks to the fact that competition is always on the rise.

People Operations explains how leaders at small- and medium-sized businesses can stop spending time on HR administration - "paperwork" - and start focusing on the "peoplework" that truly fuels employee growth and productivity. Authors Jay Fulcher, Kevin Marasco, and Tracy Cote provide listeners with a playbook for creating a massive competitive advantage by eliminating antiquated approaches to HR. The book takes a look at how work has changed and what companies need to do about it, and the new approach they must take to processes, systems, and best practices.

I work four to six days a week, 12 hour shifts, and make between $350 and $550 per shift, but I realize that I have just enough to pay all my bills with nothing left as I look forward to the next paycheck. I love this profession! This is my passion! But can't I be better financially while still doing what I love? The answer is found in this book.

Your current job may be comfortable, but there’s no guarantee it will grow sufficiently to cover rising expenses - or even last beyond the next paycheck. It’s up to YOU to build stability by tapping into your inner entrepreneur and becoming a money-making engine. It’s empowering, gratifying, and surprisingly easy to do with The Economy of You.

Author Amber Richards owned and operated a single-person home-cleaning business for three years. She shares tips and advice she wishes someone had shared with her before starting up the business. With transparency to both mistakes and successes, this audiobook is packed with useful information and strategies from someone who actually worked in the business.

The emphasis is not focused on practical cleaning tips, although there is a chapter about products in general.

This book was a long time coming. For years now, friends, family and colleagues have asked me how I continue to win not realising that I have the same daily struggles as them. I think the difference is that I just keep my head down and stay the course. My career has not always been wins. In fact, I have more losses than wins if you want my honest opinion. I fail every single day in one way or another. There are lessons here. Apply these lessons. Half of winning is just showing up. Apply these lessons and I am positive you will see improvement in your daily life.

As a solopreneur, you can take control of your life, use your unique talents, and choose the work you love. But avoiding the pitfalls of being your own boss can be a challenge. Money-Smart Solopreneur gives you the essential knowledge, tools, and inspiration you need to live a successful solopreneur life as a full- or part-time freelancer, independent contractor, or side-hustler in the on-demand economy.

Do you love the smell and taste of doughnuts and want to make money selling them? If you want to sell doughnuts via a brick-and-mortar shop, food truck, or ghost kitchen, then this audiobook is for you. Just imagine what life would be like being around delicious doughnuts all day that you specially made and not having to worry about someone else telling you what to do. Achieving these things is very realistic with the proper knowledge and game plan. It doesn’t have to take years of pain and misery to be successful with this business.

Maynard Webb has helped found, fund, and grow dozens of successful companies. Webb now shares his lessons with the rest of America’s aspiring entrepreneurs in Dear Founder. Dear Founder is rich with sound advice on an array of business topics, from turning your idea into a reality to building a culture, to reaching key financial goals. This audiobook is an indispensable guide to navigating the realities, risks, and rewards of being your own boss - and founding the company of your dreams.

Stop chasing money-making schemes and cookie-cutter businesses. Real success is personal and is achieved by finding the path on which you will thrive. The Book on Small Business Ideas will turn you into an idea and cash-flow factory. You'll generate simple small business and side-hustle ideas that are meaningful to you. You'll learn how to stay motivated, analyze your ideas, and launch them successfully.

In this book, author Chris Penasa shows you how to attain consistency, profitability, and scalability in your construction or trade business. As the cofounder of the industry-leading coaching practice Small Business Growth Partners, Chris has helped develop a proven system for unlocking organizational growth. Whether you’ve been struggling with personnel issues, marketing, sales, processes, or anything in between, this book will help you transform your pain points into strengths.