Small Business Development

In this latest offering from Tim Lyons, a renowned fitness pro, seasoned entrepreneur, and marketing expert, he takes you through mistakes gym owners make, distilling over 15 years of first-hand experience into a handy guide. With real-world examples and actionable advice, Lyons covers everything from location misses, mismanaging teams, blunders in marketing, all through to how gyms handle their clients. He provides practical insights on bouncing back from mistakes, optimizing operations, and building a strong community brand.

Our tastes in coffee vary from person to person. Everyone is looking for the best cup of coffee, from lattes and cappuccinos to French press and drip-brew. Author Stella Perry prepares the listener for a career in coffee with a walk through different types and preparations of coffee, including tips you should always keep in mind to make the perfect cup.

Do you have a successful line of product that you know people want to try but who may not be ready to commit or might be overwhelmed by the selection? Do you have an idea for a curated experience that you could provide to subscribers monthly but you don't know where to start? Step-by-step, Sarah Williams, the Subscription Box Queen and host of the Launch Your Box podcast, shares the tactical knowledge, challenges, and successes she faced in launching her own successful business from the ground up.

If you've always wanted to develop a magnetic personality by mastering the art of small talk but feel intimidated and uncomfortable in social situations, then keep reading...A study published in the Journal of Social Psychology and Personality Science has linked small talk with improved brain power and overall life satisfaction. Which means you can learn to break the ice, energize your brain cells and greatly improve your quality of life. You can do this all without having to pretend to be someone you’re not.

50 Things to Know About Writing for a Living, by Amanda Walton, offers a straightforward approach to being able to earn an income while writing.

Erik Shellenberger is back with Restaurant & Bar Marketing IV: If I Could Give It Zero Stars, I Would - his latest installment in the Bar Marketing Basics series. In this no-nonsense guide, Shellenberger cuts through the BS with refreshing honesty and raw insight.

Great ideas, concepts, and initiatives seldom break through the sea of business mediocrity. As a senior international leader with more than 30 years of corporate experience, Hamish Thomson has discovered that true transformation and breakthrough comes from personal insight-derived not from intellect or technical mastery, but from experience and observation of real-life occurrences. It's Not Always Right to Be Right offers unique business and leadership insights, teachable models, and practical advice on what one needs to do differently to achieve desired results.

The ultimate do-it-now guide to getting started in managed services. Now includes chapters on cloud services, bundling, and more. Whether you're a new computer consultant or an experienced technician making the move to managed services, this is the perfect book for you! The book includes step-by-step instructions for creating service offerings, reformulating your business, creating service agreements, and more!

Money is a game you can win. First, understand the rules. True financial independence provides the opportunity to use money the way you'd like, look after your family and plan for your future. This book explains how money works, how to understand it better and how to protect it once your bank balance starts growing

Certain businesses are legendary, exerting immense influence in their field. Zingerman’s in Ann Arbor, Michigan, is one of those places. Over the years, the flagship deli has expanded into a community of more than a dozen businesses, including a wildly successful mail order operation, restaurants, bakery, coffee roastery, creamery, candy maker, and events space—transforming Ann Arbor into a destination for food lovers.

International Marketing: Principles and Practice. A management-oriented approach This innovative book provides a comprehensive introduction to international marketing and strategic marketing management. The book offers a clear and easy-to-understand overview of the latest developments in international marketing - in all aspects. The most important theoretical aspects are explained in an easily accessible way to facilitate the transfer of this knowledge into real decision-making situations. In addition, the book not only integrates all relevant aspects of international strategic and ...

Transform your business into a High-Value Asset, ready for expansion or sale. Are you a business owner striving to grow your company or prepare it for a lucrative exit? This book is your comprehensive guide to achieving both goals with confidence and clarity.

Make more money? Really? Oh yea! Almost every selling strategy that every coffee bar owner tries, to advertise, to market, and to attract paying customers is ineffective, costly, and wrong. Almost every penny that every coffee bar owner spends to attract paying customers is wasted; you might as well toss your money down the drain with this morning's used coffee grounds.

I have been in the ATM owning and operating business for years. It first started when I was looking to implement a way to give the customers in my convenience store another outlet for gaining access to cash easily. After I implemented an ATM in my own store, I realized that there were probably many other small business owners who needed access to the same service for their customers, too. My ATM fleet operation boomed! In this book, I will tell you everything you need to know from start to flourish (not “finish”) when starting your own ATM business.

As a teenager, real-estate broker Danny Morel felt he was destined to do great things. Even though he had to contend with a lackluster education system and lived on welfare in a single-parent home, he didn't let any of that hold him back. He had resilience - and now you can, too.

Curious to catapult your crochet business? Or maybe start a crochet business? This is a must-have book that provides you with the best tips and secrets to learn how to be successful in writing, selling, and marketing digital patterns for your crochet business! Your purchase also includes free crochet patterns from your favorite designers along with free templates for your patterns.

Behind every successful business is a history of mistakes, failures, and embarrassing moments—some big and some small. Regardless of their size, these failures are essential to learning and to growing professionally and personally. Todd Palmer’s failure was big—and the best thing that could have happened to him. When his business nearly went bankrupt in 2006, he began learning the critical steps that would not only rescue his company but also guide him toward becoming a powerful coach for entrepreneurs looking to go from ordinary to extraordinary.

Exploring and explaining more than 80 of the world's most important theories and big ideas about trade, commerce, and management, this audiobook offers a fascinating look at the world of business past and present. A perfect primer on the fundamental tenets of the subject, The Business Book sheds light on some of history's most important milestone developments and the key business strategies used by leading thinkers and gurus from Henry Ford to Steve Jobs.

The one and only reason your business exists (and why it matters). Your business can have a dramatic impact on your personal life. Understanding why you are in business will help you enjoy your business more and will help you build the right kind of business.

Have you ever considered creating your very own podcast? Podcast Launch will take you through the entire process, from step one to step done. These tutorials will make your podcast experience enjoyable and stress-free. Podcast Launch begins with identifying your podcast, followed by the equipment needed, recording and editing, intros and outros, tagging your MP3, uploading to a media host, embedding your MP3 onto your website, submitting your podcast to iTunes, Stitcher Radio, and Blackberry, launching your podcast the right way, and monetizing.