Self Marketing

Writing one book is hard. Writing a series? That’s where most authors get stuck. Whether you’re on book one or book five, building a fiction series that keeps readers coming back — and keeps you from burning out — takes more than momentum. It takes strategy. In How to Write a Fiction Series That Sells, author coach and blurb expert Janice Lam gives you a practical, no-fluff guide to planning, pacing, and sustaining a series that works. You’ll learn how to: Map a series arc readers will follow to the end Avoid mid-series burnout and plot fatigue Create cliffhangers that convert —...

En forma clara y sencilla Mandino nos transmite su propósito: hacer que estos principios de ventas lleguen a mucha gente. El vendedor más grande del mundo entreteje la mitología con la espiritualidad logrando un mensaje inspirado muy necesario para esta cultura de auto-promoción. Mandino cree que para ser un buen vendedor, necesitas creer en ti mismo y en el trabajo que realizas. Su filosofía de cómo triunfar en el mundo de los negocios, se entiende fácilmente pues llega al corazón.

Whether we realize it or not, we are all brands. We all have qualities that shape and influence how the people in our lives see us - and how we see ourselves. Nationally respected brand experts Jerry Wilson and Ira Blumenthal have helped some of the most exceptional companies and individuals in the world perfect their images. Now, in Managing Brand You, they reveal their proven seven-step process for personal brand building.

Persuading other people to say "yes" is an essential skill in life, whether you're selling a product, an idea, or yourself. Packed with tried-and-true tips and real-life examples, this revised edition walks you step by step through the fundamentals of successful selling, with an emphasis on the internet. So take this valuable guide and close the deal!

You've poured your heart into writing a book. Now learn how to get it into the hands of readers. You've written a great book. You know it has the potential to change lives. But how do you actually get people to read it? Traditional publishing seems impossible, and the advice for self-published authors feels overwhelming and ineffective. Bestselling author David Kadavy reveals the exact strategies he's used to sell over 100,000 copies of his self-published nonfiction books. Discover the four M's of a book idea that sells. Craft an irresistible sales blurb that converts browsers into buyers. ...

So…you’re in charge of planning your company’s trade show marketing strategy. Don’t freak out! This easy-to-follow guide has all of the practical tips and tricks you need to become a trade show champion. Author and marketing expert Tim Patterson illustrates how to successfully navigate the world of trade shows and expos using both real and fictional examples that clearly explain all of the crucial steps. From planning to budgeting, from booth design to social media, and from staff training to record keeping, you will learn the art of creating a trade show marketing program that ...

In Secrets of the Great Rainmakers you'll learn how to outsmart the competition and set yourself apart from the pack. In over 50 interviews with industry leaders from a wide variety of fields, best-selling author Jeffrey J. Fox will share the proven techniques and hard-won wisdom that have helped great rainmakers get ahead, along with his trademark brand of counterintuitive insight and commentary that have made his books so popular.

Gary Vaynerchuk—the inspiring and unconventional entrepreneur who introduced us to the concept of crush it—knows how to get things done, have fun, and be massively successful. A marketing and business genius, Gary had the foresight to go beyond traditional methods and use social media tools such as Twitter, Facebook, and YouTube to reach an untapped audience that continues to grow.

At the core of this classic treatise is the message that sledgehammer approaches can backfire, and size alone does not guarantee wins. Strategy, positioning, planning, leadership - all play equally significant roles, making Sun Tzu's teachings perfect for small business owners and entrepreneurs entrenched in fierce competition for customers, market share, talent - for their very survival.

What matters most to you? Should you focus on earning a living, pursuing your passions, or devoting yourself to the causes that inspire you? The surprising truth is that you don’t have to choose—and that you’ll find more success if you don’t. That’s the breakthrough message of the TOMS One for One movement. You don’t have to be rich to give back and you don’t have to retire to spend every day doing what you love. You can find profit, passion, and meaning all at once—right now.

One of the most valuable assets you have is your earning ability: your ability to do something that other people will pay you for. The greatest financial responsibility of each person is to organize their time and work so that they earn the very most possible throughout their lifetime. Earn What You're Really Worth will show you how. Let Brian Tracy teach you how to organize your life to assure that you earn the very maximum at every stage of your career.

Every business winner has one thing in common: a YES! Attitude that's powerful enough to help them achieve the impossible! You say you weren't born with a YES! Attitude? No problem! Jeffrey Gitomer will give you all the tools you need to build one. As the world's Number 1 expert in selling, Gitomer knows more about attitude than anyone. Now he's brought those lessons together in a book you can read in one sitting - a book that'll change your life!

The Official Guide to Success is a dynamic success system proven to bring you greater wealth, direction, self-confidence, and fulfillment! This audiobook is packed with motivation and inspiration from Tom Hopkins—developed during his record-breaking sales career. Overcome emotional roadblocks that have kept you from acting on your real hopes, dreams, and ambitions. This remarkable approach will help you achieve long-term happiness, success, and wealth.

Updated and Revised Third Edition A Reliable Road Map for Your Self-Publishing Journey Make your publishing dreams a reality with this detailed blueprint for launching e-books and English and Japanese-language paperbacks on Amazon. This candid, humorous account includes: specific, concrete advice for Japan-based self-publishers and a glossary of Japanese and English publishing terms.

Salespeople need answers, fast! Now, one book brings together all the proven, tested, instant answers they'll ever want: Little Red Book of Sales Answers. This is the legendary Jeffrey Gitomer, the world's #1 sales presenter and author of the inspirational 250,000-copy best seller Little Red Book of Selling. This new book goes beyond anything Gitomer's ever done, offering 99.5 quick, fun-to-read, real-world answers guaranteed to make sense, and make money!

"Years ago, I wrote about a retail store in the Palo Alto environs—a good one, which had a box of two-cent candies at the checkout. I subsequently remember that 'little' parting gesture of the two-cent candy as a symbol of all that is Excellent at that store. Dozens of people who have attended seminars of mine have come up to remind me, sometimes 15 or 20 years later, of “the two-cent candy story,” and to tell me how it had a sizable impact on how they did business."

A proven strategy for dominating markets developed over 15 years, Tuned In reveals the "secrets" that separate market leaders from followers and failures. It shows you how to stop wasting time and money trying to be innovative and start creating "resonators" - great products or services that people buy without thinking because they solve the problems they have and make their lives better.

MILLENNIAL MILLIONAIRE IS THE BOOK THAT WILL MAKE YOU RICH, REGARDLESS OF YOUR FINANCIAL STARTING POINT. In this refreshingly straightforward how-to guide, 29-year-old author and self-made millionaire Blake Konrardy delivers the step-by-step process to quickly accumulate wealth in the modern age. You have the power to get rich. It’s time to unlock that power. Millennial Millionaire will show you: How to take immediate control of your financial life, making small changes to go from zero to $1 million net worth How to increase your income by 50% or more, with precise steps and scripts to ...

What are positive affirmations? An affirmation is anything that you think or say. This means that even your negative thoughts and words are affirmations. People have become used to thinking negatively, thus resulting in negative experiences and situations. It is important to retrain the mind to think only of good and positive things, so that only positive would also come out of the mouth. This is how you will change your life. A positive affirmation will open a doorway to the positive changes in your life.

Written in a personable and homespun style, You, Inc. offers doses of humor and pithy knowledge to anyone who wants to thrive in the increasingly competitive business world. What veteran sales and marketing experts Harry and Christine Beckwith understand is that, to succeed in life, the most important thing you need to be able to sell is you.