Science Research

Sonnets & Sunspots tells the story of one of the most beloved popular science series of all time and the charismatic educator who became an icon to several generations of students. The audiobook is also a fascinating history of popular science programming in television and film, from its primitive beginnings to the 21st century. Along the way there are entertaining behind-the-scenes stories of each production and the personalities that were involved with them.

In June 1960, Alzada Kistner and her husband, David, a promising entomologist, left their 18-month-old daughter in the care of relatives and began what was to be a four month scientific expedition in the Belgian Congo. Three weeks after their arrival, the country was gripped by a violent revolution, trapping the Kistners in its midst. Despite having to face numerous life-threatening situations, the Kistners were not to be dissuaded.

Big data - the enormous amount of data that is created as virtually every movement, transaction, and choice we make becomes digitized - is revolutionizing business. Offering real-world insight and explanations, this audiobook provides a roadmap for organizations looking to develop a profitable big data strategy...and reveals why it's not something they can leave to the I.T. department. Think Bigger is an essential resource for anyone who wants to ensure that their company isn't left in the dust.

Every 69 seconds, someone is diagnosed with Alzheimer's disease. Of the top 10 killers, it is the only disease for which there is no cure or treatment. For most people, there is nothing that they can do to fight back. But one family is doing all they can. The DeMoe family has the most devastating form of the disease that there is: early onset Alzheimer's, an inherited genetic mutation that causes the disease in 100 percent of cases, and has a 50 percent chance of being passed onto the next generation.

“Guide makes using AI seem easy” - Amazon Review “A Plotser’s Perfect Brainstorming Partner” - Amazon Review “Made me a romance writing AI ninja!” - Amazon Review Romance writers, take your romance writing to the next level with Artificial Intelligence and this guide from a USA Today Bestselling romance author of over 80+ romance novels. Hi, I’m author Rachelle Ayala, a prolific author and writing coach with my Romance In A Month method, and I’m here to lead you through the wonderful world of AI (Artificial Intelligence). I’ll show you the importance of prompting and how...

Research One discovered, in suspended animation, a race of giants on the moon. Are they alive? Who are they? Where did they come from? Why were they experimenting with life on Earth?

Find....

Assemblage guides you through the art and science of creating transformative brands by combining personal, social, and cultural components.

Now she returns with a bracing new novel, at once an intricate mystery and a rich human drama set in the high-stakes atmosphere of a prestigious research institute in Cambridge, Massachusetts.Sandy Glass, a charismatic publicity-seeking oncologist, and Marion Mendelssohn, a pure, exacting scientist, are codirectors of a lab at the Philpott Institute dedicated to cancer research and desperately in need of a grant.

This book is a scientific expedition to research and explore the enterprise-grade big data appliances with blended OLTP and OLAP capabilities. Enterprise database systems with the aid of big data analytics create an intelligent ecosystem by taming and wrangling the data coming from extreme-disparate sources of structured and unstructured channels with massive parallelization techniques to discover, visualize, predict, and action the patterns and trends of mashups of big data.

As the former chief scientist of Express Scripts, a Fortune 25 health-care company dedicated to making the use of prescription medications safer and more affordable, Bob Nease is an expert on applying behavioral sciences to health care. Now, he applies his knowledge to the wider world, providing important practical solutions marketers, human resources professionals, teachers, and even parents can use to improve the behavior of others around them and get the positive results they want.

Any parent can identify with the feeling that girls growing up in America face a treacherous future; Girls Uncovered unveils the facts. In a follow-up to their eye-opening release Hooked, obstetricians Joe McIlhaney and Freda Bush present stunning scientific research on the development of young girls in America's increasingly reckless sexual culture.

Christmas is a time of seasonal cheer, family get-togethers, holiday parties, and-gift giving. Lots and lots - and lots - of gift giving. It's hard to imagine any Christmas without this time-honored custom. But let's stop to consider the gifts we receive - the rooster sweater from Grandma or the singing fish from Uncle Mike. How many of us get gifts we like? How many of us give gifts not knowing what recipients want? Did your cousin really look excited about that jumping alarm clock?

From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing pioneer Dr. David Lewis goes behind the scenes of the "persuasion industry" to reveal the powerful tools, techniques, technologies, and psychologies seeking to stimulate us all to buy more - often without us consciously realizing it.

America’s Romance with the English Garden is the story of tastemakers and homemakers, of savvy businessmen and a growing American middle class eager to buy their products. It’s also the story of the beginnings of the modern garden industry, which seduced the masses with its images and fixed the English garden in the mind of the American consumer. Seed and nursery catalogs delivered aspirational images to front doorsteps from California to Maine, and the English garden became the look of America.

Harry Harlow, a controversial pioneer in developmental psychology, irrevocably changed our understanding of love's vital role in healthy development. Through his groundbreaking — and often shocking — experiments with rhesus monkeys, Harlow demonstrated the crucial importance of nurturing touch and social connection. This book delves into the profound influence of Harlow's work: The Wire Mother Experiments: Understand how baby monkeys clung desperately to cloth-covered "mothers," even when only wire mothers provided milk, revealing deep-seated needs beyond basic survival. The Impact of ...

Paco Underhill, the author of the hugely successful Why We Buy and Call of the Mall, reports on the growing importance of women in everybody’s marketplace - what makes a package, product, space, or service “female friendly”. Underhill offers a tour of the world’s marketplace - with shrewd observations and practical applications to help everybody adapt to the new realities.

Meet the 2024 Nobel Laureates! “NOBEL LAUREATES 2024: The Winners and Their Contributions Simply Explained” provides a straightforward look at the individuals who were honored with the Nobel Prize in 2024. Their contributions are detailed in a clear and engaging manner. This book takes you through the diverse fields of Physics, Chemistry, Medicine, Literature, Peace, and Economic Sciences, and describes how the winner(s) in each category made strides in their respective domains. The 2024 laureates have pushed the boundaries of knowledge across multiple fields, reshaping our ...

How do we stay safe? Should we? What if our attempts are exposing us even more to the very risks we are avoiding? Would acceptance of danger make us more secure? Is there such a thing as foolproof? In Foolproof, Greg Ip presents a macro theory of human nature and disaster that explains how we can keep ourselves safe in our increasingly dangerous world.

Haven't women gotten everything they want? Economic power? Social influence? Business clout? Yes, but it turns out that these fantastic gains have come at a heavy price, as consumer goods experts Michael J. Silverstein and Kate Sayre discovered in an unprecedented study of 12,000 women in 40 countries. That relentless upward climb has left women feeling stressed out, time starved, and overburdened.

Thanks to the various components that have been put together, the International Space Station is bigger and brighter than all other artificial satellites. With relatively low power magnification, people can see the solar panels radiating outward from the numerous international modules which make up the ISS. The reality of that platform, at the edge of the ocean of space, is pretty astounding when looked at from the perspective of history. Only 120 years ago, mankind did not know if it was possible to fly in a heavier-than-air vehicle.