Science Communication

Put your science expertise and writing skills to work for you and make money! In this book, Sheeva Azma, a freelance science writer since 2013, shares her best advice for how to transition from science to science writing. If you’re interested in freelance science writing but not sure how to get started, this book is for you. Learn about the basics of freelancing and how you can use your valuable research and critical thinking skills gained from your science background. This book will teach you all the basics you need to pursue a side hustle or even a career in freelance science writing. ...

All of us are faced countless times with the challenge of persuading others, whether we're trying to win a trivial argument with a friend or convince our coworkers about an important decision. Instead of relying on untrained instinct - and often failing as a result - we'd win more arguments if we learned the timeless art of verbal persuasion, or rhetoric.

Make Noise brings all the wisdom, advice, practical information, and big-picture thinking that any individual or business needs to make a successful podcast. He identifies core principles - such as create empathetically, i.e., think like the audience listens, and stay focused on what’s unique to you and what you have to say. He helps listeners come up with a “Ten Word Description” that will guide them throughout the creative process and then gets into how-tos - how to develop character, story, voice, and more.

In The Science of Social Intelligence, you'll have over 30 studies, new and old, broken down in a way that answers the question, "How can I use this science in my everyday life?" Rely on findings from psychology, cognitive science, and behavioral economics, rather than one person's anecdotal advice of what works.

This extraordinary book presents scenarios of one family's therapy experience and explains what underlies each encounter. You will discover the general patterns that are common to all families - stress, polarization and escalation, scapegoating, triangulation, blaming, and the diffusion of identity - and you will gain a vivid understanding of the intriguing field of family therapy.

From the former secretary of defense and author of the acclaimed #1 best-selling memoir Duty, a characteristically direct, informed, and urgent assessment of why big institutions are failing us and how smart, committed leadership can effect real improvement regardless of scale.

Men tend to express their anger differently than women do. Research shows men are often more violent and less willing to confront and deal with their emotions than women. Written by a psychologist who specializes in the treatment of male rage, Beyond Anger shows the angry - and miserable - man how to change his life and relationships for the better. This book helps men understand their anger by explaining what the specific symptoms of chronic anger are and by showing angry men how their actions negatively affect family, friends, and coworkers.

The essential guide to developing your natural ability to communicate with your pets and all animals. Every animal lover has the ability to become a confident Animal Communicator. With this practical guide from expert animal communicator Dr. Cara Gubbins, you will unlock your full potential for intuitive interspecies communication.

Could unlocking a lost love be the key to your heart's deepest desires? Dive into the transformative journey of rekindling old flames, even if years of separation stand in the way.Does your mind often wander to a lover from your past, stirring up emotions you thought had long been extinguished? Are you wondering if reviving a past relationship could bring a newfound depth of love and understanding? Do lingering feelings for a previous partner cause you to question everything about your current romantic life? You're not alone. Whether it's your high school sweetheart, a passionate summer ...

Is the Bible free from historical, scientific, doctrinal, moral, and other kinds of probable errors? This question has occupied the conservative Protestant Churches since 1800s. The majority of conservatives take a strong stand for Inerrancy of the Bible. This book explains the subject in a non-technical manner. It first gives a historical survey of how the idea of "errant" was made popular by government-funded mercenary theologians from Germany. It then mentions how the idea spread worldwide and then how the conservative Christians responded to it. At the end it mentions some of the most ...

Grid insiders know how fragile the grid is becoming. Unfortunately, they have no incentive to solve the problem because near-misses increase their profits. Meredith Angwin describes how closed meetings, arcane auction rules, and five-minute planning horizons will topple the reliability of our electric grid. Shorting the Grid shines light on the vulnerabilities of our grid, and includes suggestions for making the grid more dependable.

As a society, we’ve forgotten how to listen. Modern life is noisy and frenetic, and technology provides constant distraction. So we tune things out or listen selectively - even to those we love most. Now more than ever, we need to listen to those around us. New York Times contributor Kate Murphy draws on countless conversations she has had with everyone from priests to CIA interrogators, focus group moderators to bartenders, her great-great aunt to her friend's toddler, to show how only by listening well can we truly connect with others.

As the world lurches toward the apocalypse, America's far-flung military returns home to wage a horrific war against its own country. Far from the front lines, Ray Young - survivor of a fight to save a refugee camp from hordes of infected fleeing the burning ruins of Pittsburgh - awakes from a coma to learn that he has also survived Infection. But this is no miracle. Ray is not immune. Instead, he has been transformed into a super-weapon that could end the world....or save it.

Whether dealing with finding the ideal word, building a sentence, or constructing a paragraph, First You Write a Sentence informs by light example: much richer than a style guide, it can be listened to not only for instruction but for pleasure and delight. And along the way, it shows how good writing can help us notice the world, make ourselves known to others, and live more meaningful lives. It's an elegant gem in praise of the English sentence.

Welcome fledging Social Climbers! Allow us to show you the way. Birds do it, bees do it, even educated fleas do it. So what’s the big deal? You shouldn’t be punished for wanting to improve your lot in life! This is America, after all. In the grand tradition of True Prep and The Hipster Handbook, The Social Climber’s Bible will teach you everything you need to know to become a pro Mountaineer.

For male listeners, author and professional dating coach Alan Roger Currie goes into detail explaining the difference in the appeal of an Alpha male versus a Beta male in the eyes of women and how each type of man satisfies different needs for women.

Many people today are so dazzled by the long-term potential for artificial intelligence that they overlook the much clearer and more immediate potential for a new form of "collective intelligence": the intelligence of groups of people and computers working together. In Superminds, Thomas Malone explains what we need to do to take advantage of this potential. Groundbreaking and utterly fascinating, Superminds will change the way you work - both with others and with computers - for the better.

Your argument is valid and you know it; yet once again you find yourself leaving a debate feeling defeated and embarrassed. The matter is only made worse when you realize that your defeat came at the hands of someone's abuse of logic - and that with the right skills you could have won the argument. The ability to recognize logical fallacies when they occur is an essential life skill. Mastering Logical Fallacies is the clearest, boldest, and most systematic guide to dominating the rules and tactics of successful arguments.

Story isn't just one way to persuade. It's the way. It's built into the architecture of the brain, and has been since early humans gathered around the camp fire, trying to figure out how to outsmart the lion next door. In Story or Die, story coach Lisa Cron sets out to decode the power of story, first by examining how the brain processes information, translates it into narrative, and then guards it as if your life depends on it.

The allure of Southern women is undeniable. Men are captivated by them, other women are mystified. Even the South's most treacherous enemy, General William Sherman, fell victim to the fluttery charms of a Georgia belle and loved her to the end of his life. So, what does a Southern woman have that other women do not possess?