Science Communication

Story isn't just one way to persuade. It's the way. It's built into the architecture of the brain, and has been since early humans gathered around the camp fire, trying to figure out how to outsmart the lion next door. In Story or Die, story coach Lisa Cron sets out to decode the power of story, first by examining how the brain processes information, translates it into narrative, and then guards it as if your life depends on it.

In 1994, Dr. John Gottman and his colleagues at the University of Washington made a startling announcement: Through scientific observation and mathematical analysis, they could predict, with more than 90 percent accuracy, whether a marriage would succeed or fail. The only thing they did not yet know was how to turn a failing marriage into a successful one, so Gottman teamed up with his clinical psychologist wife, Dr. Julie Schwartz Gottman, to develop intervention methods.

Your argument is valid and you know it; yet once again you find yourself leaving a debate feeling defeated and embarrassed. The matter is only made worse when you realize that your defeat came at the hands of someone's abuse of logic - and that with the right skills you could have won the argument. The ability to recognize logical fallacies when they occur is an essential life skill. Mastering Logical Fallacies is the clearest, boldest, and most systematic guide to dominating the rules and tactics of successful arguments.

Welcome fledging Social Climbers! Allow us to show you the way. Birds do it, bees do it, even educated fleas do it. So what’s the big deal? You shouldn’t be punished for wanting to improve your lot in life! This is America, after all. In the grand tradition of True Prep and The Hipster Handbook, The Social Climber’s Bible will teach you everything you need to know to become a pro Mountaineer.

We spend vast amounts of time acquiring confidence in narrow technical fields: quadratic equations or bioengineering; economics or pole vaulting. But we overlook the primordial need to acquire a more free-ranging variety of confidence - one that can serve us across a range of tasks: speaking to strangers at parties, asking someone to marry us, suggesting a fellow passenger turn down their music, changing the world. This is a guidebook to confidence, why we lack it and how we can acquire more of it in our lives.

In our fast-paced, tech-obsessed lives, rarely do we pay genuine, close attention to one another. With all that's going on in the world, and the never-ending demands of our daily lives, most of us are too stressed and preoccupied with our own thoughts and worries to be able to really listen to each other for long. Often, we seem to somehow "miss" each other, misunderstand each other, or talk past each other.

In Volume 3, Dr. Peck explores the largely unknown world of possession and exorcism. He also describes the unique relationship between group evil and individual evil, demonstrating how one person can affect or be affected by the actions and attitudes of a group. Drawing on his experiences as a psychiatrist and his observations of vivid incidents of evil in today's society. Dr. Peck takes us further into the dark side of the human psyche.

Every woman lives by a code, whether she realizes it or not. It informs how she treats others and herself, how much she expects of herself, and how far she is willing to go in order to find success. But is the code we're living by truly helping us create the lives of purpose and fulfillment we desire? Or are we sacrificing the deeper things for mere achievement?

What hidden skill links successful people in all walks of life? What helps them make smart decisions? The answer is surprisingly simple: They know how to ask the right questions at the right time. Questions help us break down barriers, discover secrets, solve puzzles, and imagine new ways of doing things. But few of us know how to question in a methodical way. Emmy-award-winning journalist and media expert Frank Sesno aims to change that with Ask More.

The allure of Southern women is undeniable. Men are captivated by them, other women are mystified. Even the South's most treacherous enemy, General William Sherman, fell victim to the fluttery charms of a Georgia belle and loved her to the end of his life. So, what does a Southern woman have that other women do not possess?

After nearly two decades in the Washington PR business, Elwood wants to come clean, by exposing the dark underbelly of the very industry that’s made him so successful. The first step is revealing exactly what he’s been up to for the past twenty years—and it isn’t pretty. Elwood has worked for a murderer’s row of questionable clients, including Gaddafi, Assad, and the government of Qatar. In All the Worst Humans, Elwood unveils how the PR business works, and how the truth gets made, spun, and sold to the public—not shying away from the gritty details of his unlikely career.

Grow Up: A Man's Guide to Masculine Emotional Intelligence appeals to men who want more out of life and their partners who often are the ones to encourage them to change. The book comes out of years of working with men and developing free men's groups. The recently released film About Men documents the power of one of these groups.

In The Science of Social Intelligence, you'll have over 30 studies, new and old, broken down in a way that answers the question, "How can I use this science in my everyday life?" Rely on findings from psychology, cognitive science, and behavioral economics, rather than one person's anecdotal advice of what works.

The Science of Attraction (2nd Edition) is an in-depth look at human attraction and what draws people together. It dives into peer-reviewed research, combined with the insightful and straightforward observations of a renowned dating coach - Patrick King is an internationally best-selling author and acclaimed speaker and coach. Together, this book is the ultimate guide to inform, diagnose, and recommend highly actionable steps to take your dating life to the next level. No tricks, no manipulation; only getting inside the human psyche.

We all speak to ourselves on a daily basis. Whether it’s out loud or an internal (or infernal) commentary, we all practice self-talk, and how we speak to ourselves can have a significant effect on our emotions and subsequent actions. Mindfulness expert Ian Tuhovsky explains how we can rewrite the script when it comes to our internal communication. Through a series of simple exercises for use in daily life, you can understand your own self-talk in order to change the conversation.

Thought Wave Experiments A journey set in the vast expanse of space\, exploring the frontiers of science fiction. About the Book: In the thrilling realm of science fiction, Thought Wave Experiments by Alexander Hawthorne takes readers on an unforgettable voyage into the unknown. Set against the backdrop of the late 20th century, this novel delves into the mysteries of the cosmos and the uncharted territories of human potential. Plot Overview: Liner 40N is renowned for its prestigious intercontinental flights, and young Commander Mick feels the weight of the world's gaze as his team faces ...

The essential guide to developing your natural ability to communicate with your pets and all animals. Every animal lover has the ability to become a confident Animal Communicator. With this practical guide from expert animal communicator Dr. Cara Gubbins, you will unlock your full potential for intuitive interspecies communication.

In his extraordinary new audiobook, Terrence Real, distinguished therapist and best-selling author, offers women a set of effective tools with which they can create the truly intimate relationships they desire and deserve. He guides you through the process of relationship repair with exercises that you can do alone or with your partner.

Expanding upon his viral TEDx Talk, psychology professor and social scientist John V. Petrocelli's The Life-Changing Science of Detecting Bullshit reveals the critical thinking habits you can develop to recognize and combat pervasive false information and delusional thinking that has become a common feature of everyday life.

Embark on an awe-inspiring odyssey through the cosmos with "The Extraterrestrial Encyclopedia" - your ultimate guide to the universe's greatest mystery the existence of life beyond Earth. This groundbreaking work navigates the broad expanse of space and time in the search for extraterrestrial life, breathing new life into the age-old questions that have fascinated mankind for centuries. Dive deep into the celestial seas of our universe as you traverse through chapters that unravel the mesmerizing grandeur of the cosmos and the possible habitats that might cradle life. Explore a riveting ...