Psychology Social Science

Master the Positive Art of Seduction and Get What You Want Without Manipulation, Deception, or Games Have you ever felt like you struggle to influence others in a way that feels natural and ethical? Do you wish you had the confidence, presence, and charm to captivate people effortlessly? What if you could build genuine attraction and deep connections without resorting to manipulation? For years, seduction has been veiled in dark psychology, deceit, and unethical influence.

Cuando te enfadas o sientes emociones que te dificultan actuar racionalmente, reaccionas de manera impulsiva: pierdes los papeles, tomas malas decisiones o dices cosas de las que luego te arrepientes.

Story isn't just one way to persuade. It's the way. It's built into the architecture of the brain, and has been since early humans gathered around the camp fire, trying to figure out how to outsmart the lion next door. In Story or Die, story coach Lisa Cron sets out to decode the power of story, first by examining how the brain processes information, translates it into narrative, and then guards it as if your life depends on it.

The beloved actor shares fascinating and powerful lessons from the science of communication and teaches listeners to improve the way they relate to others using improv games, storytelling, and their own innate mind-reading abilities. With his trademark humor and frankness, Alan Alda explains what makes the out-of-the-box techniques he developed after his years as the host of Scientific American Frontiers so effective.

Video game sales as a whole have continued to grow, now raking in twice as much money per year as the entire film industry, and countless psychologists have turned their attention to the effects gaming has on us: our confidence, our identity, and our personal growth. The Psychology of Zelda applies the latest psychological findings, plus insights from classic psychology theory, to Link, Zelda, Hyrule, and the players who choose to wield the Master Sword.

Scientists are learning more and more about how brain activity controls behavior and how neural circuits weigh alternatives and initiate actions. As we probe ever deeper into the mechanics of decision making, many conclude that agency—or free will—is an illusion. In Free Agents, leading neuroscientist Kevin Mitchell presents a wealth of evidence to the contrary, arguing that we are not mere machines responding to physical forces but agents acting with purpose.

Weaving a rich tapestry of multicultural myths, ancient legends, and simple folktales, Anita Johnston, PhD, inspires women to free themselves from disordered eating by discovering the metaphors that are hidden in their own life stories.

We've all seen the happiness on the face of a child while playing in the school yard. Or the blissful abandon of a golden retriever racing across a lawn. This is the joy of play. By definition, play is purposeless, all-consuming, and fun. But as Dr. Stuart Brown illustrates, play is anything but trivial. It is a biological drive as integral to our health as sleep or nutrition. We are designed by nature to flourish through play.

By looking at what separates the extremely successful from the rest of us, we learn what we can do to be more like them - and find out, in some cases, why it's good that we aren't. Barking up the Wrong Tree draws on startling statistics and surprising anecdotes to help you understand what works and what doesn't, so you can stop guessing at success and start living the life you want.

From the author of the groundbreaking New York Times bestseller The Female Brain, here is the eagerly awaited follow-up book that demystifies the puzzling male brain.

Dr. Louann Brizendine, the founder of the first clinic in the country to study gender differences in brain, behavior, and hormones, turns her attention to the male brain, showing how, through every phase of life, the "male reality" is fundamentally different from the female one. Exploring the latest breakthroughs in male psychology and neurology with her trademark accessibility and candor, she reveals that the male brain:

*is a lean, mean, problem-solving machine. Faced with a personal problem, a man will use his analytical brain structures, not his emotional ones, to find a solution.

*thrives under competition, instinctively plays rough and is obsessed with rank and hierarchy.

*has an area for sexual pursuit that is 2.5 times larger than the female brain, consuming him with sexual fantasies about female body parts.

*experiences such a massive increase in testosterone at puberty that he perceive others' faces to be more aggressive.


The Male Brain finally overturns the stereotypes. Impeccably researched and at the cutting edge of scientific knowledge, this is a book that every man, and especially every woman bedeviled by a man, will need to own.

Praise for The Female Brain:
"Louann Brizendine has done a great favor for every man who wants to understand the puzzling women in his life. A breezy and enlightening guide to women and a must-read for men."
—Daniel Goleman, author of Emotional Intelligence






From the Hardcover edition.

Director of the Bristol Cognitive Development Centre at the University of Bristol, Bruce M. Hood has been a research fellow at Cambridge, a visiting scientist at MIT, and a professor at Harvard. SuperSense is a fascinating exploration of the forces that shape people’s beliefs in the irrational - and also a compelling look at how these beliefs bind humans together in society.

John Homans adopted his dog, Stella, from a shelter for all the usual reasons: fond memories of dogs from his past, a companion for his son, an excuse for long walks around the neighborhood. Soon enough, she is happily ensconced in the daily workings of his family. And not only that: Stella is treated like a family member - in ways that dogs of his youth were not. Spending humanlike sums on vet bills, questioning her diet and exercise regimens, contemplating her happiness - how had this all come to pass, when the dogs from Homans's childhood seemed quite content living mostly out in the yard?

Five volumes have been written under the overall title of A Treatise on the Seven Rays, based on the fact, the nature, the quality and the interrelationship of the seven streams of energy pervading our solar system, our planet and all that lives and moves within its orbit. The two volumes of Esoteric Psychology go extensively into the psychological make-up of a human being as the life, quality and appearance of an incarnating, evolving spiritual entity.

Virus of the Mind is the first popular work devoted to the science of memetics, a controversial new field that transcends psychology, biology, anthropology, and cognitive science. Memetics is the science of memes, the invisible but very real DNA of human society. Here, the author carefully builds on the work of scientists Richard Dawkins, Douglas Hofstadter, Daniel Dennett, and others who have become fascinated with memes and their potential impact on our lives.

The dead talk - to the right listener. They can tell us all about themselves: where they came from, how they lived, how they died, and, of course, who killed them. Forensic scientists can unlock the mysteries of the past and help serve justice using the messages left by a corpse, a crime scene, or the faintest of human traces.

Do you ever feel like you're too busy, too stressed, or just too distracted to concentrate and get work done? In Unlimited Memory you'll learn how the world's best memory masters get themselves to concentrate at will, anytime they want. When you can easily focus and concentrate on the task at hand and store and recall useful information, you can easily double your productivity and eliminate wasted time, stress, and mistakes at work. In this book you'll find all the tools, strategies, and techniques you need to improve your memory.

Introvert Survival Tactics is going to shed light on exactly how you function and how to use your tendencies to your advantage - social survival tactics for your most demanding social obligations. Introvert Survival Tactics takes you on a tour of self-discovery and allows you to understand your exact wiring. You’ll be armed with specific and actionable survival and party tactics to get the most out of your social energy and make an impact every time.

Are men literally born to cheat? Does monogamy actually serve women's interests? These are among the questions that have made The Moral Animal one of the most provocative science books in recent years. Wright unveils the genetic strategies behind everything from our sexual preferences to our office politics - as well as their implications for our moral codes and public policies.

Think you can’t get conned? Think again. The New York Times best-selling author of Mastermind: How to Think Like Sherlock Holmes explains how to spot the con before they spot you. A compelling investigation into the minds, motives, and methods of con artists - and the people who fall for their cons over and over again. From multimillion-dollar Ponzi schemes to small-time frauds, Konnikova pulls together a selection of fascinating stories to demonstrate what all cons share in common, drawing on scientific, dramatic, and psychological perspectives.

What exactly is sexual attraction and what is it like to go through life not experiencing it? What does asexuality reveal about gender roles, about romance and consent, and the pressures of society? This accessible examination of asexuality shows that the issues that aces face - confusion around sexual activity, the intersection of sexuality and identity, navigating different needs in relationships - are the same conflicts that nearly all of us will experience.