Product Marketing

Become a thought leader in your postgraduate field—and make money while doing so, with this step-by-step guide from an academic who has been there. Academic Branding gives academics and scholars the tools and strategies they need to position themselves outside of academia so they can reach the masses and make an impact—without the expense of a publicist. With the practices in this book, listeners will build a powerful brand, become a public intellectual, and grow their audience with guidance from Sheena C. Howard, PhD.

What's Wrong with China is the widely anticipated follow-up to Paul Midler's Poorly Made in China, an expose of China manufacturing practices. Applying a wider lens in this account, he reveals many of the deep problems affecting Chinese society as a whole. Once again, Midler delivers the goods by rejecting commonly held notions, breaking down old myths, and providing fresh explanations of lesser-understood cultural phenomena.

Introducing The AliExpress Arbitrage Playbook, your ultimate guide to dominating the AliExpress Marketplace and creating a profitable online store! This comprehensive eBook is jam-packed with top strategies, expert tips, and insider secrets to help you start and grow a successful AliExpress arbitrage business. Chapter by chapter, we'll walk you through the critical steps of setting up your online store and using AliExpress to your advantage. You'll discover how to find niche markets, conduct product research, filter suppliers, and negotiate deals like a pro. With our guidance, you'll be on ...

Get step-by-step training of the five ways to monetize your videos, get more views.

The reason most people struggle to sell what they want, for the price they want, is because they’re bored by or unconfident in their own product, their customers seem uninterested with what they have to sell, and they’re uncomfortable with the sales processes they’ve been taught. Follow the Sell Futures, Not Features framework to overcome those roadblocks and build products, offers, and sales messaging that make you the absolute best choice in your market.

SUBTITLE: "Vital Information for the Aspiring Inventor" This eBook is also a section found in the more extensive paperback title: "Preparing Inventions for Marketing Success" and is being made available for those who are interested in these chapters specifically (listed below). It is quit possibly the best eBook on the subject of self-marketing and licensing inventions. Writing from both personal experience as a successful inventor and from extensive research on the subject, this resource leads the reader through the process of successfully marketing inventions. Included in the chapters are...

I should have just gone back home and played it safe. But, I couldn’t walk away. None of the Country Club boys I knew had ever made me feel this way. Those eyes…those lips…those hands…I wanted him like I’d never wanted anyone else. My parents would disapprove, but I didn’t care. I’d moved to the bad side of town to make a difference. But I didn’t expect that the one who was going to change would be me.

Prepare for the Financial Risk Manager (FRM) Exam Part I with confidence using this comprehensive study guide. Designed to help you master the foundational concepts and quantitative techniques essential for risk management professionals, this guide covers all the key topics and knowledge areas outlined in the exam syllabus. In the "Foundations of Risk Management" section, you'll explore key principles and practices. Topics include basic risk types, measurement, and management tools, as well as risk governance, corporate governance, and credit risk transfer mechanisms. You'll also study the ...

This guide will walk you step by step through all the essential phases of finding new products for your business. Sometimes the only way a company can expand sales is by introducing a new product. The current products have reached their sales peak. Moreover, they cannot be modified to generate additional sales. It becomes a question of where to look for a new product that can be made and sold at a profit. This guide speaks to that question. It discusses a practical approach to the selection of a suitable new product and suggests sources that can be helpful to finding such a product. My name...

For a company to embrace market research as a facilitator of change, it must be willing to take the approach that makes the most impact on its organization. In this guide, author Anne Beall shares her unique approach for conducting strategic market research. With more than 25 years of experience, Beall details the strategic principles she has developed that impact the way in which market research can inspire and change an organization. It all begins with the following steps: Identifying the strategic questions that will help a business; Using the right research techniques to answer these ...

**Green Horizons** Your Guide to Transformative Business Practices Are you ready to navigate the thriving frontier where business meets sustainability? "Green Horizons" opens doors to a new era, where ecological intelligence transforms the way we think about economies, innovation, and growth. Embark on a comprehensive journey through the critical intersection of economics and ecology. This expertly crafted volume unveils how eco-conscious business models are not just beneficial for the environment but are a cornerstone for long-term prosperity. Explore riveting success stories of companies ...

Training to be a sought after hairstylist? There are many secrets to making it to the top, that they don't teach you in the classroom. Graduating from school was the easy part. In order to build a thriving business, you have to do more than just cut hair; you have to market yourself and your services to get the job you want and become a successful entrepreneur.

In this book, you will discover the business and life-changing secrets about making money in Nigeria and from Nigerians.

The Amazon FBA wholesale business is a lucrative e-commerce investment opportunity. However, if you follow the instructions in the correct order, you'll have a better chance of making money. Find out how to become an amazing wholesale seller within the Amazon FBA domain and efficiently fulfill orders to become a wealthy reseller within the AMZ marketplace. This book also opens you up to all the basics of dropshipping, ensuring you have an understanding of what it really is about and also how you can go about it.

Introducing a bold new eBook that will revolutionize your perspective - Hair Extensions for Entrepreneurs. This digital resource brings together smart business strategies and keen industry insight in a tremendous convergence of e-commerce and fashion. Our eBook is an extraordinary manual, taking you step-by-step into the intriguingly glamorous world of hair extensions e-commerce. Drawing from essential subjects such as recognizing sterling business opportunities to understanding e-commerce and product sourcing, this eBook will provide you with actionable insights into this dynamic, ...

Who in your organization is focused on next year and the one after, the next product, the next market? Product management should play a strategic role in a tech-enabled products company ensuring products are created not just because they can be, or because someone thinks it is a good idea but rather because someone in the company has listened to the market, identified an urgent and pervasive problem, and determined that people are willing to pay to solve it. The original version of Strategic Role of Product Management was published in 2008 and over 100,000 people have downloaded the ebook. ...

Introducing "Growing Green", the ultimate guide to starting and thriving in your very own greenhouse business! This comprehensive eBook is your one-stop-shop for turning your passion for fresh, organic produce into a lucrative and sustainable venture. Are you ready to capitalize on the skyrocketing demand for locally-sourced, natural foods? Dive into this treasure trove of expert advice and practical strategies that spans everything from niche selection to optimizing your greenhouse business with technology. Begin by exploring various greenhouse niches and learning the ins and outs of ...

To the disbelief of his medical colleagues, anesthesiologist Dr. Steve Hryszczuk walked away from a career in medicine to build a business in an industry known as network marketing. Why would this doctor venture into an industry that even high school dropouts can pursue? "It's not that I needed more money," he said. "I needed a different kind of money." The money he is referring to is commonly known as royalty or residual income.

Embark on an expedition through the digital age with "The Silicon Commandments," an eBook that is set to redefine the entrepreneurial rulebook and guide you through the intricate world of tech start-ups and innovation. This comprehensive digital tome is your golden ticket to not just understanding but mastering the multifaceted tech industry. Chapter by chapter, "The Silicon Commandments" leads you through the foundational principles that every tech entrepreneur should command. From perceiving the subtle needs of the market and forging a product that fits like a glove within its niche, to ...

We're in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people's behavior in real time, communicate internally at extraordinary speed, and innovate continuously. These new, software-driven technologies are transforming the way companies interact with their customers, employees, and other stakeholders.