Product Design

This book makes publicly available for the first time the same inclusive design process used at Google to create user-centric award-winning and profitable products. Author and Head of Product Inclusion Annie Jean-Baptiste outlines what those practices look like in industries beyond tech with fascinating case studies. Listeners will learn the key strategies and step-by-step processes for inclusive product design that limits risk and increases profitability.

From living in an office and selling his apartment to leading $1M+/month games—this is the unfiltered playbook for product managers who want to win. Game development isn't just about ideas and creativity. It's about survival. It's about turning your vision into a product that retains, monetizes, and scales—without burning out your team or going broke. The Game Product Management Handbook gives you the real-world systems, mental models, and growth frameworks used inside studios that ship and scale. No fluff. No theory. Just tactics forged through 16 years of painful pivots, missed ...

Book Description for Kindle Store: Cinematic A.I.: Harnessing Generative Artificial Intelligence Technology for Filmmaking, Video Production, Visual Effects, and Sound Design explores how cutting-edge AI tools are revolutionizing the entire filmmaking process. From pre-production to post-production, AI is empowering filmmakers to create professional-grade films, visual effects, and sound design, often rivaling Hollywood blockbusters—all at a fraction of the cost. This comprehensive guide focuses on the practical application of generative AI platforms like Runway, Kling AI, and Sora, ...

Combined with the power of design thinking, these extensively researched best practices from some of the world's best design teams will help you nail the fundamentals of product design and do great work. This book includes: learn what the best teams know - that customer research is the base of successful products and companies; how product stories, journey maps, storyboards, and personas can build empathy and understanding; and more.

Welcome to the 2024 edition! You have a wonderful idea and want to make it real. What are the first steps? Many forces act on you to slow you down, but your imagination, creativity, and passion need to overcome these constraints. INTENSE DESIGN presents a time in history when great ideas became great products such as the SR-71 Blackbird. How did an organization shrug off all the problems associated with Mach 3 travel? INTENSE DESIGN considers the historical moderation and guidance of a successful design operation as well as providing practical advice for making designs come to reality. This...

Lean UX has become the preferred approach to interaction design, tailor-made for today’s agile teams. In the second edition of this award-winning book, leading advocates Jeff Gothelf and Josh Seiden expand on the valuable Lean UX principles, tactics, and techniques covered in the first edition to share how product teams can easily incorporate design, experimentation, iteration, and continuous learning from real users into their Agile process.

Machine learning systems are both complex and unique. Complex because they consist of many different components and involve many different stakeholders. Unique because they're data dependent, with data varying wildly from one use case to the next. In this book, you'll learn a holistic approach to designing ML systems that are reliable, scalable, maintainable, and adaptive to changing environments and business requirements. Author Chip Huyen, cofounder of Claypot AI, considers each design decision in the context of how it can help your system as a whole achieve its objectives.

Lean UX is synonymous with modern product design and development. In the third edition of this award-winning book, authors Jeff Gothelf and Josh Seiden help you focus on the product experience rather than deliverables. You'll learn tactics for integrating user experience design, product discovery, agile methods, and product management. And you'll discover how to drive your design in short, iterative cycles to assess what works best for businesses and users. Lean UX guides you through this change - for the better.

Future-Proof Your Design Career—With AI AI is changing how products are built—and designers who understand it will lead the way. This beginner-friendly guide teaches you how to design and launch real AI-powered products—without writing a single line of code. Whether you're a design student preparing to enter the field, or a UI/UX designer ready to stay ahead of the curve, this practical playbook will show you how to think like a product designer and build with artificial intelligence using powerful no-code tools. Inside you’ll discover: How generative AI and large language models (...

In "The Power of Network Effects," readers are thrust into the heart of modern business dynamics, where connections aren't just beneficial—they're the lifeblood of success. This groundbreaking book peels back the layers of our interconnected world, revealing how the simple act of users joining a platform can spark exponential growth and create unassailable market positions. From the rise of social media giants to the dominance of tech ecosystems, the authors illuminate the hidden forces that turn good products into unstoppable juggernauts. But this isn't just a theoretical exercise. ...

In today's dynamic business environment, the role of a product manager is more critical than ever. You are the driving force behind your product's journey from just a concept to market success, shaping strategic decisions and innovative solutions into significant business victories. "Design, Build & Scale: The Roadmap to Success for Product Managers" offers an in-depth exploration of the product management process, from the initial ideation to the impactful moment of market launch and beyond. Drawing on case studies from global brands and incorporating the challenges and successes of many ...

This is not just another programming book. It’s your shortcut to the future of software creation — no coding required.Vibe Coding Playbook: AI-Powered Programming Beyond Functionality. Write No Code. Build with AI Agents. Launch 10x Faster. Create Products That People Truly Connect With. In the AI era, coding is no longer the hard part. The future of programming isn’t about typing code — it’s about designing the outcome. Let AI handle the syntax while you focus on the vision. Think programming is boring? Think again. Vibe Coding Playbook introduces a bold new mindset — one where...

THE ULTIMATE GUIDE TO BUILDING AN APP-BASED BUSINESS Do you have a great app idea but no coding skills? ‘How to Make an App Business’ contains no get-rich-quick talk, but just exactly what you need to go from idea to app business. ‘How to Make an App Business’ guides you all the way from idea to launching your app and making a business out of it. The book covers proven and essential steps to build a killer app, get your app off the ramp with solid marketing, and make a viable business. From this book you will learn how to: Build and test early prototypes before starting programming ...

Entrepreneurs and leaders face big questions every day: What’s the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution? Now there’s a surefire way to answer these important questions: the Design Sprint, created at Google by Jake Knapp. This method is like fast-forwarding into the future, so you can see how customers react before you invest all the time and expense of creating your new product, service, or campaign.

How did Ford Motors use Lean development to pull off one of the most impressive corporate turnarounds in history? Largely by avoiding the mistakes that so many companies make when in a death spiral. They looked beyond manufacturing efficiency to change the very fundamentals of how they developed vehicles. In Designing the Future, Lean product development expert James Morgan and world-renowned Lean guru Jeffrey K. Liker reveal why so many companies have achieved only moderate success with Lean in operations, with a limited impact on their overall business.

In The Anxious Generation, social psychologist Jonathan Haidt lays out the facts about the epidemic of teen mental illness that hit many countries at the same time. He then investigates the nature of childhood, including why children need play and independent exploration to mature into competent, thriving adults. Haidt shows how the “play-based childhood” began to decline in the 1980s, and how it was finally wiped out by the arrival of the “phone-based childhood” in the early 2010s.

We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you use design thinking to produce breakthrough innovations and transform your organization. This book will inspire you to: understand the transformative potential of design thinking; proceed from idea to product at lightning speed; iterate with rapid customer feedback; fail small and win big; create new products people love; lead design thinking teams more effectively; and open new paths to innovation at your company.

In an age where the familiar structures of identity, community, and certainty crumble into chaos, The Avatar Within: Designing Your Mythic Self in an Age of Chaos is an empowering guide for those ready to reclaim their power, authenticity, and purpose. Drawing from timeless myths, archetypal psychology, and transformational storytelling, Joseph Crown invites you on a profound journey inward to rediscover your mythic self—your Avatar. Far from a mere persona, this Avatar serves as your inner compass, guiding you toward wholeness and resilience amidst uncertainty and upheaval. Through ...

Publishing books isn’t your problem...selling them is. You’ve written your heart out, followed the steps, and hit publish. But instead of steady royalties, you’re stuck refreshing your KDP dashboard, hoping for a sale. If that sounds familiar, you’re not alone. Most self-publishers struggle because they focus only on the writing. The real success happens when you master the entire process of publishing books that actually sell. The $10,000 KDP Formula gives you the clear, actionable roadmap to grow your Amazon KDP business from uncertain launches to consistent royalties. Built on ...

Creative Selection recounts the life of one of the few who worked behind the scenes, a highly respected software engineer who worked in the final years of the Steve Jobs era - the Golden Age of Apple. Ken Kocienda offers an inside look at Apple’s creative process. For 15 years, he was on the ground floor of the company as a specialist, directly responsible for experimenting with novel user interface concepts and writing powerful, easy-to-use software for products including the iPhone, the iPad, and the Safari web browser.