Product Business

Execute Your Tech Idea applies to all technology projects, including apps, portals, Software as a Service, software tools, smart devices, the Internet of Things, and many more.

The hardest part of launching a product is getting started. When you have just an idea and a handful of customers, growth can feel impossible. This is the cold start problem. Andrew Chen has a solution. As a partner at the pre-eminent VC firm Andreesen Horowitz, he has invested in some of the world's fastest-growing companies. Along the way, he's become one of the most renowned bloggers in tech - hailed by Wired as a 'true Silicon Valley insider'.

The marketing methods of the past are losing effectiveness as consumers are getting smarter and smarter and have less and less time. What is needed is a new way of doing business, a method that is simultaneously socially responsible and far more effective than "old marketing". This new way is The Irresistible Offer.

Have you ever wondered how someone was able to "coin the phrase" and make it their own. Well look no further because you are about to learn how to do that and more.… "You are about to learn the right way to trademark your catchphrase, picture, or logo, the possibilities of presenting it as your own is endless!" It doesn't even matter if you don't have any idea what trademarking is. This guide will tell you everything you need to know, without spending too much brainpower!

People often spend years on working on startup ideas that fail - and they could have known long before, had they asked the hard questions earlier. Five-time tech founder Dave Parker has been there, and in Trajectory: Startup he offers a path to get you from ideation to launch and revenue in just six months. Parker shares advice on: what makes a good idea that makes money; recruiting and working with cofounders; asking customers what product they want (customer development); how to build a tech product even as a non-tech founder; and more.

Playing piano and singing is your passion... ...but can you make it your dream job? Yes, you definitely can, and one of the best piano bar entertainers on the high seas will show you exactly how. Your dream...his experience...you can make this happen. UPDATED FOR 2022 with a note about Covid-19 One of the biggest fears pianists express about performing on cruise ships is, "I'm probably not good enough." Well, that's nothing more than a myth started by pianists to keep away competition. How good do you really need to be? Mediocre with a great smile will get you started. And Gregg Akkerman ...

In Turn Ideas into Products, author Steve Johnson introduces a nimble idea-to-market process with strong emphasis on personal experience with customers. From business planning to product launch, this approach for managing products empowers your product team to work smarter and collaborate better with colleagues and customers.

More than 85 years after his untimely death at just age 37, Irving Thalberg remains a legendary Hollywood figure. Called the “Boy Wonder of Hollywood,” Thalberg quickly climbed the ranks at MGM studios to become one of the most powerful and high-profile producers of the time, elevating filmmaking to an art form. In this definitive biography, Bob Thomas brings Thalberg's legend to life, recounting how the producer's remarkable talent for developing stars and scripts led to the creation of beloved movies such as Ben-Hur, Romeo and Juliet, and Camille.

This sleep learning program was designed to assist the listener in gaining beliefs and behaviors related to sales success such as confidence, charisma, creating repeat customers through positive relationship building, and closing the deal with win-win outcomes.

Swag. Whether you know it as "Stuff We All Get", "Souvenirs, Wearables, and Gifts", or promotional products, it's any item imprinted with a logo or message, usually to advertise a business, event, association, team, person, or cause. Swag is generally easy to buy, and it's easy to make mistakes that can be costly in dollars, image, and branding. This audiobook shows marketers how to buy it right using the "promo with purpose" concept.

In this book, Willie Jolley shares his “VDAD” formula (Vision, Decision, Action, and Desire) for overcoming life’s constant challenges. He shares powerful anecdotes and stories that will encourage you to focus and take action on your dreams, despite the adversities! Jolley presents strategies and techniques for turning your life around and helping you overcome the challenges that constantly distract and disrupt your success.

Selling value to B2B buyers today can feel like trying to stop a freight train that's hurtling towards the sales graveyard of commoditization and discounting. Today's empowered buyer has done research, has a clear idea of his or her firm's needs, and knows how much the firm is willing to pay.

Thinking of using rapid prototyping for your next design project but don’t know where to start? Or have you tried rapid prototyping and been disappointed with the results? “Eight Common Mistakes in Rapid Prototyping” can dispel your misconceptions by explaining what to expect when using this additive manufacturing technique. While “one and done” is what fabricators hope for when using rapid prototyping to develop new gadgets or parts, the first result produced using this method often does not provide the desired solution. What is most likely to go wrong when using rapid ...

Online courses have become a key part of how we learn and acquire information in the modern age. This huge and lucrative industry is open to almost everyone, and selling your knowledge is one of the easiest and fastest ways to start generating passive income. I have 12 key steps to share, which you can use as a blueprint to take you through the fundamentals of accessing this booming market. It’s my hope that it’ll get you as excited as I get about earning money, just by sharing what you’re passionate about.

¿Te gustaría vender más? ¿Quieres aprender, desde cero y paso a paso, un método probado para montar un Sistema Automatizado de Ventas (Funnel de Ventas) para tu negocio, basado en Marketing Digital? Hola! Mi nombre es Agustín Casorzo, autor de este libro, que es el resultado de mi experiencia ayudando a empresas a vender más utilizando Marketing Digital. Durante mis 9 años como empresario he vendido más de USD$10,000,000 en productos digitales y servicios de Marketing Digital a través de mi Agencia, utilizando Funnels de Ventas.

With over two million active sellers on Amazon, more and more people are discovering the lucrative opportunities available to them as online distributors. Now, you can create an online business that allows you to decide where and when you want to invest your time and energy - without breaking the bank. But recognizing those opportunities doesn't necessarily mean you know how to take advantage of them, and that's where The Amazon Code comes in.

Selling the Intangible will introduce you to these core components in the form of bite-sized strategies and pro tips so that you have a plan for success before you even start.

As companies evolve to adopt, integrate, and leverage software as the defining element of their success in the 21st century, a rash of processes and methodologies are vying for their product teams' attention. In the worst of cases, each discipline on these teams - product management, design, and software engineering - learn a different model.

The definitive biography of movie executive and philanthropist Sherry Lansing traces her groundbreaking journey to become the first female head of a major motion picture studio, shares behind-the-scenes tales from movie sets and Hollywood boardrooms, and explains what inspired her to walk away from it all to start the Sherry Lansing Foundation.

Every product maker dreams of hearing customers say, “I need that!” But how do you create something so compelling that owning it becomes non-negotiable? “I Need That” reveals the psychological triggers and brain science behind products people crave.