Product Business

Your Guide From the Chaos of Traditional Business Practices to the Clarity of Revenue Science In SmartRev, you’ll discover a transformative approach to business that has redefined success for Fortune 500 companies, midsize businesses, and start-ups alike. This isn’t about cutting costs or poaching talent; it’s about aligning your company’s purpose with the needs of your Ideal Buyer and the well-being of your team. “SmartRev is a game changer as it integrates a ‘culture of customer’ with business development activities, which is at the front end of thinking and exactly where ...

Scientific Advertising was written by Claude C. Hopkins in 1923 and is cited by many of advertising and marketing personalities (such as David Ogilvy, Gary Halbert, and Jay Abraham) as a "must-read" book.

Introducing The AliExpress Arbitrage Playbook, your ultimate guide to dominating the AliExpress Marketplace and creating a profitable online store! This comprehensive eBook is jam-packed with top strategies, expert tips, and insider secrets to help you start and grow a successful AliExpress arbitrage business. Chapter by chapter, we'll walk you through the critical steps of setting up your online store and using AliExpress to your advantage. You'll discover how to find niche markets, conduct product research, filter suppliers, and negotiate deals like a pro. With our guidance, you'll be on ...

Most new media is destined to fail. Whether it's a song, film, website, book, video game, or advertisement, it's extremely difficult to create works that resonate with audiences. Lean Media can give creators and media companies an edge. The innovation framework for new media has worked for some of the biggest media brands and most well-known artists, as well as smaller creative teams and media ventures. It draws on the same "lean" approaches adopted by manufacturing and tech startups, but is optimized for the unique needs and creative methods used in the media industry. In LEAN MEDIA, ...

¿Conoces las estrategias adecuadas para impulsar el crecimiento de tu organización? ¿Sabes cómo combinarlas, secuenciarlas e implementarlas para tener éxito? Determinar la mejor manera de impulsar el crecimiento de una organización puede parecer una tarea ardua. Según Tiffani Bova, no existe un único secreto, pero sí hay diez estrategias de crecimiento que cualquier empresario o directivo debería conocer y ser capaz de combinar y secuenciar con acierto, en función del contexto en el que opere.

Leadership isn’t about titles or authority - it’s about influence, vision, and resilience. The greatest leaders in history followed core principles that made them stand out, allowing them to guide others with clarity, courage, and empathy. The Science of True Leadership reveals the 12 essential rules that every great leader follows, providing a blueprint to elevate your leadership skills to the next level.

For young professionals and entrepreneurs, there is no shortage of gurus, processes, and quick-fix formulas to chase in the quest to grow their business, lead their team, and find personal fulfillment. In fact, there are so many out there that it's exhausting. Wouldn't it be better to realize that the leadership lessons we need to learn are not out there somewhere but in here, in our own lives? That instead of becoming a knock-off of someone else, we can be uniquely ourselves?

Meet Mr. Business: third-grade student and business-savvy entrepreneur! Follow BK around his neighborhood and school as he learns about life. In this adventure, BK hears something interesting at school and shares it with his grandparents. He learns that some things are better not said, even if they are true. Children and parents alike love the values of this dynamic story and how it encourages children to be true to who they are.

To be on the frontline of entrepreneurship, you must be bold and take risks. But the need to achieve can be as addictive as drugs, with serious side effects. It can make you feel isolated, uncertain, and trapped on an emotional roller-coaster ride full of euphoric highs and devastating lows. But there’s a way to get back onto solid ground. An accomplished entrepreneur and recovering gambling and drug addict, Michael Dash realized his gaming obsession and his drive to succeed were two sides of the same coin.

If you want to sell a meal, you've got to spend some time in the kitchen. Ryan Serhant shares tips on how to build a strong pitch and story around your product that will enable you to increase sales and earn more.

Building Digital Products is designed for the new Product Manager who feels in way over their head, the experienced Product Manager looking to step up his or her game, and the expert Product Manager who understands that there is always more to learn. Building Digital Products maps the full development cycle from problem identification to selling your solution, to understanding the right data to track.

La disrupción es la nueva normalidad. Esto no debería convertirse en un dolor de cabeza ni en motivo de pánico para tu empresa, sino en el impulso necesario para emprender un apasionante viaje de transformación. En este libro, Ivan Bofarull, Chief Innovation Officer de Esade, propone tres enseñanzas clave para lograrlo: Adoptar una mentalidad verdaderamente emprendedora gracias al moonshot thinking, el modelo mental que antepone las mejoras exponenciales (10x) a las incrementales (+10%).

Today's established companies must find new ways to reignite their entrepreneurial DNA and jump-start revenues - or risk losing their way. By working with startup companies, says Jim Stengel, renowned consultant to Fortune 500 companies and the former global marketing officer for Procter & Gamble, legacy companies can renew themselves: by acquiring new technology and creating new business lines, relearning the need for speed, sparking innovation, and learning from failures.

Timeless, classic, and ancient wisdom by the Italian philosopher, political strategist, and intellectual Niccolò Machiavelli. We study about Machiavellinism, which is supposedly based on political essays written by Machiavelli in the 1500s during the Renaissance. However, many rulers and powerful people have been exploiting these principles to continue their dominance over their kingdoms.

As we enter the age of the entrepreneur, more and more people are moving to self-employment in an effort to achieve that elusive "work-life balance", the lifestyle that for many will be truly afforded only by creating and building their own businesses. The sad thing is that for many who start businesses, the dream all too quickly turns into a nightmare as they chase sales, cash flow, and the clock. There is, however, a solution to constantly chasing the clock and struggling to make ends meet.

Newly released from the iron grip of the Soviet Empire, Russia, reborn in poverty, seeks to reinvent itself as a capitalist haven to attract American investment. “Moscow Book of Promises” is a satirical, bittersweet account of the misadventures of a Jewish American businessman chasing the shadows of commercial success in the Moscow of Glasnost (openness) and Perestroika (restructuring) during the late 1980s, in the dying days of the Soviet empire. Armed to the teeth with American PC technology and a bizarre grasp of modern capitalism, Joshua sets sail from Silicon Valley for Moscow and ...

According to Glassdoor, the average salary for a product marketing manager is more than $113,000 (before signing, performance, and stock bonuses). But why shoot for an average salary when you can earn a significantly higher salary at high-profile tech companies, start-ups, and Fortune 500 businesses? Silicon Valley veteran product marketing manager Dekker Fraser offers proven and powerful real-world career advice in the lucrative and exciting product marketing career arena.

Wer möchte nicht finanziell frei sein? An der Börse reich zu werden und sich den Traum von finanzieller Freiheit zu erfüllen, scheint fast unerreichbar. Was im ersten Moment utopisch klingt, ist aber nicht so abwegig: schließlich zählen Aktien heute trotz aller Risiken nachweislich zu den erfolgreichsten Anlageformen. Mit ihrem Buch möchte Carmen Mayer vor allem Frauen ermutigen und sie mit konkreten Tipps unterstützen, sich mit den eigenen Geldangelegenheiten auseinanderzusetzen und sich ein Vermögen aufzubauen.

Unlock your creative potential and entrepreneurial opportunities with Scintilla. This guide covers the cognitive processes that help form new ideas. Inside Scintilla are practical steps to foster creativity ways of thinking. For the more pragmatic entrepreneur, you can even learn how to sift through existing information that can lead to new services, products, or idea for an entire business.

Ever wonder why some people seem so popular and magnetic and others seem to repel? Do you want to be one of those magnetic individuals? Learn about the art and science of personal magnetism. Anyone who holds an earnest desire and a strong will/determination can become magnetic when applying the principles herein. We'll go over personal magnetism, mental and physical poles, physical magnetism, nerve force energy, mental atmosphere, magnetic currents, and more.