Product Business

How do you unleash the full potential of your brand, captivate your audience, and craft a compelling narrative that resonates? Imagine pouring your heart and soul into your business, only to struggle to stand out amidst a very crowded marketplace. Your audience feels out of reach, and you can’t help but feel that your brand lacks that magnetic pull that will turn casual observers into devoted customers. In an ever-evolving business landscape, it’s never been more crucial to connect with your audience and have a firm grasp of fundamental marketing principles. It’s time to create a ...

The Monkees had everything: a popular TV show, hit records, and adoring fans. Everything but control over their careers. Author Eric Lefcowitz chronicles the kaleidoscopic journey of Micky Dolenz, Davy Jones, Michael Nesmith and Peter Tork, following each of the four Monkees, together and apart, from 1965 to 2024. A must-listen for music fans, Monkee Business is the definitive biography of a rock and roll legend.

What is it that made Starbucks an overnight sensation and separated it from other coffee house companies? Why do many products with great product innovation, perfect locations, terrific customer experiences, even breakthrough advertising, fail to get the same visceral traction in the marketplace as brands like Apple and Nike?

Requirements Engineering (RE) is a core discipline of Software Engineering, and the most overlooked. Requirements work is the basis for all other software development disciplines. A requirement failure has a cascading impact on the project. The PMI states that poor requirements management is the main cause of project failure. This book introduces Requirements Engineering from a practical perspective, with exercises and case studies. The content was prepared from the authors' practical experience and industry references such as the PMBOK, the BABOK, and all the content of the IREB CPRE-FL (...

A lo largo de tu vida, has tenido padres, entrenadores, maestros, amigos y mentores que te han empujado a ser mejor que tus excusas y más grande que tus miedos. ¿Qué pasa si el secreto para tener la confianza y el valor para enriquecer tu vida y tu trabajo es simplemente saber cómo impulsarse? Utilizando la ciencia de los hábitos, historias fascinantes, hechos sorprendentes de algunos de los momentos más famosos de la historia, el arte y los negocios, Mel Robbins explicará el poder de un "momento de impulso".

Everything you need to know about making music in one place, 2024 and beyond! Not so long ago, music production was only available to the rich and famous. However, these days, it’s now possible to produce professional sounding music from your own home. In fact, you don’t even need to know how to play an instrument or know anything about the technology, or even need expensive equipment. All you need is a decent computer and some inspiration. This audiobook will tell you the rest!

Publishing books isn’t your problem...selling them is. You’ve written your heart out, followed the steps, and hit publish. But instead of steady royalties, you’re stuck refreshing your KDP dashboard, hoping for a sale. If that sounds familiar, you’re not alone. Most self-publishers struggle because they focus only on the writing. The real success happens when you master the entire process of publishing books that actually sell. The $10,000 KDP Formula gives you the clear, actionable roadmap to grow your Amazon KDP business from uncertain launches to consistent royalties. Built on ...

Buy this bundle and save $2. This book Information Marketing Made Easy is a bundle deal that included my two top selling information product creation books The Lean Startup Guide and How To Write and Sell Articles on the Kindle, Nook, iPad, and Other E-Readers. In The Lean Startup Guide You Will Learn * How Come Up With Information Product Ideas * How To Create them * Where To Produce Them * How and Where To Sell Them In How To Write and Sell Articles on the Kindle, Nook, iPad, and Other E-Readers you will learn * How to choose new article ideas * How to write and format your articles * ...

Surprising rules for successful monetization. In Monetizing Innovation, the authors at Simon Kucher distil the lessons of thirty years and over 10,000 projects into a practical, nine-step approach. Whether you are a CEO, executive leadership, or part of the team responsible for innovation and new product development, this book is for you, with special sections and summaries to make monetizing innovation part of your company's DNA.

This is where your career finally takes off as the leader of your own dedicated team! Are you ready to start earning more by learning how to become a successful product manager? Have you managed to get an interview for a product manager position and need help on how to go about it? The product manager plays a central and crucial role in any company. In a world driven by the consumption of products, they get to decide what products to create, how to sell them, and who to sell them to. So, if you aspire to become one, you’ve got to be ready for it.

The Amazon FBA wholesale business is a lucrative e-commerce investment opportunity. However, if you follow the instructions in the correct order, you'll have a better chance of making money. Find out how to become an amazing wholesale seller within the Amazon FBA domain and efficiently fulfill orders to become a wealthy reseller within the AMZ marketplace. This book also opens you up to all the basics of dropshipping, ensuring you have an understanding of what it really is about and also how you can go about it.

When you create a high-quality, dependable brand and meet a need in the market, you have a business idea that can truly flourish… and the world of vending machines is the perfect place to watch that happen. This comprehensive guide to building a vending machine business primed for growth contains everything you need to build the foundations and watch your business soar to great heights.

Howard Hughes was one of the most amazing, intriguing, and controversial figures of the 20th century. He was the billionaire head of a giant corporation, a genius inventor, an ace pilot, a matinee-idol-handsome playboy, a major movie-maker who bedded a long list of Hollywood glamour queens, a sexual sultan with a harem of teenage consorts, a political influencer with intimate ties to Watergate, a Las Vegas kingpin, and, ultimately, a bizarre recluse.

Veteran Hollywood writer David Rensin travels behind the scenes and through 65 years of show business history to tell the real stories of the marvelous careers that began - and in some cases ended - in the mailroom. Based on more than 200 interviews, Rensin unfolds the never-before-told history of an American institution - in the voices of the people who lived it. Through seven decades of glamour and humiliation, you'll go where the trainees go, do what they must do to get ahead, and hear the best insider stories from the Hollywood everyone knows about but no one really knows.

Productize draws on the 25+ years of experience that Eisha Armstrong has in successfully creating, launching and growing productized services. Eisha knows what works and what doesn't and she is passionate about making sure organizations learn from each other and avoid reinventing the wheel.

La autora Richards fue propietaria de una empresa de limpieza doméstica de un solo empleado durante tres años. Comparte aquí los consejos y trucos que desearía que alguien hubiese compartido con ella antes de empezar con su negocio. Explicando de forma transparente sus errores y aciertos, este ebook está repleto de información útil y estrategias de alguien que realmente trabajó en el mercado.

With more than four decades working in almost every aspect of Nashville's music scene—attorney, educator, and industry professional Vince Wilcox lays out the basics of the business in a way that’s engaging and inspiring. You’ll get an up-to-date overview of today’s marketplace as well as an insider’s view of how the money flows.The resource is organized into three modules: 1) Making & Marketing Records, 2) Writing & Publishing Songs, and 3) Managing & Booking Artists, with each module divided into subsections by topic. Each topic contains answers to dozens of practical questions, ...

In Radical Product Thinking (RPT), product development is led by the vision for the change it’s intended to create. This methodology helps leaders reimagine the problems they face and align their team to find creative solutions using five elements: Vision, Strategy, Prioritization, Execution, and Culture. R. Dutt guides listeners through these elements so they develop a clear process for achieving their desired change, incorporate it into daily activities, and turn RPT skills into muscle memory.

A comprehensive guide to product marketing - from messaging to influencing the product roadmap. Learn how to launch products, deliver value to the right customer, and grow your business. Whether you're looking to become a product marketer, a product manager, or an entrepreneur, this is the handbook you need to learn how to deliver value and take a product to market the right way.

User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights.