Process Design

User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights.

The New York Times best-selling author of Fat Chance explains the eight pathologies that underlie all chronic disease, documents how processed food has impacted them to ruin our health, economy, and environment over the past 50 years, and proposes an urgent manifesto and strategy to cure both us and the planet.

Are you ready to take your consulting career to the next level? Look no further than this advanced consulting handbook for consultants! This comprehensive guide will provide you great insights and proven strategies to empower you to excel in the complex and dynamic world of consulting! In this book, you’ll discover all the advanced consulting skills! we’ll dive into agile consulting methodologies, design thinking, systems thinking, advanced strategic planning, innovation and creativity techniques, process improvement methodologies, project management and advanced change management ...