Power Behavior

The person you sell to needs to know you understand what their problem or issue is. As human beings, we need to feel validated, understood, and cared for. Addressing this in your sales copy or your sales script will help it become much more effective, resulting in more conversions and a distinct advantage over your competitors.

A personal recount by CEO Aki Ashe of Brooklyn United Ties, about the impact "dressing for success" can have in your life, when it comes to accomplishing your goals. It's all about dressing for the part and living up to those high standards.

Flutter Entertainment, the parent company of Paddy Power, is the largest gambling business in the world. The evidence of that success is visible everywhere, from shop fronts and bus shelters to sporting arenas and smartphone screens. The company’s rise to this point has been rapid, but like any gambler worth their salt, Paddy Power has always succeeded in finding an edge.

The most successful, disruptive companies are propelled forward by mandate-driven leaders. These leaders are inspired by a compelling belief, idea, strategy or tactic. Through their willpower, organizations are thrust into the future. The mandate-driven leadership model is the hallmark of visionaries who have changed entire industries and sustained consistent innovation in their own companies. The Power of Mandate reveals what it takes to be an effective leader in today's disruptive business environment.

When it comes to getting a job, the smallest thing can trip you up. For 30 years Dr. Paul Powers has asked thousands of successful job hunters a few basic but important questions.

You've been getting ripped off. The rules that have protected consumers for decades are failing. Companies are spying on us. Many of the products we once trusted are dangerous and failing at alarming rates. Whether we are buying a crib, a small appliance, an iPhone app, or shopping for car insurance, it's become harder than ever to know whether the choices we make in the marketplace are putting us at risk—either from physical harm or the abuse of our personal data by hackers or corporations. This is intolerable. It's wrong. And we don't have to put up with it anymore.

This book examines first the very significant differences between managing for dignity and for stockholder value, then a number of successful businesses that are managed profitably and sustainably to protect and enhance the dignity of employees, customers, and other stakeholders, albeit in different ways and styles. The managers of those firms invariably ignore short-term accounting figures; they know that their businesses are much more than numbers and behave accordingly.

A leading business expert shows why expertise really matters, and how leaders who deeply understand the nuts and bolts of their industry and organization—from businesses, to hospitals, to universities, to sports—make all the difference for its success and the happiness of people who work there.

This game-changing audiobook gives you a refreshing science-based approach to the classic challenge of motivation in the workplace and is ideal for any leader or manager looking to take their workplace culture in a new direction. The Game Changer includes practical advice for creating highly productive, motivated, and innovative teams.

How to interpret and understand the true intentions of others without any effort even if you have failed at every previous attempt. Way too often I’ve placed trust in people who didn’t deserve it at all! Realizing that you’ve been fooled or used, misunderstanding other people’s feelings can be extremely unpleasant. But then I found out that I could learn to identify personality types and quickly analyze the person I was dealing with.

In today's fast-paced, interconnected world, breakthroughs don't come from individuals—they come from teams. And not just any teams, but diverse and inclusive ones. With decades of experience and cutting-edge research, Andrés Tapia and Michel Buffet provide a revolutionary model that empowers teams to harness the full potential of diverse perspectives. At the heart of the book are The 5 Disciplines, which guide teams to tap into their collective power.

Barely funded, technologically inept, conceptually derivative, and driven by rivalries, the company that was to morph into the biggest internet site in the world had an unlikely beginning. This is the fascinating and surprising story that includes all the elements of a great business narrative: obsessive characters from cofounders Tom Anderson and Chris DeWolfe to Rupert Murdock, relentless and unlikely innovation, and dizzying backroom dealmaking; all centered around an epic battle for control.

Teams Unleashed provides a systematic approach for coaching teams to sustainable high performance in organisations. The book describes the essential competencies and specific skills for coaching teams and provides exercises and activities for implementing them. Listeners will find a research-based model and method with a carefully documented track record reinforced with practical tools to create an effective, collaborative team culture, transform team performance and reliably deliver results.

Pelo bem de sua carreira (e de sua saúde), você precisa saber como lidar com as outras pessoas–inclusive com as mais hostis–enfrentando os conflitos de forma construtiva sem comprometer seus valores pessoais.

Building a fully engaged, energized workforce is the key to business success. The Power of Thanks reveals how leading companies like Intuit, JetBlue Airways, IHG, Symantec, ConAgra Foods, and The Hershey Company empower employees through social recognition, in which the practice of mutual appreciation and trust directs and rewards higher performance. Eric Mosley and Derek Irvine, executives at the world-renowned employee recognition firm Globoforce, explain why social recognition is so powerful and how you can apply it in your company.

Former consultant Dr. Paul Friga distills the guiding principles first presented in the best-selling The McKinsey Way and the tested-in-the-trenches methodologies outlined in The McKinsey Mind, and combines them with many of the principles and procedures implemented by the military and other organizations. The result is nothing less than the business equivalent of a Special Forces Field Manual.

Eager to change the world? Learn how you can have a greater social impact through your everyday purchases. Covering topics that range from why not all factories are evil, to how our morning coffee can be the easiest way for us to use our purchasing power for good, Buy the Change You Want to See makes us better-informed consumers.

While everyone was bemoaning their alleged laziness and self-absorption, the Millennial generation quietly grew up. Pragmatic, diverse, and digitally native, this massive cohort of 80 million are now entering their prime consumer years, having children of their own, and shifting priorities as they move solidly into adulthood. Millennials with Kids changes how we think about this new generation of parents and uncovers profound insights for marketers and brand strategists seeking to earn their loyalty.

“Fake it till you make it.” The old adage may be a hallmark of our personal and professional lives, but the truth is inauthenticity leads to dissatisfaction and disaster. To be happy, successful, and sustainable, you need to be genuine and be yourself. Years of working in public relations, along with her personal experiences, have shown Anna Crowe that authenticity is the most important skill in business, today.

In Hidden Games, MIT economists Moshe Hoffman and Erez Yoeli find a surprising middle ground between the hyperrationality of classical economics and the hyper-irrationality of behavioural economics. They call it hidden games. Reviving game theory, Hoffman and Yoeli use it to explain our most puzzling behaviour, from the mechanics of Stockholm syndrome and internalised misogyny to why we help strangers and have a sense of fairness.