Popular Science

We live in a culture that prizes memory - how much we can store, the quality of what’s preserved, how we might better document and retain the moments of our life while fighting off the nightmare of losing all that we have experienced. But what if forgetfulness were seen not as something to fear - be it in the form of illness or simple absentmindedness - but rather as a blessing, a balm, a path to peace and forgiveness?

In her groundbreaking and utterly liberating new book, Debra Ollivier goes beyond familiar ooh-la-la stereotypes about French women, challenging cherished notions about sex, love, dating, marriage, motherhood, raising children, body politics, seduction, and flirtation. What French Women Know debunks long-standing myths and offers savvy new thinking from an old sexy culture.

Drawing on comprehensive interviews with young men, psychologists, academics, and experts in the field, Boys & Sex dissects so-called locker room talk; how the word "hilarious" robs boys of empathy; pornography as the new sex education; boys’ understanding of hookup culture and consent; and their experience as both victims and perpetrators of sexual violence. By surfacing young men’s experience in all its complexity, Orenstein is able to unravel the hidden truths, hard lessons, and important realities of young male sexuality in today’s world.

In a powerful and gripping debut, Rachel Aviv raises fundamental questions about how we understand ourselves in periods of crisis and distress. Drawing on deep, original reporting as well as unpublished journals and memoirs, Aviv writes about people who have come up against the limits of psychiatric explanations for who they are. Animated by a profound sense of empathy, Aviv’s exploration is refracted through her own account of living in a hospital ward at the age of six and meeting a fellow patient with whom her life runs parallel—until it no longer does.

Health-conscious Americans seek out vitamins any way they can, whether in a morning glass of orange juice, a piece of vitamin-enriched bread, or a daily multivitamin. We believe that vitamins are always beneficial and that the more we can get, the better - yet despite this familiarity, few of us could explain what vitamins actually are. Instead we outsource our questions to experts and interpret vitamin as shorthand for health.

In his best-selling How to Be Right, James provided an invigorating guide to how to talk to people with bad opinions. And yet the question he always gets asked is: 'if you're so sure about everything, haven't you ever changed your mind?' In an age of us vs them, tribal loyalties and bitter divisions, the ability to change our minds may be the most important power we have. In this intimate, personal new book, James' focus shifts from talking to other people to how you talk to yourself about what you really think.

The charismatic radio personality from The Howard Stern Show celebrates what we love about American fast food, covering chains both national and regional and offering an opinionated view on restaurant history, secret menu items, and even drive-thru strategy.

Few American television series are as deeply entrenched in twentieth-century popular culture as M*A*S*H, a Korean War medical comedy characterized by its dark tone and finesse in tackling serious social and political issues. By the end of its run, M*A*S*H had been a mainstream hit for several seasons and won fourteen Emmys, leading it to be called, "the most popular pre-Seinfeld series in television history." In this comprehensive study of M*A*S*H, David Scott Diffrient analyzes the series' contextual issues such as its creation, reception, and circulation as well as textual issues like its formal innovations, narrative strategies, and themes.

An original journalist for The Source, Dan Charnas built a celebrated career in the rap industry. In The Big Payback, he chronicles the rise of the hip-hop culture and shows how it became so powerful in a matter of decades. Charnas also profiles many of the movers and shakers in this burgeoning cultural movement, offering unprecedented access to an industry that continues to shake the globe.

John Ortved's oral history is the first-ever look behind the scenes at the creation and day-to-day running of the television phenomenon known as The Simpsons, as told by many of the people who produce it.

"She sings jumping and dancing, her fists alternately clenching and breaking open to clap; the corners of her marvelous mouth turning down in the fierceness of joy breaking through anguish; her hair covering her eyes until swept back with a meaty hand. In great shouts that send her strings of beads flying and knot her face into grimaces, the energy explodes and explodes again, sending out waves of electrical excitement. Some say she can sing more than one note at a time; maybe, but does it matter? In her every note there are infinite meanings."

Lee Eisenberg's The Number hit the New York Times best-seller list and became an instant classic with those wanting to learn more about retiring comfortably. Here he investigates the forces that compel Americans to shop till they drop. A timely exploration, Shoptimism takes a critical look at an often downplayed aspect of American economic prosperity.

Internationally respected neuroscientist Dr. Guloglu takes us on a scientific journey through who, how, and why we love, and provides illuminating explanations to all love-related questions in an easy and relatable style. Based on hundreds of exclusive scientific studies, this well-researched book offers the neuroscience insights you need to improve your dating life and romantic relationships. In this comprehensive practical guide you’ll find: How do our brain and hormones change when we fall in and out of love? What are the features that make someone attractive, and why? How do ...

Ambition—the want, the hunger, the need to achieve—is woven into America’s fabric from the first colonization to capitalism. From our first gold star assignment to acceptance at the “right” college to hustle and grinding our lives, we celebrate our drive, even as we gatekeep who is permitted to strive--and how visibly. Even as we burn out. When we can’t even. When we know: work won’t love us back.

For over a decade, Taylor Lorenz has been the authority on internet culture, documenting its far-reaching effects on all corners of our lives. Her reporting is serious yet entertaining and illuminates deep truths about ourselves and the lives we create online. In her debut book, Extremely Online, she reveals how online influence came to upend the world, demolishing traditional barriers and creating whole new sectors of the economy. Lorenz shows this phenomenon to be one of the most disruptive changes in modern capitalism.

In using intimate experiences to examine larger cultural topics, this singular work breaks new ground in its consideration of K-pop. I’ll Love You Forever blends the critical with the personal while spanning the history of K-pop from the perspective of a bilingual and bicultural Korean American.

The Science of Superheroes takes a lighthearted but clear-headed look at the real science that underlies some of the greatest superhero comic books of all time, including Spider-Man, Batman, Fantastic Four, and many more. Each chapter presents the story of the origin of one or more superheroes and asks intriguing questions that lead to fascinating discussions about the limits of science, the laws of nature, and the future of technology.

"An excellent book by a genius”, said Kurt Vonnegut, Jr., of this now-classic exploration of the 1960s from the founder of New Journalism and author of such influential works as The Electric Kool-Aid Acid Test and The Bonfire of the Vanities. Tom Wolfe explores the style and culture of the 1960s in this dynamic collection of essays - originally stand-alone pieces, many of which were published in Esquire magazine - written in his unique, free-flowing style.

Exploring more than 80 of the big ideas and key theories in the field of sociology in a clear and simple way, narrated by Laurel Lefkow. This is the perfect introduction to the study of how humans live and interact with each other. Covering diversity and equality, globalization, human rights, modern urban living, and the role of work and institutions, The Sociology Book looks at the big questions of how we cooperate: What is society? What makes it tick? Why do we interact in the way that we do with our friends, co-workers, and rivals?

From the New York Times-best-selling author Sloane Crosley comes Look Alive Out There - a brand-new collection of essays filled with her trademark hilarity, wit, and charm. The characteristic heart and punch-packing observations are back, but with a newfound coat of maturity. A thin coat. More of a blazer, really. Fans of I Was Told There'd Be Cake and How Did You Get This Number know Sloane Crosley's life as a series of relatable but madcap misadventures.