New Career

Frustrated by the high costs and difficulty of accepting credit card payments, McKelvey joined his friend Jack Dorsey (the cofounder of Twitter) to launch Square, a startup that would enable small merchants to accept credit card payments on their mobile phones. The Innovation Stack is a thrilling business narrative that's much bigger than the story of Square. It is an irreverent first-person look inside the world of entrepreneurship, and a call to action for all of us to find the entrepreneur within ourselves and identify and fix unsolved problems - one crazy idea at a time.

You are the one you’ve been waiting for – guide yourself onto the best path in life by becoming your own personal leader. Life in the 21st century summons new kinds of challenges. In today’s reality we are expected to excel, required to have it all, sometimes at the price of our peace of mind. But we have our own needs as well – mental, spiritual, physical, intellectual, and many more – which demand our attention. In the end, our happiness depends on ourselves alone, which is why we must learn to take responsibility for our wellbeing. The Personal Leader will give you the ...

In A New Kind of Diversity, best-selling author Tim Elmore brings his decades of research and leadership experience to bear on what might be the biggest, most dramatic, and most disruptive shift the American workforce has ever seen: the vast diversity of several generations living—and working—together.

In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.

The fact is, over 90 percent of all new start-ups fail. Every entrepreneur must face this harsh reality and learn to master it if they hope to survive and wind up on top. In Surviving a Startup, Hoffman brings listeners on a wild ride, sharing with them the tumultuous journey of launching a venture-funded start-up and revealing what it takes to make it.

The definitive guide to 21st-century business leadership, The New Extraordinary Leader shook the foundations of leadership as we knew it when it was published in 2002. Since then, we have seen tectonic shifts in the world of business - and this revised and updated edition provides the data and insights you need to address them all. Jack Zenger and Jim Folkman's proprietary 360 feedback assessment of leaders in the real world - how they lead, what works, and what doesn't - provides the data that makes The Extraordinary Leader unique in a crowded field of such books.

While today’s business world is dominated by technology and data analysis, award-winning financial journalist and anthropology PhD Gillian Tett advocates thinking like an anthropologist to better understand consumer behavior, markets, and organizations to address some of society’s most urgent challenges.

In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It’s literally a single page, divided up into nine squares. With it, you’ll be able to map out your own sophisticated marketing plan and go from zero to marketing hero. Whether you’re just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth.

The process of getting a new job seems straightforward: find job opportunities, send resumes, appear at interviews, and accept job offers. Indeed, it is far from rocket science. Yet scores of highly capable, sincere, and hardworking people often remain stuck in undesirable jobs or struggle with unemployment for painfully long periods of time. Why? ‘How to get a new job’ is one of the most useful but taken-for-granted and ignored subjects. Lacking understanding of what works and what doesn’t in the job market, many people end up stretching their job search longer than necessary or ...

Facebook, PayPal, Alibaba, Uber - these seemingly disparate companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms use technology to match producers and consumers in a multisided marketplace, unlocking hidden resources and creating new forms of value. When a company like Uber connects drivers with passengers, everybody wins - except traditional cab companies, which are scrambling to survive.

This step-by-step guide leads you easily and clearly to successfully create the life you truly want and finally move from hoping to having.

Now more than ever, you don’t need a fancy office, Ivy League degree, or millions of dollars in venture capital to launch a business that matters for the communities you care most about. Software, the internet, and remote work have made it possible for entrepreneurs to start for free, make a customer of anyone, and grow a profitable, sustainable company from anywhere.

Ready to turn your skills in numbers into a rewarding home-based career? 'How to Start a Home-Based Bookkeeping Business' is your definitive guide to building a successful bookkeeping practice from your home office. Designed for both newcomers and seasoned bookkeeping professionals, this book offers step-by-step instructions on setting up, running, and expanding a bookkeeping business.

No business concept was more important to America's economic revival in the 1990s than reengineering, introduced to the world in Michael Hammer and James Champy's Reengineering the Corporation. Already a classic, this international best seller describes how the radical redesign of a company's processes, organization, and culture can achieve a quantum leap in performance.

Norman Pirollo, abstract artist at Pirollo Abstracts, narrates his fascinating journey of transitioning from full-time employment to being self-employed as an artist. He faced many obstacles throughout the journey where apprehension about the decision was often at the forefront. Norman also recounts his creative journey through adulthood. Perseverance, fate and critical decisions combined to map out the direction he followed later in life. Often seeking creative outlets, working as a multidisciplinary artist ultimately became his vocation. Norman Pirollo chronicles his fascinating journey ...

You’re at the end of a long journey that has brought you from a fledgling medical student with nothing but dreams and desire, through one of the most arduous courses of study known to mankind, to a place of relief, and . . . well, fear. As you begin this new chapter in your life, you will soon discover that your studies have made you book-smart. But sadly, you haven’t been exposed to the real world or the business side of medicine . . . until now.

READY TO BUILD, SCALE, AND MONETIZE A GAMING STUDIO THAT STANDS THE TEST OF TIME? Ever dreamed of turning your love for games into a profitable venture but aren’t sure how? Want to learn data-driven strategies and lean development processes from someone who’s been in the trenches—risking it all, pivoting under pressure, and eventually thriving in the hyper-competitive gaming market? If your answer is YES, then From Indie Studio to Gaming Empire is your roadmap to success. Mobile gaming is a billion-dollar industry with infinite opportunities—but it’s not just about coding.

There is a massive recalibration taking place around how work fits into peoples’ lives. Winning the new war for talent requires a more humane employee experience, one that meets the needs and values of a changed workforce. Get this wrong, and the future of your organization is in jeopardy. Get this right, and you create an astounding competitive advantage around hiring and retention, while reaping all the benefits and business results that dedicated employees generate.

The classic guide to business communications...updated for a new generation of media-savvy leaders.

One reason many people cannot get started with freelancing, whether it is for a side gig or a full-time career, is that they are not sure what to do. It is not easy to know what skills to use or what skills are marketable. This is important as you need the expertise to complete high-quality work and the skills you offer must be in demand if you are going to get any work. To work out which skills to use and what sort of work to target to kickstart your freelancing career, 20 Critical Steps for Skills Assessment for New Freelancers takes you through the top steps that you should take to get ...