New Business

Desafía las ideas convencionales del marketing y aprende cómo acceder al cerebro oculto de tu cliente para crear una red de conexiones que impulse a las personas a comprar tu producto, empresa o visión. Las personas no toman decisiones con la mente consciente, sino por instinto. En este libro, la consultora de marketing y experta en ciencias del comportamiento, Leslie Zane, demuestra que las tácticas de persuasión tradicionales son insuficientes para convencer a los consumidores.

Are You Chasing Too Many Things and Getting Nowhere? What if just two things could unlock your greatest success? Are you ready to simplify, focus, and finally build the life and business you dream of? In a noisy world obsessed with doing more, Just Two Things to Make It Happen dares to offer a radical approach to success; and let everything else fall into place. This isn’t another book full of vague motivation or endless to-do lists. This is a sharp, practical blueprint for high-achievers, dreamers, solopreneurs, creators, and anyone tired of running in circles. With real-world case ...

Do you struggle to make key decisions? Are you stuck and unable to decide what to do next? If so, it’s time for you to learn how to make better decisions. Author and coach, Thibaut Meurisse, wants you to make better choices. In his latest book, you will discover specific frameworks and tools that will enable you to become more decisive and make better decisions so that you can build a better future.

Creative people tend to see the world a little differently from everyone else. But that doesn't mean they can't zero in on their goals, get focused, get organized, and not only accomplish what they want to achieve but earn money doing it. In Get It Done, a beloved teacher and successful writer, actor, and comedian helps you get a handle on your own particular - even peculiar - creative process and harness your energies in positive, productive, and income-generating ways.

As Lawrence Ingrassia shows in this timely and eye-opening audiobook, a growing number of digital entrepreneurs have found new and creative ways to crack the code on the bonanza of physical goods that move through our lives every day. They have discovered that manufacturing, marketing, logistics, and customer service have all been flattened - where there were once walls that protected big brands like Gillette, Sealy, Victoria’s Secret, or Lenscrafters, savvy and hungry innovators now can compete on price, value, quality, speed, convenience, and service.

I just found out I have an identical twin. Wasn’t looking for one. Would have preferred to not have one, but here we are. We have nothing in common. I was adopted by a successful businessman who raised me to see life as a game and gave me the skills to win it. Him? He is about to lose his family’s farm. You heard me—farm. Lucky for him, I’m a firm believer that when it comes to family, no one goes to battle alone. I’m in. I’ve switched lives with him and will use every business trick I know to save his farm.

Guía práctica para armar un plan de negocios profesional basada en modelos, plantillas y check-lists sin necesidad de contratar un consultor de empresas. Este es un método rápido y probado que te permite crear un plan de negocios para (i) presentar a potenciales inversores, y (ii) presentar a otros interesados en tu negocio, como empleados, bancos y accionistas mayoritarios y minoritarios.

Robert Prechter proposes a new science called socionomics. It's the study of how humans interact and how that interaction determines the course of the economy, culture, and history.

Build a profitable YouTube business without ever showing your face. How to Start a Faceless YouTube Channel: Create, Automate, and Monetize Without Ever Showing Your Face is your step-by-step guide to launching, growing, and monetizing a successful YouTube channel behind the scenes. Learn how entrepreneurs and creators are earning passive income by creating engaging content using stock footage, animations, AI voiceovers, and screen recordings.

Uncover a comprehensive guide that is specifically designed with your needs in mind, packed with step-by-step instructions and real-world examples. This book enables you to set up, run, and manage your new LLC successfully, regardless of your background or prior business experience.

One thing is for sure: phlebotomists are not going anywhere, which means you have a golden opportunity on your hands. Add to that the fact that you’re a mobile business, so your start-up costs will be lower, and you’ll have more freedom with your schedule.

The most innovative, current—and most importantly—proven ideas on how to become successful.

No business concept was more important to America's economic revival in the 1990s than reengineering, introduced to the world in Michael Hammer and James Champy's Reengineering the Corporation. Already a classic, this international best seller describes how the radical redesign of a company's processes, organization, and culture can achieve a quantum leap in performance.

A comprehensive guide for entrepreneurs from one of the most successful business creators in recent years, The Reluctant Entrepreneur: Turning Dreams into Profits addresses the fears and misconceptions that many people have about starting their own businesses, walking prospective owners through the necessary decisions they need to make before even putting a business plan in place.

Learn the proven 7 phases to start and build your dream business, even if you’ve never taken a business class or have zero experience.

We are in the midst of one of the greatest status revolutions ever, and it's a brave new world indeed. Who better to guide us through it than Michael Lewis, whose subversive, trenchant humor is the perfect match to his subject matter. Here is an audiobook as fresh as tomorrow's headlines, and as entertaining as its best selling predecessors.

Blue Ocean Shift is the essential follow-up to Blue Ocean Strategy, the classic 3.6 million copy global best seller by world-renowned professors W. Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step by step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space.

Sephi Shapira spent 20 years as a tech entrepreneur, founding multiple start-ups. Since 2010, Sephi has mentored over 100 tech CEOs through their fundraising process, helping them raise funds across all levels of financing.

UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences, and even product quality. Sixty percent of a purchasing decision is made before a customer even contacts you. We have funnel vision, and it needs to stop. UnSelling is about the big picture: creating repeat customers, not one-time buyers. Create loyal clients that refer others, not faceless numbers.

Me Siento Bien describe técnicas, científicamente comprobadas, para levantar inmediatamente el ánimo y ayudarle a desarrollar una actitud positiva ante la vida. Contiene el tratamiento que utilizan los terapeutas para curar la depresión sin la necesidad de usar medicamentos.