New Business

Filled with real-world examples and actionable advice, this audiobook is perfect for newly minted startups or current entrepreneurs who wish to increase their customer base. Even if you have no marketing experience at all, you can still master the basics of cost-effective and profitable digital marketing. You simply need the right guide to lead you through the process.

In times of stress, we have a choice: we can retreat further into our isolated silos, or we can commit to "going higher together". When external pressures are mounting, and employees are working from far-flung locations across the globe, says best-selling author Keith Ferrazzi, we can no longer afford to waste time navigating the complex chains of command or bureaucratic bottlenecks present in most companies.

Ready to propel your business into the AI revolution? Curious about how to harness the power of AI, even without technical know-how? Launch into a world of limitless opportunities with ChatGPT, the AI tool that's revolutionizing the landscape of business.

Do you prefer to have technology explained in layman’s terms and combined with actionable insights? Are you constantly seeking ways to improve your business, expand your customer base, and grow? Entrepreneurs to multinational corporations are racing to integrate ChatGPT into their businesses, so you are right in wanting to seize this opportunity.

Want to survive in business for your first five years so you can thrive in the next five? Statistically, about half of the small businesses started are dead in the water within the first five years. If you can survive the first five, you have a much greater chance of surviving in the long term and surviving until you're thriving. The tips and techniques in this e-book will help you do just that--survive your first five years in business, the most dangerous years. When you are armed with know-how, you are prepared for the business jungle. Written by an attorney who for forty-three years ...

Required listening for any organization that interacts with the public - ranging from independent consultants to established large corporations and small businesses to new start-ups and nonprofits - The New Rules of Sales and Service is the essential guidebook for anyone attempting to navigate the exciting and evolving digital landscape.

In the tradition of Who Moved My Cheese? and Fish!, Move Your Bus is an accessible and uplifting business parable that illustrates Clark's expert strategies to maximize the performance of each member of a team. These easy to implement techniques will inspire employees and team leaders alike to work harder and smarter and drive the organization to succeed.

Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures.

Astroball is the inside story of how a gang of outsiders went beyond the stats to find a new way to win. When new Astros general manager Jeff Luhnow and his top analyst, the former rocket scientist Sig Mejdal, arrived in Houston in 2011, they had already spent more than half a decade trying to understand how human instinct and expertise could be blended with hard numbers. Astroball is the story of the next wave of thinking in baseball and beyond, at once a remarkable underdog story and a fascinating look at the cutting edge of evaluating and optimizing human potential.

Learn the real reasons you are losing out to your competitors, and dramatically increase your winning percentage in your most important, high-stakes new business battles. Maybe you know how to sell. But do you know how to win, and win often, when the stakes are high and the competition is strong? Winning is Better: The Journey to New Business Success will take you on the journey to new business success. You might be a chief sales, revenue, or business development officer. A chief marketing officer. A chief financial or operations officer. You might lead a sales, business development or ...

Carol Dweck’s multi-million-copy bestseller Mindset transformed our view of individual potential, coining the terms “fixed” and “growth” mindset: in a “fixed” mindset, talent and intelligence are viewed as predetermined traits, while in a “growth” mindset, talent and intelligence can be nurtured. In Cultures of Growth, Dweck’s protégé, Mary Murphy, a social psychologist at both Stanford and Indiana University, shows that mindset transcends individuals.

Partnership Is the New Leadership is the rallying cry for effective leadership in today's world. In the 1980s, Ken Blanchard changed the conversation from management to leadership and began to refocus, retool, and refine the approach to leadership. Our world has continued to change since then and at an even faster pace. To be relevant, influential, and successful today, partnership in leadership needs to be the approach.

Ben Mezrich's 2009 best seller, The Accidental Billionaires, is the definitive account of Facebook's founding and the basis for the Academy Award-winning film The Social Network. Two of the story's iconic characters are Harvard students Tyler and Cameron Winklevoss: identical twins, Olympic rowers, and foils to Mark Zuckerberg. Bitcoin Billionaires is the story of the brothers’ redemption and revenge in the wake of their epic legal battle with Facebook.

Break free from hustle culture—and traditional productivity books—and create a personalized routine aligned with your energy levels, family needs, work demands, and your body’s natural cycles. The Hustle Cure is an empowering guide that offers a new approach to productivity that prioritizes making time for what you actually enjoy. With values-driven activities and mindful self-care tips, learn to embrace flexibility, find flow in your work, and take small, joyful steps toward meaningful achievements.

Written by the founder of Operation HOPE and advisor to the past two U.S. presidents, this groundbreaking book makes the case that the best way to get ahead is to figure out what you have to give to a world seemingly obsessed with the question: What do I get? Aimed at a new generation of leaders and extremely relevant for today's economic climate, Love Leadership outlines Bryant's five laws of love-based leadership.

The Song of Significance is a rousing contemplation on work: why it is the way it is, why it’s gotten so bad, what all of us–especially leaders–can do to make it better.

It's pure myth that women need to be more aggressive to succeed. Since the time when Sheryl Sandberg's Lean In was first published in 2013, one thing has become strikingly clear: leaning in simply isn't enough to turn the tide. To the contrary, studies show that imitating male behavior doesn't translate to professional advancement for women. The distinctive missing link is influence. The Influence Effect focuses on building influence that will enable women to gain traction in their careers and to achieve the advancement they deserve.

Conklin’s audiobook is an interesting and informal discussion with the listener about the five principles of human performance; principle by principle, section by section. These five theories about how humans perform in organizations are principles, the building blocks of human performance, through which we have established a new way to think about safety and reliability in our worlds...and changing the way we think about work is a vital step toward improvement.

Magnetic Marketing® is a radical, dramatically different sea-change in the way new customers, clients, patients, or prospects are attracted and in the way products, services, businesses, and practices are advertised. It is a “change movement” that has established itself in over 136 different niches, business categories, industries, and professions, but is still also a “best kept secret”.

Seismic changes occurring in the workforce are leading to more and more people entering the world of contract, freelance, and contingency work. Rapid changes in demographics and advances in technology have led companies and talent to engage in profoundly new ways and consulting is one of the keys to success.