Neuroscience Brain

A girl believes she has been struck blind for stealing a kiss. A mother watches helplessly as each of her children is replaced by a changeling. A woman is haunted each month by the same four chords of a single song. In neurology, illness is inextricably linked with narrative, the clues to unraveling these mysteries hidden in both the details of a patient's story and the tells of their body.

Mental Toughness: Strengthen Your Mind to Achieve Your Dreams By Kevin L. Michel, author of Moving Through Parallel Worlds to Achieve Your Dreams What if the only thing standing between you and your next breakthrough isn’t talent—but toughness? In this powerful and practical guide, Kevin L. Michel shows how the key to realizing your biggest goals—whether in fitness, business, creativity, or life—isn’t about being the smartest or most gifted. It’s about being mentally unshakable. Blending timeless wisdom with modern neuroscience, Mental Toughness delivers a clear, four-part ...

There's a revolution taking place that most businesses are still unaware of. The understanding of how our brains work has radically shifted, exploding long-held myths about our everyday cognitive performance and fundamentally changing the way we engage and succeed in the workplace. Combining their expertise in both neuropsychology and management consulting, neuropsychologist Friederike Fabritius and leadership expert Dr. Hans W. Hagemann present simple yet powerful strategies.

With poignant insight and humor, Frank Vertosick, Jr., MD, describes some of the greatest challenges of his career, including a six-week-old infant with a tumor in her brain, a young man struck down in his prime by paraplegia, and a minister with a .22-caliber bullet lodged in his skull. Told through intimate portraits of Vertosick's patients and unsparing-yet-fascinatingly detailed descriptions of surgical procedures, When the Air Hits Your Brain illuminates both the mysteries of the mind and the realities of the operating room.

Today brain power is more important than ever. As technology gets faster and faster, our brains need to keep up. Luckily, the human brain has virtually infinite potential. You just need to tap into it. Brain Power, written by a master of the mental arts, will show you how to unleash the magnificent abilities that lie in your brain. You’ll learn exciting new techniques that will help you remember more, think more clearly and creatively, solve complex problems, read and study with speed and efficiency, and climb the ladder to success!

In this illuminating book, brain scientist and horsewoman Janet Jones describes human and equine brains working together. Using plain language, she explores the differences and similarities between equine and human ways of negotiating the world. Mental abilities—like seeing, learning, fearing, trusting, and focusing—are discussed from both human and horse perspectives. Throughout, true stories of horses and handlers attempting to understand each other—sometimes successfully, sometimes not—help to illustrate the principles.

ReCreativity is an inspirational guidebook for you to go down the less travelled paths in the creative process – whether you choose to take a two day trip into nature or just a journey for ideas hunting in your imagination, ReCreativity lays out six simple steps to take for finding insights and ideas and return with a renewed creative mind. The book is for marketing- and advertising professionals, creatives, designers, artists, educators and others, who in the modern day fast paced digital day and age are looking to find back to the original analogue ways to revitalize their brains ...

How are philosophical and theological concepts conceived in the mind? Why are certain topics of greater importance to philosophers and theologians? Why do people think about these issues in the first place? These are the questions that are explored in the ground breaking book, “The Metaphysical Mind”. Philosophy and theology usually considers various fundamental concepts such as those related to being, reality, causality, logic, or phenomenology. But the philosophical approach to these topics often leaves out one of the most important things – the human brain. After all, it is the ...

How does a neural network become a brain? While neurobiologists investigate how nature accomplishes this feat, computer scientists interested in AI strive to achieve this through technology. The Self-Assembling Brain tells the stories of both fields, exploring the historical and modern approaches taken by the scientists pursuing answers to the quandary: What information is necessary to make an intelligent neural network? As Peter Robin Hiesinger argues, "the information problem" underlies both fields.

A neuroscientist transforms the way we think about our brains, our health, and our personal happiness in this clear, informative, and inspiring guide - a blend of personal memoir, science narrative, and immediately useful takeaways that bring the human brain into focus as never before, revealing the powerful connection between exercise, learning, memory, and cognitive abilities.

The brain is the basis of everything we do: how we behave, communicate, feel, remember, pay attention, create, influence, and decide. Why We Do What We Do combines scientific research with concrete examples and illustrative stories to clarify the complex mechanisms of the human brain. It offers valuable insights into how our brain works every day, at home and at work, and provides practical ideas and tips to help us lead happy, healthy, and productive lives.

Discover the hidden forces that drive consumer behavior and learn how to harness them to elevate your marketing strategy. Unlock the Secrets of the Consumer Mind: Understand how memory, emotion, and repetition influence purchasing decisions. Explore real-world case studies from leading brands like Nike, Coca-Cola, and Dove. Learn how to create marketing campaigns that resonate on a subconscious level. Why This Book Is Essential for Marketers: Written by a seasoned marketing professional with experience leading campaigns for top beverage companies, this book provides actionable insights ...

Enhance your ability to work skillfully with your clients’ trauma in this professional training taught by Dr. Bonnie Badenoch. Drawing on the latest research and neuroscientifically grounded treatment approaches in the area of trauma, Bonnie provides both the theory and clinical tools you need to more effectively support your clients. The instruction looks at both theoretical and experiential-based learning approaches.

Locked in the silence and darkness of your skull, your brain fashions the rich narratives of your reality and your identity. Join renowned neuroscientist David Eagleman for a journey into the questions at the mysterious heart of our existence. What is reality? Who are “you”? How do you make decisions? Why does your brain need other people? How is technology poised to change what it means to be human?

Written by two world-renowned sleep and dream researchers, When Brains Dream debunks common myths while acknowledging the mysteries that persist around both the science and experience of dreaming.

For neuroscientist Dr. Rachel Barr, understanding our brains is not just a profession but an immensely personal endeavour. Having witnessed her own mother’s struggles with mental ill-health, Rachel embarked on studies that would help her understand and share the simple steps that we can all take to better our own mental well-being. In stark contrast to the relentless effort and productivity of the multi-step optimization movement, Rachel offers a refreshing alternative.

In the mid-20th century, Michael S. Gazzaniga made one of the great discoveries in the history of neuroscience: split-brain theory, the notion that the right and left hemispheres of the brain can act independently from each other and have different strengths.

It took a brain surgeon who's spent a lifetime in the operating room experiencing the brain's union of form and function to write this book. Cerebral Entanglements, unlike most books on the brain, looks at the intimate and vital emotions in our lives, and shows as well, how neuroimaging studies can transform our understanding of crucial emotional or mental health concerns.

In 1991 the police were called to East 72nd St. in Manhattan, where a woman's body had fallen from a 12th-story window. The woman's husband, Herbert Weinstein, soon confessed to having hit and strangled his wife after an argument, then dropping her body out of their apartment window to make it look like a suicide. The 65-year-old Weinstein, a quiet, unassuming retired advertising executive, had no criminal record, no history of violent behavior - not even a short temper.

In a fascinating tour of creativity and the brain, Nancy Andreasen, professor of psychiatry at the University of Iowa and the winner of the National Medal of Science, explores how the human brain achieves creative breakthroughs--in art, literature, music, and science--the role of genes and environment, extraordinary creativity vs. ordinary creativity, and the question of genius and insanity.