Modern Business

Leading teams in modern times is easier said than done. But with The Modern Manager Crash Course on your side, you can make your next best steps in less time and less mistakes! Remember, high-impact leadership must start within. In this guide, you are provided a holistic approach to becoming the best modern-day leader that you can be.

Great leaders are constantly moving, making and learning from mistakes, and growing. Greatness involves constant and painful self-awareness, discovery, and improvement. Of course, each one is cut from a different cloth. But ALL of them share a few things in common. The growing body of literature that offers effective leadership strategies has given others the keys to adopt these themselves, one way or another. In “Modern Leadership Lessons From the World’s Greatest”, you will discover timeless qualities of 8 extraordinary leaders and how to develop these game-changing skills in yourself.

Covid-19 lockdowns accelerated major changes in the B2B buying world, fast-forwarding more than 10 years in less than 10 months. Businesses that have not adapted are being left behind. This innovative five-step method is built for B2B businesses struggling to navigate long decision cycles and complex buying committees to secure high-value contracts and grow monthly recurring revenues. It's a framework proven to DOUBLE pipeline quality and revenues in 90 Days by adapting to how B2B Buyers make decisions today.

In an era where the complexity and fluidity of modern organizations surpass traditional frameworks, "Leading Beyond the Modern: Metamodern Strategies for Contemporary Business" offers a groundbreaking approach to leadership. Rooted in post-postmodernism, also known as Metamodernism or Digimodernism, this book transcends the skepticism of postmodernism while embracing its valuable insights.

Bypassed is your how-to business guide to adopt the brand-building tactics that work in today’s real estate market. In this action-oriented playbook, you’ll learn how to build vital brand visibility online to generate influence in your community; why just having a Facebook business page isn’t enough and how to harness the power of LinkedIn, Twitter, and Instagram, so you don’t miss a lead; the 10-step checklist you need to get more quality online reviews; how to become a legendary lead master; and the entire road map on how to create an unforgettable customer experience.

Gandhi, a CEO? Absolutely—and an incomparable example for our uncertain times, when we need leaders we can trust and admire. Not only was he a moral and intensely spiritual man, but also a supremely practical manager and a powerful agent for change, able to nurture the rebirth of an entire nation. To achieve this goal, he mastered the elements of personal leadership and institutional management.

In this vital guide, Beckwith discusses the four keys necessary for successful marketing in the service industry - what he calls the "invisible touch". With real-life examples, he explains strategies for setting the correct price, creating a recognized brand, designing appealing packaging, and building lasting relationships with clients.

Achieve success in the dynamic world of digital marketing with this comprehensive and practical book.

With methods so powerful they can conquer an adversary’s spirit, you can use Master Tzu’s strategies to overcome any challenge, from warfare to self-defense to business negotiations. This book starts with the classic 1910 translation of The Art of War, adds modern and historical insight, and demonstrates how to put the master’s timeless wisdom to use in your everyday life. In this fashion, The Art of War becomes accessible for the modern mind, simultaneously entertaining, enlightening, and practical.

Retardefined is a self help book for troubled individuals trying to navigate modern life. It is a guide for the lost and forgotten youth of the past, present, and future generation, living in the 21st century. What may seem like nothing but just “first world problems” is uncovered to be something much more, that is tied to the negative effects of female influence, from the feminine imperative, that has defined our world today, exposing the reality of human nature.

Ever wonder what it's like to work remotely from a tropical island? How about taking a plane across the world to places you only saw in movies? Taking control of your personal day-to-day activities add up! And it starts with a simple, proven-step strategy that can can elevate your life into financial freedom beyond your wildest dreams!

Transporting listeners back to a dramatic time in the late 1800s, Dobrow spotlights a trio of men who reshaped our image of the West and earned national fame: John M. Burke of Buffalo Bill's Wild West, Tody Hamilton of the Barnum & Bailey Circus, and Moses P. Handy of the World's Columbian Exposition in Chicago. Drawing on scores of original source materials, Dobrow brings to light the surprisingly sophisticated techniques of these Gilded Age press agents.

World War II had a profound impact on American brands. In addition to brands directly aligning their products with the war effort, some brands used the war as a clever way to engender positive perceptions by distributing products to American forces. Other brands actually had their roots in the war.

Innovation leads to change, sometimes subtle and sometimes drastic, but always impactful to the organization, its leaders, its followers, and its partners. The business landscape is always facing new challenges and responding to innovative ideas. The internet age has now given rise to the age of artificial intelligence which is forcing all businesses to rethink their strategies and to redesign their business models. This trigger may be new, but the process of change has been constant for decades or even centuries. Inspiration and insight for dealing with these challenges can be found in ...

Exceeding Expectations: Mastering Customer Experience (CX) in the Modern Marketplace In today's competitive business environment, simply satisfying your customers isn't enough. "Exceeding Expectations: Mastering Customer Experience in the Modern Marketplace" offers a transformative approach to customer experience (CX), guiding businesses through the process of not just meeting but surpassing customer expectations. This comprehensive guide dives deep into the art and science of CX, offering practical insights, strategic advice, and the latest innovations that are reshaping how businesses ...

What if I told you that there was a social media platform where you could drive consistent, passive traffic to your website without spending a DIME on advertising? And that your posts on this platform can generate potential leads for YEARS to come, rather than just disappearing immediately in a news feed? You would probably think I was crazy! But Pinterest does all of these things, and many marketers aren’t even aware of the amazing benefits of using Pinterest to promote their website, product, or service.

Instead of striving to have it all, it’s time to have just what we want.

The Forecaster Method is the proven system to accurately evaluate, forecast, and scale your digital marketing. Learn the secret method used by digital masterminds to market (and grow) multi-million dollar businesses without wasting a penny. With The Forecaster Method, you'll be able to cut your marketing budget, while simultaneously improving results and reinvesting in the areas that matter.

Marketing leaders are suffocating under the weight of more data, more choices, and more to-dos. And there’s no technology or tool that will save us. The good news? We can save ourselves. The Monster That Ate Marketing details the principles, practices, and mindset that marketing leaders can use to bring focus and fun back to their work. Based on lessons learned over decades as a start-up founder and marketing consultant, Jeff Reynolds provides practical ways of thinking about—and designing—a high-impact, modern marketing department.

Este libro es esencial para profesionales y empresas que buscan dominar las técnicas más innovadoras en desarrollo de productos y estrategias de marketing. La obra abarca metodologías contemporáneas como Lean Startup y prototipado rápido, proporcionando ejemplos exitosos que demuestran cómo estas técnicas aceleran el desarrollo de productos y reducen riesgos mediante iteraciones rápidas y retroalimentación continua.